Category Archives: Marketing

Consumer Services, Internet & Online, Law, Marketing, Society

AAA Attorney Referral Service Helps Law Firms Increase Their Bottom Line

November 5, 2010 EPR Network Leave a comment

AAA Attorney Referral Service Announces Law Firm Mystery Shopper program. Helps law firms increase their bottom line. Lawyer Practice perfect Program, Unprecedented.

For many years, big retailers, restaurants,hotels and others have relied on “mystery shopper services”. Now, Practice Perfect makes available to every law office, the same kind of powerful tools which were previously available to corporate America.

First impressions on the telephone determine whether someone retains you or one of your competitors. That simple. In an unprecedented program practice perfect listens to and trains your staff in key phone techniques. According to Lisa Spitzer the mastermind “People are calling on the worst day of their lives. A son may be in jail, a child hit by a car, their home in foreclosure, served with divorce papers and they need help.” “Did your front line staff show concern and empathy”

“Did they present as an expert and reinforce confidence?” According to Practice perfects model this is key. They analyze the first step and follow the call thru the office process. Spitzer says “I have done this with attorneys on the line listening and some of them are shocked”. We tested a large well known law firm, NO ANSWER”.

Practice perfect is a division of AAA Attorney referral service. AAA has been listening to callers and law firms since 1996. According to Spitzer “law firms really need this support and help,especially in this economic environment The practice perfect mystery shopper program assigns a mystery shopper to call the office at various times.

Practice perfect then evaluates a number of different dimensions including:
Did the tone and manner reflect the spirit and attitude you are trying to project? Was the telephone answered promptly? According to Spitzer “Having the phone ring too many times,or placing someone on hold is not a good way to start a relationship”

Practice perfect also analyzes the receptionist in the office suites, shared offices, and use of answering machines. This is a first for the legal community. “We believe it is the first step in changing the public view of the legal profession and offers a competitive edge”

Contact Details: Lawyer practice perfect 1 877-669-4345

Business, Marketing

Engagement Marketing

November 1, 2010 viralsoes Leave a comment

Texas, USA, 11.03.2010 – Engagement marketing is the marketing strategy of encouraging the mission and participation of consumers in a latest area for the purposes of influencing a brand or product perception. representative proceeding of engagement campaigns include developing cordial media hopefulness authored by influential members around a retaliated purpose that is in-line dissemble the advertiser’s goal of influencing perception around its brand or product.

ViralSO effect Search Engine Optimization Services to make your web pages search engine friendly, implementing the meta tags and keywords, content optimization and presently working on link lean-to to achieve quality links. The main purpose of search engine optimization is to give your website the best possible befall to time in maturing network rightful positions when someone makes a inquire considering your keywords or key phrases. At ViralSO Search Engine Optimization Services will equal handled by web professionals with appropriate conjecture of framework promotion and who has energetic knowledge and talent of tour engine algorithms. Achieving top classifying in various hunt engines requires great deal of best faith in the dodge where things are constantly in changing.

Pay per click (PPC) is an Internet advertising model used on websites, where advertisers pay their lessor definite when their advertisement is clicked. With search engines, advertisers typically bid on keyword phrases well-suited to their target market. Content sites commonly push a fixed price per click tolerably than use a direction system. ViralSO is solitary of the universe leaders when positive comes to PPC Management and one shot of the biggest factors to success is the advertisement precedent. They have a team of accomplished copywriters that create multiple variations of high converting advertisement copy since each campaign.

Website conniving is an integral part of marketing. An eye-catching and inventive Website Design forms only positive deduction about your organization, user-friendly functionality shows your existing and even potential customers how much you care about them; which can boost the profitability of your business. ViralSO Web Design services safeguard cutting edge technologies and highly professional, clever mace including proficient website designers, scrutinize engine optimization consultants, innovative true-to-life designers and openwork construct architects.

At ViralSO they offer Onsite/Offsite Marketing and Promotions through our managed Twitter accounts and Multi-Client Follower-Exchange, transpire back Resciprocity and List immortalization. The services are provided by at variance customized Twitter Follower Packages. So you can Buy Twitter Followers from ViralSO.

About ViralSO.com

ViralSO.com is always impel due to you, with its profound knowledge of Internet technologies and a “swarm” of bright ideas for Engagement marketing. It provides information about scout mechanism increment Services, PPC Management, Web compose services, and Twitter Followers.

For more lowdown visit: http://www.viralso.com

Business, Marketing

Marketing Options International Ranked 5th Fastest Growing B2B Agency

November 1, 2010 mointeres Leave a comment

London, United Kingdom, 2 October 2010- Marketing Options International (MOI) ranked 5th Fastest Growing B2B Agency.

Every year the prestigious B2B Marketing Magazine publishes the B2B Marcomms Agencies League Table, which includes many of the world’s leading marketing agencies. This year MOI is positioned as the 5th fastest growing B2B agency and have moved 8 places up the league table.

MOI have submitted entries for the Agency League Table in 2009 and 2010 and for two consecutive years have been published as one of the fastest growing B2B marketing agencies.

Vanessa Cheal, Managing Director MOI states, “We are thrilled that we are once again positioned as one of the fastest growing B2B agencies and are delighted to see we have moved up the league table this year. As a global business we are dedicated to each and every client and believe our continued growth is a direct result of our customer centric approach enabling us to deliver excellent service from anywhere in the world!”

To find out more about the B2B Agency League table and to read the full article please visit B2B Marketing

About Marketing Options International

Marketing Options International (MOI) is a fully integrated B2B technology marketing agency.

With offices in London, San Francisco, Singapore and Sydney Marketing Options International combine global reach and local understanding to produce results-driven marketing campaigns that span evolving media, markets and territories.

The agency was founded in 1987 on the core belief that clients are served best when people share common values – marketing intelligence, imagination, empathy and a passion for technology and delivering exceptional marketing programmes. This is why they call themselves ‘The B2B Technology Marketing People’.

To learn more about Marketing Options International, visit http://www.mointernational.com or call +. 44 (0)1932 233000

For more information, please contact:
Vanessa Cheal
Marketing Options International
Email: vanessa.cheal@mointernational.com
Phone: +44 (0)1932 233000

Business, Marketing

How to Stay Competitive in the Online World of Business

October 31, 2010 realwoes Leave a comment

No one can deny the impact the internet has had on the world of commerce. Now, more than ever, the internet shapes how we do business, influences our buying decisions, and streamlines the entire process of finding and exchanging information. But, what can the Internet do for your traditional brick and mortar businesses? RealWorldBusiness.Com knows just how to make your company’s presence felt online which can lead to more business and visibility.

For many people and companies, the Internet has become the sole resource for seeking out information on products, purchasing supplies, finding local services, and even making partnerships. Twenty years ago, a company wouldn’t dream of being unlisted in the phone book. Today, a successful company of any size needs to have a strong presence in the online world. Failing to do so means missing out on a huge potential client base who exclusively use online companies to do businesses.

A big part of “being seen” on the Internet is search engine optimization. This is the process which sets up your website to be noticed by popular search engine systems like Google. When a potential client searches on Google to find a local supplier, the first results usually end up being the company the user decides to use. Google uses complex algorithms to decide what pages come first on the list. RealWorldBusiness.Com has a strong understanding of these algorithms and knows how to get your site to appear high up on the list.

Another important factor is social media optimization. The online communities of Facebook, Twitter, eBay, and Amazon are powerful advertising mediums that your business needs to take advantage of. RealWorldBusiness.Com will set your accounts up on popular social media sites like Squidoo and Google Knol which have direct users with specific interests to websites, companies, and services that offer related products. RealWorldBusiness.Com takes all the guesswork out of creating accounts with these important websites that help people hear about exactly what your business offers.

Modern companies have to stay competitive. If your competitors have a strong online presence, you will lose business to them even if you offer superior products at a lower price. Online business moves fast. Companies that don’t keep pace with the world of online marketing and create a strong Internet presence will find that their customers are disappearing quickly. However, with RealWorldBusiness.Com as your partner, you will get your online presence at internet make you a fortune.

For more information visit: http://realworldbusiness.com

Contact Details: Adi S
10685-B Hazelhurst Dr. #3023
Houston, TX 77043
Email: support@realworldbusiness.com
Phone: +1 (281) 50 999 81

Business, Marketing

Release of my eBook

October 31, 2010 emerge083 Leave a comment

Company Name: RAH Marketing

Locations (City, State, Country): Fredericksburg, Texas, United States

Contact: Robert Hathhorn

Email: rhathhorn1@gmail.com

Phone: 830-285-9778

Looking for ways of making money online? You have come to the right spot, just stay with us http://www.roundemupmarketing.com/ and we will tour you around the entire site showing you stories of successful people who have made it big working from home using the internet extensively. You have definitely heard more stories than you could believe, but sure there are ways of making it big using the internet and working from home.

Feeling confused? Relax and read Robert Hathhorn’s e-book Common Sense Guide to Being Self Employed and Rich, everything will fall into place as you will not resist reading the entire book from start to finish. The e-book published and marketing by RAH marketing has all that you would want to know to about making money online the easy way.

First study the biography of the author, see his determination and yearning to be independent and earn his own money from a very young age. Get tips and ask questions online, take your time and read the entire e-book by just registering with http://www.roundemupmarketing.com.

Open Robert’s advice page and see the wonderful things he has to say to you about Automation Frustration, Marketing Rocket Fuel, and Rabid Customer Leads, learn how to choose the right company, sales on autopilot and the best leads to customers. You will find the best resources that are required for your online money making plans. Never before has an e-book given such exclusive information about every step of online businesses.

We are ready to take your calls if you are online with us at http://www.roundemupmarketing.com. Whatever your needs may be, just contact us or visit our FAQs and find the best answers to all your inquiries. Not satisfied with the answers? Feel free to call us and we would be extremely happy to assist you to make big in the online business world.

Don’t miss the tutorials and video trainings online only at http://www.roundemupmarketing.com where you will be transformed into a world of business and money making skills and plans. Learn the secrets of the rich, become rich the easy way and stay that way. Though there are thousands and thousands of websites offering you information on the same line, it is always best to make the right decision and choose the most genuine of them all.

Read RAH marketing’s Common Sense Guide to Being Self Employed and Rich written by Robert Hathhorn and benefit immensely from every page that is full of information exclusively for readers like you. Don’t wait any longer; every minute is precious now that you have decided to make it big in this world of rich elite. Simply log on to http://www.roundemupmarketing.com, register for a free access to the site and start your clock ticking, because you are going to be there right on top of the world with all the money that you will make online using our videos and tutorials.

Website URL: http://www.roundemupmarketing.com

Description: http://www.roundemupmarketing.com

Second URL: http://www.roundemupmarketing.com/?s=blog

Internet & Online, Marketing

Clarity Quest Marketing’s President Receives Professional Achievement Award

October 29, 2010 smanuva123 Leave a comment

Ann Arbor, MI-October 28, 2010 – Clarity Quest Marketing, a technology and healthcare marketing agency with offices in Michigan, Connecticut and Washington, announces its president, Christine Slocumb, was recognized with a Professional Achievement Award by Villanova University’s College of Engineering. Since 1972, the Engineering Alumni Society of the College of Engineering at Villanova University has recognized outstanding alumni for their achievements. This award recognizes the outstanding achievement of a Villanova College of Engineering graduate in a technological environment. The award recognizes contributions to technology through substantial achievements in marketing, management or entrepreneurship as well as achievements in strictly technical fields.

The award was presented by Dean of the Electrical Engineering Department, Dr. Pritpal Singh, during the College of Engineering Alumni Society meeting on September 24, 2010.

“I am extremely honored and humbled to have been selected to receive this award from the thousands outstanding Villanova engineering graduates in the workforce,” said Christine Slocumb, founder of Clarity Quest. “My years at Villanova made a huge impact on my success in business and life.”

Villanova University, a co-educational Roman Catholic institution, was founded by the Order of Saint Augustine in 1842. A premier institution of higher education, Villanova provides a comprehensive education rooted in the liberal arts; a shared commitment to the Augustinian ideals of truth, unity and love; and a community dedicated to service to others. A wide variety of undergraduate and graduate degree programs are offered through the University’s four colleges: the College of Liberal Arts and Sciences, the Villanova School of Business, the College of Engineering and the College of Nursing, as well as the Villanova School of Law. With a total enrollment that surpasses 10,000 undergraduate, graduate and law students, Villanova is the oldest and largest Catholic university in the Commonwealth of Pennsylvania.

About Clarity Quest Marketing :

Clarity Quest Marketing combines technology know-how with marketing and business acumen to provide online marketing and marketing services to technology and healthcare companies across the US. Clarity Quest serves companies in the biotechnology, software, hardware and technical professional services industries.

Address :

Christine Slocumb

Clarity Quest Corporation
306 South Main Street
Suite LLA
Ann Arbor, Michigan 48104
USA
877-887-7611
chris@clarityqst.com

Business, Internet & Online, Marketing

McDonald’s picks iMarketing Advantage, Planman Marcom for its digital duties

October 27, 2010 malhaar Leave a comment

In a bid to tap consumers online and make itself more accessible, McDonald’s India has zeroed in on iMarketing Advantage and Planman Marcom to handle its digital duties. The win comes in the wake of a multi-agency pitch, which also saw the Participation of Techriti Software and iStrat in the final stages for the business.

Speaking to exchange4media, Rajesh Kumar Maini, General Manager, Corporate Communications, McDonald’s India, said, “We really liked the whole approach of iMarketing Advantage and Planman Marcom. They showed us possibilities of ideas that we had in our mind. We wanted them to educate us technically and show us depth of their knowledge and we saw that they could comprehend the project well. All the agencies were good, but we wanted to go for the best.”

The company has plans to revamp www.mcdonalds.net, its website for the North-Eastern region.

On the brand’s strategy in the digital space, Maini divulged, “We were constantly getting requests from our consumers for our digital presence. We mapped these responses and figured out the strategy. We want a website that has every possible information on and around the brand. Be it for the McDonald’s joint in Noida or any other place, we want to put specifications and services offered at that particular outlet.”

When asked if the brand was looking to get into e-commerce, Maini promptly replied, “Yes. We will be beginning with the work in another 45-60 days and put the new website for testing thereon. Eventually, we will launch the web ordering system by the second half of January next year.”

He further said that the new website would sport a new look and feel with exciting yet simple user interface for users.Contrary to existing trend of launching a new website with integrated social networking tools, McDonald’s India has kept its social media plans on hold. Maini remarked, “Unless the web is optimized for us, we would not enter that space for the heck of it. We are looking at the kind of team requirement for this particular aspect of online space as we would want a dedicated lot for it. Right now, it is very nice for us there.”

While some of the other FMCG brands like Pizza Hut are evidently active in the social media and have even called for a social media pitch in the past, McDonald’s is very clear on taking control of social media content and forming a specialized team for it.

“We are hesitant to give social media to a third party, and if at all we do, they should understand the brand in and out,” he concluded.

Advertising, Marketing

BBI Billboards Float on the Atlantic and Pacific Oceans for Red Bull Flugtag

October 26, 2010 bbidisplays

Red Bull tapped bbi Display Systems for nontraditional advertising solutions to promote the 2010 US Red Bull Flugtag tour. bbi supplied a series of 24′ floating billboards and custom props that were towed along beaches on the Pacific and Atlantic Ocean by boats and jet skis.

The 24′ billboard boats featured the message “Defy the Laws of Gravity and Sanity.” Additional units trailed with banners listing the event details. Also included in the marketing mix were 2 custom props affixed to bbi Display pontoon platforms. The props included a pig with wings and a foot with wings.

The billboards and props first appeared in Miami to promote the first 2010 Red Bull North American Flugtag stop in Bayfront Park. The units were towed along South Beach and throughout the intercoastal leading up to the event. On event day, over 85,000 spectators showed up.

The portable bbi Display Systems were then shipped to the West Coast to promote the Long Beach Rainbow Harbor event. The billboards were towed on water for 10 days leading up to the event. The inflatable displays appeared along Manhattan, Hermosa and Redondo beaches for the initial 4 days. The following 6 days were spent targeting the Long Beach area and surrounding marinas, beaches and piers.

The event attracted over 105,000 spectators. According to the Red Bull website, “The crowd was so enormous that the 710 freeway’s exit ramp to the area was closed, all parking garages were at capacity and traffic was gridlocked throughout the downtown area.”

About bbi Inflatable Display Systems
bbi Inflatable Display Systems, is a privately held California corporation with offices located in Malibu, California. Over the past 7 years, the idea to design and build a billboard capable of performing on land or sea has undergone painstaking development with rigorous testing of many proto-types. The result is bbi’s U.S. patented and International patent pending inflatable billboard that has evolved into an extremely efficient, effective and reliable design. BBI is recognized as the global leader of on-water advertising and inflatable billboards. For more information, please visit http://www.bbidisplays.com

Advertising, Business, Internet & Online, Marketing, Media, Small Business, Social Media, Software, Technology, Web 2.0

Ad Server Solutions announces offering Free quotes for Software Development

October 23, 2010 adserver7199 Leave a comment

Ad Server Solutions, a custom software development company, has announced offering free custom quotes for various software development and website design projects. By offering this free service, Ad Server Solutions helps clients provide cost effective solutions with affordable rates which will reduce their budgets. Ad Server Solutions specialty is turnkey application software development work from the initial system study to the final stage of system implementation. Ad Server Solutions development processes enables them to design, develop and deploy cutting edge software applications at a fraction of the time and cost, suiting their clients actual work environment.

In launching the free custom quotes service, Ad Server Solutions delivers superior quality and cost effective software development work to their clients by following customized processes to deliver on time and quality outputs. Ad Server Solutions offers free quotes for a series of services from E-commerce, mobile apps, desktop applications, software development, website development, application migration, rich internet application development, website designing and consulting. Web developers and designers are proficient and talented to utilize various technologies, programming languages and web development tools.

When submitting requirements for a free quote, Ad Server Solutions software development, website design and development services include: ASP, PHP, .NET, Java/J2EE, JSP, C#, Ruby on Rails, Web 2.0/Ajax, Silverlight, XML, CRM, DBMS, CMS, Flash, website design and development, mobile application development and custom programming services. Expertise in designing product architectures and building applications for mobile apps include: Android, Blackberry, Iphone, Ipad, Symbian and Windows Mobile

In these competitive times Enterprises need to concentrate more on their core business. Ad Server Solutions helps Enterprises save time by providing Free Quotes and helps build their software applications which allows companies to concentrate on their core business. A large number of offline businesses from different industries are regularly coming on the internet to globalize their business every day. The Internet is the source of global exposure for companies as well as source of software development and website design services for economic web development. The search for appropriate and customized business website development has increased rapidly on the internet.

If you have a project in mind, Ad Server Solutions encourages you to consult with them free of charge. Ad Server Solutions is always glad to discuss your ideas and offer expert advice at no cost to you. To Inquire and get more details and a free quote please go to http://www.adserversolutions.com/quote_request.html and let them know more about your specific requirements for your development.

Ad Server Solutions http://www.adserversolutions.com was founded in 1997. Ad Server Solutions promise is to provide highly qualitative and cost effective Custom Software Application Development, Desktop Development, E-Commerce, Custom Programming, Website Design, Mobile Apps Development and Web Software Development services to clients globally. Ad Server Solutions believes that by focusing on Total Quality and Customer Satisfaction as its top company values, it will exceed its growth goals while establishing long term relationships with its valued clients.

Advertising, Marketing

Boutique Agency Breaks New Ground in Cultural Expression Marketing

September 21, 2010 uniqueimage Leave a comment

Los Angeles, California…September 20, 2010…The leaders in cultural expression and ethnic marketing, Unique Image, Inc., expanded their Cultural Expression Marketing division designed to help corporations target the 500 billion dollars of spending power that their demographic delivers.

Currently, the Middle Eastern market in the United States is experiencing its most important socio-demographic shift since its emergence as a powerful and distinct U.S. market segment. This shift has become evident in the marketplace as the Middle Eastern “generational crossover” takes place. Understanding the market is essential, but understanding cultural differences and tastes is vital to succeeding in new markets. Through its vast experience, Unique Image, Inc. explores the generational differences among Middle Eastern immigrants and their U.S.- born descendants and what their differences mean for marketers of all kinds of products and services, government agencies and for non-profit organizations.

By 2016, it will be a different market altogether; the majority of Middle Easterners aged 20 to 29, will be born in the United States and will be well acquainted with U.S. culture. This will be a dramatic change for the Middle Eastern community. Unique Image, Inc.’s President, Wafa Kanan states, “these consumers are very often born to at least one parent who is foreign born and they are straddling two cultures! Communicating, selling, providing services to them, etc., will be nothing like the past two decades.”

Wafa Kanan, an international brand specialist, is recognized as the creator of the “In-culture” marketing approach. Through her vision, Unique Image, Inc. has published ALO Hayati for five years. Despite a failing economy that has rocked the publishing industry, the magazine continues to increase visibility, readership and subscriptions. ALO is the primary portal for the fastest growing community in the U.S. “There has never been a publication that brings such diverse communities together to overcome barriers between nations,” states Kanan.

ALO has forged a new path for the Middle Eastern culture, as other now established ethnic publications have done for their demographics. The rich culture and positive influence of the Middle East is becoming more widely known. Middle Eastern-Americans have greatly contributed to the U.S. economy and to stakeholders of major corporations worldwide. Awareness of this achievement requires open communication, which ALO represents.

With the evolution of the Cultural Expression Marketing division, Unique Image, Inc. now offers this expertise to an expanded client base. By continually defining, exploring and developing new markets among diverse cultures, they’ve become the widely recognized global outreach specialist and intercultural liaison.

About Unique Image Inc.

Unique Image, Inc. reveals core brand essence, delivering breakthrough campaigns to the corporate, consumer and ethnic marketing worlds. As an international communications and print media agency, we exceed client expectations while developing valued partnerships. Our passion is to design imaginative solutions for emerging market, consumer and business-to-business initiatives.

Website: www.uniqueimageinc.com

INTERVIEWS OR FURTHER INFORMATION CONTACT:

UNIQUE IMAGE, INC.

______________________________

Jack Reed 818/727-7785 jack@uniqueimageinc.com