She Counts, Inc. Selects Dina Wasmer from Incite Creative to Be a Mentor

She Counts, Inc., a non-profit youth professional development organization fills the void by engaging young girls, grades 6 through 12

Baltimore, MD, February 24, 2012 – With the number of women-owned businesses on the rise and the lack of finance and business curriculum in our K-12 educational system, who’s inspiring and mentoring the next generation of female entrepreneurs? She Counts, Inc., a non-profit youth professional development organization fills the void by engaging young girls, grades 6 through 12, in their business training programs with the help of qualified local women leaders. They have selected Dina Wasmer, President and Founder of Incite Creative to participate as a mentor.

She Counts sets up monthly mastermind groups for young female entrepreneurs and mentors to develop new meaningful friendships, engage in healthy conversations, and enjoy other social activities. Additionally, the girls can participate in a six-week entrepreneur development program and a four-week summer camp to learn how to meet the challenges of planning, raising funds, marketing, and managing successful businesses. The program includes basic business vocabulary, marketing, networking, negotiation, sales, record keeping, problem solving, customer service, and ethics.

In an effort to align professionals that would be an ideal fit for their cause, She Counts reached out to Dina Wasmer. In addition to launching and helming Incite Creative for the past 12 years as a leading marketing and graphic design firm, some of Dina’s other career achievements include being named to The Daily Record’s VIPs Under 40 and Maryland’s Top 100 Women lists in 2010, as well as serving on the Board of Trustees for The Children’s Guild. This balance of business and socially involved leadership mirrors the qualities that She Counts teaches.

“As a business owner, I value the mission and tactical strategies She Counts has in place to teach young girls at an early age that their aspirations of entrepreneurship is within their reach,” says Dina. “As a teacher, I look forward to providing a guiding hand to my mentee and helping her find her own unique path. As a young girl myself (30-some odd years ago), I’ve been in her shoes, and am excited for her to see what’s possible when her shoes get a little bigger.”

She Counts Inc is now enrolling girls in the organization’s teen business training program, “She’s Got Her Own.” For more information about this program and to work with mentors like Dina Wasmer, go to the She Counts Inc website at: or contact the organization by phone Monday through Friday between 9:00 AM and 5:00 PM EST at (410) 449-GIRL (4475).

About Incite Creative (
Now in its twelfth year in business, Incite Creative is a marketing and graphic design firm that specializes in strategic positioning, brand development and creative implementation services for Mid-Atlantic, small-to-mid-sized companies and organizations that have regional, national and international reach. For more information, log onto or contact Dina Wasmer at 410-366-9479 ext. 2# or

Dina Wasmer
Incite Creative, Inc
1501 St. Paul Street, Suite 113
Baltimore, MD 21202

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