2011 Statistics Confirm that Botox Training Helps Physicians Capture Industry’s 5% Growth

Las Vegas, Nevada (February 18, 2012) — The IAPAM offers physicians aesthetic training, the leading botox ® training, hCG training, and associated aesthetic medicine education (including training on lasers for skin rejuvenation and hair removal, medical microdermabrasion and medical grade chemical peels). The IAPAM’s Aesthetic Medicine Symposium offers the most comprehensive medical spa training, including: hands on, live demonstration and didactic instruction in all 5 of the top non-invasive procedures and offers unparalleled business support to physicians as they build successful aesthetic medical practices and capture the reported 5% growth in the minimally-invasive market in 2011.

“With these economic times, more people are turning to the more inexpensive non-invasive procedures rather than surgical cosmetic procedures. They may not get the long term benefits of a face lift, but with a combination treatment of Botox ® and dermal fillers, then can get a great result at a fraction of the price,” says Jeff Russell, Executive Director of the International Association for Physicians in Aesthetic Medicine (http://www.iapam.com). As evidenced in 2011 statistical reports, patients agree. In the recent report from The American Society of Plastic Surgeons (ASPS), minimally-invasive procedures increased for the second year in a row by 5 percent in 2011, with nearly 13.8 million procedures being performed, and “minimally-invasive procedures increased 6 percent, with nearly 12.2 million procedures in 2011.”

As in 2010, in 2011, the top five minimally-invasive procedures were:

• Botulinum toxin type A (5.7 million procedures, up 5 percent)
• Soft tissue fillers (1.9 million procedures, up 7 percent)
• Chemical peel (1.1 million procedures, down 3 percent)
• Laser hair removal (1.1 million procedures, up 15 percent)
• Microdermabrasion (900,000 procedures, up 9 percent)

“We are seeing notable increases in surgical procedures, such as facelifts, that reflect the demands of an aging boomer population,” said Dr. Malcolm Z. Roth, President of the ASPS. “However, the overall growth in cosmetic procedures is being primarily driven by a substantial rise in minimally-invasive procedures.”

Jeff Russell concurs with the findings of the aforementioned report. “We are hearing from our members that minimally invasive procedures like botox ® and other cosmetic injectables, medically supervised hCG weight loss (http://www.hcgtraining.com) as well as laser training, microdermabrasion and chemical peels are in tremendous demand by patients, and we are seeing a correlating increase in the demand for our training. Registration for our cornerstone training program, the IAPAM’s Aesthetic Medicine Symposium with Botox ® Training (http://www.aestheticmedicinesymposium.com), has steadily increased in the last 6 months. Physicians are realizing they not only need to offer botox ® treatments to their patients, but also laser hair removal, IPL skin rejuvenation, chemical peels, and microdermabrasion. Organizations, like the IAPAM, educate physicians on how to package these treatments for the most appealing and profitable outcomes.”

In line with these findings, the IAPAM’s Aesthetic Medicine Symposium provides a forum for physicians to immerse themselves in training on these top 5 minimally invasive procedures. Leading the faculty is a team of renowned cosmetic dermatologists who cover aesthetic patient consultations, facial anatomy & musculature, product preparation, pain management, procedural protocols, post treatment issues and continuing practice support. Unlike other programs, the Botox ® Training is done in a clean, multi-million dollar medical facility, not a hotel room chair. Physicians who have completed the IAPAM’s hCG Training, Aesthetic Medicine Symposium and/or Aesthetic Practice Business Start-Up training have a competitive advantage.

For more information on the IAPAM’s upcoming Aesthetic Medicine Symposium and/or hCG Training, please see http://www.iapam.com or contact the IAPAM at 1-800-219-5108 ext. 704.

Botox is a trademark of Allergan, Inc.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext. 704
info@theiapam.com

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