Alternative investment advocacy group AAA says that a recent blog in the Huffington Post offers a great endorsement of impact investing.

Boston, MA, February 23, 2012 – Alternative investment advocacy group, Alternative Asset Analysis (AAA), says that a recent blog in the Huffington Post offers a great endorsement of impact investing.

It explains how impact investment funds have an ethos of “doing good while doing well”, which highlights the fact that making profits and choosing ethical investments are not mutually exclusive.

The Huffington post blog explains that impact investing combines investment in projects that contribute to social and environmental good, and investing for maximum risk-adjusted returns. Although this is a somewhat unusual combination, it often works and is increasing in popularity among those who want to make a difference while making money.

AAA’s analysis partner, Anthony Johnson, said, “It’s really quite unbelievable that this kind of investment option is only just taking off.

“The model is quite simple, those with money to invest help those without money to make money by providing funding and the profits are then shared.”

Examples include housing projects, forestry projects, small loans for small businesses and farm investments. Most of these funds are setup in developing countries and most investors come from developed countries.

The level of return on impact investment funds differs dramatically but many investors put the social impact of a fund ahead of financial gains, in a refreshing turnaround to the norm.

“It’s not just small-time investors that are getting into impact investing,” said Mr Johnson. “Many of the world’s richest philanthropists are ploughing their money into socially and environmentally responsible projects.” An example is the $3 billion Rockerfeller Foundation. Bill Clinton is also a keen advocate of impact investment.

AAA supports ethical investment in many different forms. It advocates investing in environmentally friendly projects, such as sustainable forestry, through schemes like the teak, eucalyptus and other non-native tree plantations run by Greenwood Management in Brazil. “These projects offer a tangible option for smaller-scale investor,” added Johnson.

Contact:
Anthony Johnson
Alternative Asset Analysis
71 Commercial St
Boston, MA 02109-1320
617-939-9596
info@alternativeassetanalysis.com
http://www.alternativeassetanalysis.com