Tag Archives: smartphones

International ‘Moodoff Day’ to Raise Awareness of Smartphone Addiction

In an effort to stop the growing dependence on smart technology, a Sydney-based nonprofit is encouraging people around the world to avoid using smartphones for a few hours on February 26.

Sydney, Australia, February 16, 2012 — In an effort to stop the growing dependence on smart technology, a Sydney-based nonprofit is encouraging people around the world to avoid using smartphones for a few hours on February 26. The organization is urging adults and teenagers to spend from 5 a.m. to 10 a.m. that day without using their smartphone.

The unique campaign is already receiving support from people in more than a dozen countries including the UK, Europe, New Zealand, South Africa, Singapore and the United States.

Well-known Australian parenting author Amanda Cox was one of the first to pledge her support for the cause, saying, “I realized I had a problem when I responded to a joke my husband told me with ‘LOL’ instead of laughing”.

“Moodoff Day” is calling on smartphone users to get involved and pledge their support for the cause via their Facebook page and not use their smartphones for five hours on the last Sunday of February.

This is an opportune time to increase awareness of the issue, as people can participate as one of their resolutions for the first part of the year, according to campaign organizer Tapas Senapati. “If you want, you can extend the time until noon, but just don’t browse as soon as you get up from bed without having tea/breakfast or spending time with your family,” he said.

That means no early-morning texting, emailing, Web surfing or getting Facebook and Twitter updates. Instead, Senapati is asking people to donate their time to themselves and their family. They can enjoy a leisurely breakfast, share a conversation or go for a nice walk together-without the distractions of smartphone technology.

While individuals can engage in the “breakfast before browsing” campaign at home with their family, groups can also participate. Schools and universities can encourage students to join the campaign, and organizations can generate awareness among their employees. Officially, the initiative is appropriately named Moodoff Day because of the effect it will likely have on participants. Tapas explained, “When we ask somebody to stop browsing or checking their smartphone for a few minutes, it will probably turn their mood off.”

Smart phones are a ubiquitous part of modern society, with iPhones, Blackberry devices and Android phones becoming increasingly-popular devices at home and work. Moodoff Day is designed to stimulate much-needed awareness about the potential for and dangers of excessive smartphone use, including addiction. Cell phone addicts have the urge to pull out their phone while having a conversation with others, constantly glance at their phone’s screen, or feel anxious if they’re not online for an extended time. A disproportionate amount of smartphone use can also cause a variety of health-related problems, such as trigger finger (tendinitis), cell phone elbow (cubital tunnel syndrome), and wrist and neck pain. In addition, 1.6 million accidents are caused each year by people talking and texting on their phone while driving.

The risk from constant smartphone use is significant among mobile workers, many of whom are required to respond to work-related emails when they’re away from the office. Teenagers are also heavily attached to their smartphones. According to a recent survey by independent communication regulator Ofcom, one out of every three teenagers is likely to use their smartphones during mealtimes, and one in every five is likely to do so during a film or play-and even while using the bathroom.

Senapati was also motivated to launch Moodoff Day for personal reasons. He created the awareness campaign after realizing that he and his wife had become addicted to their smartphones and were interacting less frequently. He feels that reducing smartphone use can have a positive impact on families, as well as the entire community. “We’re not against smartphones, but we want people to use them carefully and not be addicted to them,” he said. “If I can only save one life by this awareness campaign, then I think it will be well worth it.”

For more information about Moodoff Day, please visit http://www.moodoffday.org or http://www.facebook.com/MoodoffDay.

Press & Media Contact:
Tapas Senapati, Event Organizer
MoodoffDay.org
Sydney, Australia
+61-402 754 764
tapas.senapati@gmail.com
http://www.moodoffday.org
http://www.facebook.com/MoodoffDay

GeoSurf, the Premium Proxy Solution for Smartphones, Partners with Epic Direct, the Largest Performance-Based Network

Epic’s 45,000+ publishers will now be able to monitor and validate geo-targeted advertising via the world’s fastest and most secure proxy network on iOS and Android devices.

New York, NY, December 06, 2011 – GeoSurf and Epic Direct Network announced this morning their partnership, which will enable 45,000 Epic publishers to keep control of their campaigns while on the go during the holidays and throughout the year.

GeoSurf enables users to Surf Locally . . . without being local by connecting to a worldwide network of fast, secured proxy servers in 80+ global locations, including 25 United States demographic market areas. Through the GeoSurf premium proxy solutions, users can experience the internet and interact with web content as local users do. For instance, a user in New York can view websites and localized advertising as a user does in Germany, Australia, China, or Chicago.

“Our publishers realize that geotargeting their ads is a sure-fire way to increase conversions,” says Audrey B. Breheney, Senior Director, Epic Advisor Division & Network Marketing. “GeoSurf enables publishers to ensure their ads are displayed properly in other areas of the world while being able to research and profile new advertisers and markets. As a whole, it could dramatically increase the number of campaigns run while positively impacting a publisher’s overall business results.”

“Epic’s publishers have been benefitting and profiting from our toolbar for a long time. We are happy to now welcome them with this special promotion the entire GeoSurf product suite, especially GeoSurf for Smartphones. We are sure that their use of these tools will further improve their performance and compliance.” says GeoSurf’s Oren Zafrir, VP, Sales & Business Development.

Epic Direct Network has partnered with GeoSurf to offer holiday promotions on the GeoSurf product suite to publishers who sign up through December 31, 2011. Details about signing up as an Epic publisher can be found on Epic’s company’s website, epicdirectnetwork.com. Details about the GeoSurf products can be found on GeoSurf’s site at geosurf.com.

About Epic Direct Network:
Epic Direct is a division of the Epic Media Group and is the company’s flagship performance-based ad network focused primarily on customer acquisition and pay-for-performance online advertising campaigns. With over 45,000 publishers, Epic Direct is the largest network of its kind worldwide resulting in an ability to drive the best performance for advertisers and publishers/affiliates. Epic Direct supports campaigns across all channels through search engine marketing, web/display, social media, email and more.

About GeoSurf:
GeoSurf™ is product suite that enables users to get the local perspective from more than 80 global locations. It is often used by online media professionals (agencies, buyers, campaign managers, sales, affiliates, QA, and compliance teams) to view geo-targeted ads and web content. This way, they can easily validate and monitor campaigns, see who is bidding on localized ad placements, generate new sources of business, and enhance current marketing activities. It is straight-forward and easy-to-use. The company’s commitment is to extraordinary customer service for its customers. The products: browser toolbars, VPN connection, Direct Connect by API, and a Smartphone Solution grant access to a broad worldwide network of servers that provide premium proxy service. All of the servers on the network are owned by the company, thereby making them fast, secure, and reliable.

Contact:
Lital Barkan
BIScience ltd.
11 HaAhim MiSlavuta
Tel Aviv 67010
Israel
+ 972-3-604-0622
Lital.barkan@geosurf.com
http://www.geosurf.com

Brainloop Provides Secure Collaboration on iPads and Smartphones

Brainloop today announced that it has added further features to its Brainloop Mobile for iPad and Brainloop Mobile for Smartphones solutions due to the continuing strong demand for security solutions on mobile devices.

Boston, MA (USA), November 03rd, 2011 — Brainloop ( http://www.brainloop.com ), a leading supplier of software solutions for high-security collaboration on confidential documents, today announced that it has added further features to its Brainloop Mobile for iPad and Brainloop Mobile for Smartphones solutions due to the continuing strong demand for security solutions on mobile devices.

Brainloop’s mobile solutions give staff a convenient and secure way of preparing for meetings and business appointments while they are out of the office. Users can also be included in collaboration processes while they are traveling and can actively participate in activities like voting and approval workflows. This saves time and increases the productivity of staff on the road while ensuring the highest levels of security.

Brainloop customers can download the Brainloop Mobile for iPad app from the App Store.It allows users to access confidential documents with their mobile device while they are traveling, assuming they have the necessary permissions to do so. The confidential documents themselves are stored in the Brainloop high-security workspace. They are reliably protected within the app and encrypted before being stored on the device. The browser view has been tailored to smartphone screens and enables users to view documents using the device’s browser.

The new Brainloop Mobile app for the iPad now lets companies configure synchronization so that users can more easily download documents from the Brainloop portal and read them offline. If they have the appropriate permissions, they are also able to send documents securely from their iPad using a link. The familiar folder structure of the Brainloop solution is reproduced on the mobile device, enabling users to quickly find the documents they need. Mobile users can also receive a link to a file by email and read the document directly simply by clicking on the link. The same applies to Brainloop Mobile for Smartphones, which provides an easy-to-read view of a document on the phone’s screen and is available for iPhones with OS 4.2 or higher and the Safari browser, as well as for Android phones with OS 2.3 and the standard browser.

“We’re providing the ability to access confidential documents on iPads and smartphones in response to many customers’ wish for a flexible yet highly secure way of working when their people are on the road,” says Markus Seyfried, CTO at Brainloop. “Customers still benefit from all the advantages of our document compliance management solution, such as encrypted document transmission and storage as well as the allocation of personalized access permissions. All the changes made by a mobile user to a document are logged in the usual way, providing traceability to meet compliance regulations.”

About Brainloop:
Brainloop, with offices in Boston and Munich, uses document compliance management (DCM) to make online collaboration safe and compliant, giving users the peace of mind to focus on their business goals. Brainloop’s web based solution automatically manages security and compliance, allowing highly confidential documents to be easily edited and distributed inside and outside the corporate network. Encryption and operator shielding protect all documents from insider threat and external attacks, providing a highly secure collaboration framework. The solution enables the complete transparency and auditability of all accesses and changes to documents, supporting corporate and regulatory compliance directives. Frequent uses include contract negotiations, collecting data and writing up quarterly reports, and any other communication that contains confidential information. To learn more, visit http://www.brainloop.com.

Press & Media Contact:
Victor Cruz, Principal
MediaPR.net
Boston, MA – USA
(978) 594-4134
vcruz@mediapr.net
http://www.brainloop.com

Reference Guide for Switching from BlackBerry to Android Published by CompanionLink

Guide focuses on how to move to Android without losing BlackBerry-like productivity.

Portland, OR, January 28, 2011 — CompanionLink® Software, Inc. (www.companionlink.com), a leader in data synchronization between wireless mobile devices and desktop contact managers, today published a white paper, “Switching from BlackBerry to Android,” that reviews migration strategies, third-party apps and Q&As that address common concerns for business people making the switch from BlackBerry® to Android™-based smartphones.

With emphasis on how to achieve BlackBerry-like productivity from Android, the free paper is written for people who rely on their smartphone for productivity and business communications. The paper examines four areas in depth:

1. Describes common concerns people have when migrating from BlackBerry to Android
2. Educates on the business value and productivity limitations of Android devices
3. Lists several third-party Android apps that help to achieve business productivity
4. Explains how to retain the four capabilities BlackBerry users universally love: secure integration with enterprise email, strong PIM (Personal Information Management) features, powerful instant messaging, and a real keyboard.

Research from Gartner® predicts Android will pass iPhone sales to become the most popular smartphone operating system in the U.S. and the second-most popular platform (behind Symbian) in the world. Also, in a December 2010 tweet by Andy Rubin, co-founder of the Android mobile operating system and VP of Engineering at Google®, he said that more than 300,000 Androids are being activated every day.

Says Rushang Shah, Director of Marketing for CompanionLink, “The most important thing to figure out before switching is how to migrate all of your rich business data that you have built up over the years. Losing data will drive your business to a screeching halt. We hope our reference guide helps people make a painless switch.”

CompanionLink offers a host of options for bi-directional data transfer between mobile devices and contact managers and CRM suites such as Microsoft® Outlook®, Palm® Desktop, Sage ACT!, Salesforce® CRM, Lotus Notes®, and GroupWise®. CompanionLink synchronizes address books, calendars, tasks and notes with the world’s most popular smartphones and mobile devices including Google Android, BlackBerry, Apple® iPhone® and iPad™, Windows® Mobile, and Palm webOS.

To download your free copy of the white paper, please visit http://www.companionlink.com/whitepapers.

About CompanionLink Software:
For more than 15 years, CompanionLink Software has been a pioneering developer of data synchronization solutions for mobile phones and CRM software and services. They are also a leading OEM synchronization and solutions provider for companies like Sage Software®, NVIDIA®, Google®, Commence® Corporation, and Royal Consumer Electronic Products®. CompanionLink’s mission is to mobilize information across multiple devices, computers, applications, and web-based services. For more information visit www.companionlink.com.

CompanionLink is a registered trademark of CompanionLink Software, Inc. Other product names are trademarks or registered trademarks of their respective owners.

Contact:
Rushang Shah
CompanionLink Software
rshah@companionlink.com
(503) 243-3400

Press & Media Contact:
Victor Cruz
MediaPR.net, Inc
Portland, OR
(401) 349-3369
vcruz@mediapr.net
http://www.companionlink.com