Tag Archives: iapam

From Botox Training to Social Media Marketing, the IAPAM’s Workshops Offer it All

March 31, 2012 staronepr Leave a comment

Las Vegas, Nevada (March 31, 2012) — From Botox ® training for physicians to marketing an aesthetic medical business, the IAPAM offers the industry’s most comprehensive workshops for physicians. The IAPAM’s Aesthetic Practice Start Up Workshop is the only medical spa business program highlighting the latest information on social media marketing and is taught by an actual medspa owner who knows the facts.

Both business and clinical training (Botox ® training, laser training, hCG training, etc.) are the best foundation upon which a successful medical spa can be launched. The IAPAM (http://www.iapam.com) offers a choice of educational programs which give physicians a thorough knowledge of the business of building a medspa, and of the latest technologies and clinical advances required to grow that business.

By attending the IAPAM’s Business Bootcamp (http://www.iapam.com/bootcamp.html), as well as the IAPAM’s hCG Training (http://www.hcgtraining.com) and the Aesthetic Medicine Symposium with Botox ® Training (http://www.aestheticmedicinesymposium.com), physicians will avoid many of the common pitfalls of the aesthetic industry. The programs are taught by experts and physicians who own and operate hCG Medical Weight Loss and Aesthetic Medicine practices, so attendees are learning from a faculty who have practical experience.

Attendees at the Aesthetic Practice Start-up Workshop leave with a business plan for their specific aesthetic medicine practice, including:

1. Financing Options.
2. Target Demographics for your Procedures.
3. Developing a menu of Treatments and Pricing Strategy.
4. Establishing Aesthetic Practice Protocols for your staff (examples included on CD).
5. Creating an effective Marketing Plan, including incorporating low-cost internet marketing strategies (SEO web sites and press releases) and the latest social media marketing strategies (Facebook, Twitter, LinkedIn).
6. Finding the Right Location.
7. Staffing (job descriptions included on CD).
8. Federal and State legal and regulatory issues.
9. How to Read Financials.

A complementary training offering by the IAPAM is the Aesthetic Medicine Symposium with Botox ® Training. The weekend Symposium, the Friday hCG Training and the Monday Aesthetic Practice Startup Workshop offer new medspa managers, owner-physicians, and key staff involved with an aesthetic medical practice, all the tools to ensure their business is profitable, customizable and sustainable.

For additional information and to register for the next Aesthetic Practice Startup Workshop or the next Aesthetic Medicine Symposium with Botox ® Training, please contact the IAPAM at 1-800-219-5108 ext. 704 or info@theiapam.com

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704
info@theiapam.com

Healthcare

Statistics Confirm Increased Demand for Botox Correlates to Increase in Botox Training

March 28, 2012 staronepr Leave a comment

Las Vegas, Nevada (March 28, 2012) — The IAPAM has identified a correlation between the 2012 increase in attendees at its hands-on Symposium with Botox ® Training, and the growth in 2011 in botox ® injections, dermal filler procedures and other non-surgical treatments. Physicians looking to combat declining insurance reimbursements are looking to add aesthetic medicine procedures like botox ®, dermal fillers, laser hair removal, microdermabrasion and chemical peels to their practices.

Through discussion with its members, and by analyzing recent aesthetic medicine statistics, like the ASPS 2011 Plastic Surgery Procedural Statistics and the ASAPS’s Cosmetic Surgery National Data Bank Statistics 2011, the IAPAM (http://www.iapam.com) has identified that in 2011, aesthetic medicine physicians were preforming more botox ® and other cosmetic injectables procedures, more chemical peel treatments, more laser skin rejuvenation, and more medical microdermabrasions vs. more invasive treatments.

As the ASAPS reports in March 2012, “Americans spent nearly $10 billion on cosmetic procedures in 2011. Of that total ….. $1.7 billion was spent on injectable procedures; $1.6 billion was spent on skin rejuvenation procedures; and over $360 million was spent on other nonsurgical procedures, including laser hair removal and laser treatment of leg veins.”

The ASAPS also found that from 1997 to 2011, there was a 356% increase in the total number of “minimally-invasive procedures such as injectables, skin resurfacing and laser procedures.” In support of this tremendous market growth, the IAPAM has tailored its educational programs, like its Aesthetic Medicine Symposium with Botox ® Training (http://www.aestheticmedicinesymposium.com), to ensure physicians have hands-on botox ® training (http://www.aestheticmedicinesymposium.com/botoxtraining.html), laser training (http://www.aestheticmedicinesymposium.com/laser-training) and medical microdermabrasion training (http://www.aestheticmedicinesymposium.com/microdermabrasion-training), and can start offering aesthetic medical procedures immediately after attending.

Also, for the first time, the ASAPS reported on “the total number of non-surgical procedures being performed in their practices by BOTH physicians and their physician assistants and nurse injectors.” The results of this expanded survey showed almost a doubling in the numbers of minimally invasive procedures that were actually being performed from 2010 to 2011:

1. Botulinum Toxin Type A: 4,030,318 procedures performed in 2011
2. Hyaluronic Acid: 1,662,480 procedures performed in 2011
3. Laser Hair Removal: 1,452,880 procedures performed in 2011
4. Microdermabrasion: 794,357 procedures performed in 2011
5. IPL Laser Treatment: 726,125 procedures performed in 2011

Since the key to growth in 2012 will be offering lower cost, short term procedures (i.e. botox ®, dermal fillers, chemical peels, physician-directed skin care, laser skin rejuvenation, and medical microdermabrasion) versus higher cost, long term procedures (i.e. breast augmentation and tummy tucks), physicians will seek out professional training programs, offered in medical facilities not hotel rooms, and taught by physicians and other expertly trained medical and business personnel. The IAPAM’s Aesthetic Medicine Symposiums with Botox ® Training, Aesthetic Medicine Practice Start-Up Workshops and hCG Medical Weight Management Seminars (http://www.hcgtraining.com), are all designed by physicians for physicians, to meet this essential educational need.

For more information on the IAPAM’s 2012s suite of physician training programs or to register for an upcoming Symposium, please visit http://www.iapam.com, contact the IAPAM at 1-800-219-5108 ext. 704, or email info@theiapam.com

Botox is trademark of Allergan, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704
info@theiapam.com

Healthcare

IAPAM Announces April Date for hCG Training: April 27, 2012

March 22, 2012 staronepr Leave a comment

IAPAM is helping physicians enter this lucrative market, by offering their physician-led hCG Training in Scottsdale, Arizona on April 27, 2012.

Las Vegas, Nevada, March 22, 2012 — On March 14, 2012, Dr. Oz’s comments re-ignited unprecedented positive interest in hCG for weight loss. To meet this consumer demand, the IAPAM is helping physicians enter this lucrative market, by offering their physician-led hCG Training in Scottsdale, Arizona on April 27, 2012. Physicians will learn and receive everything they need to start safely and profitably offering hCG for weight loss to their patients in 2012.

The IAPAM (http://www.iapam.com) has trained over 650 physicians on how to effectively offer hCG (human Chorionic Gonadotropin) for weight loss to their patients. To date, well over 20,000 patients have successfully lost weight on hCG using the IAPAM’s Exclusive hCG Diet (http://www.hcgtraining.com), based on Dr. Simeons manuscript, Pounds and Inches (http://www.iapam.com/dr-simeons-pounds-and-inches-manuscript.html).

Join the IAPAM for its next hCG Training session of 2012, on April 27, 2012, and prepare to offer hCG for Weight Loss to the flood of patients seeking hCG as a result of seeing Dr. Oz’s recent overview (http://www.doctoroz.com/videos/does-hcg-diet-work-pt-1) of this effective weight loss program.

During the segment, Dr. Oz had several key messages regarding the safe and effective use of pharmaceutical grade hCG in a physician-supervised weight loss program. These key messages are consistent with the principals taught in the International Association for Physicians in Aesthetic Medicine’s Physician hCG Training (http://www.hcgtraining.com):

1. Consistent with the FDA’s position, homeopathic hCG (hCG drops, etc.) DO NOT WORK. Only pharmaceutical hCG, prescribed by a physician as part of a proven hCG Protocol, is effective in fat and weight loss.
2. Unlike weight loss from a restrictive diet alone, where up to 1/3 of a patient’s weight loss is muscle loss, patients on an hCG Protocol loose fat from their stomachs, buttocks, etc. and “leave the muscle alone.”
3. Dr. Oz recommends that any patient on diet under 1200 calories, should be under the direct care of a physician.

The IAPAM’s hCG Training includes everything a physician needs to add this program to a practice, such as:

– Detailed IAPAM hCG Program Protocols
– Patient selection criteria
– Common medical hCG contraindications
– Consent forms, medical history forms
– Patient hCG Program Guidebook to offer patients (hCG friendly recipes, food journal, tips)
– Patient PowerPoint presentations for the waiting room
– Phone scripts & call logs for your staff
– Legal/Insurance considerations, and current FDA status
– hCG ordering information and special pharmaceutical hCG pricing
– Special hCG Facebook discussion forum
– VLCD/LCD diet programs
– Meal replacement diet programs
– Ketogenic based diet programs
– Utilizing B6/B12 injections in weight loss
– Using prescription appetite suppressants in weight loss
– Metabolism testing as a profit center
– Laser assisted lipolysis
– Listing of your hCG Clinic in the IAPAM’s NEW hCG Diet Clinic Directory (http://www.iapam.com/aesthetic-resources/hcg-diet-clinics)

Moreover, the IAPAM’s respected program is taught by true hCG experts who operate hCG weight loss clinics, and who have completed the hCG Protocol themselves. This allows physicians and their staff to learn from the IAPAM faculty’s vast experience. Finally, the IAPAM’s hCG Training is the only Physician hCG Training program in North America approved for a special medical malpractice rate for those who have attended and have been certified by the IAPAM. This medical malpractice coverage is not offered to any other hCG training program.

For additional information or to register for the April 27, 2012 hCG Training, please contact the IAPAM, at 1-800-219-5108 ext. 708, email info@theiapam.com or visit http://www.hcgtraining.com

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), dentists (DDSs/DMDs) physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x708
info@theiapam.com

Healthcare

IAPAM Predicts Strong Growth in hCG for Weight Loss

March 21, 2012 staronepr Leave a comment

Las Vegas, Nevada, March 21, 2012 — The IAPAM predicts strong growth in hCG for weight loss in 2012. Physicians who incorporate hCG for weight loss into their practices will reap significant financial rewards in 2012. The IAPAM’s goal is to provide industry-leading hCG training for physicians, by offering the most comprehensive, all-inclusive, physician-led hCG Medical Weight Management Training in North America.

Jeff Russell, Executive Director of the International Association for Physicians in Aesthetic Medicine (http://www.iapam.com), offer his analysis on the growth of hCG for weight loss. “Demand for hCG for weight loss has exploded through the showcasing of hCG in the media, as evidenced in the Dr. Oz Show program of March 14, 2012. Physicians expertly trained in the clinical and business aspects of adding hCG weight loss programs to their practices, are assured of satisfied patients, and the successful growth of their healthcare businesses.”

To support physicians in finding expert hCG training, the IAPAM offers its Physician hCG training program (http://www.hcgtraining.com) for doctors and other healthcare professionals. “Our Medical Weight Management Program with hCG has garnered genuine praise from the physicians who have attended,” shares Russell. He also sees the benefits in offering complementary medical weight management and aesthetic medicine treatments to patients. “The next breakthrough will be in laser assisted lipolysis. Laser liposuction paired with hCG for medical weight management will be a key growth area for physicians in 2012.”

The IAPAM has trained over 650 physicians and their staff on how to safely offer hCG to their patients, and over 20,000 patients have successfully lost weight on hCG, using the IAPAM’s exclusive hCG Protocol (based on Dr. Simeons manuscript, Pounds and Inches).

The upcoming 2012 dates for the IAPAM’s Exclusive Physician Weight Management hCG Training, in Scottsdale, Arizona are:

April 27, 2012 and June 1, 2012

Physicians who have attended the IAPAM’s hCG training testify to the comprehensiveness of the program and rave that, “the support you get from the IAPAM afterwards definitely makes their course different than the others.” The benefits of attending the IAPAM’s hCG Training, and membership in the IAPAM, endure beyond the training. “I learned how to add a successful hCG program to my practice …..and I actually [received all] the tools to get started. Wonderful, motivating, informative, specific, intellectual. The best seminar I have attended,” says a physician from Maryland after completing the IAPAM’s hCG Training.

All of the IAPAM’s hCG Training seminars have sold out in 2010, 2011, and 2012, so for additional information or to register for an upcoming session, please contact the IAPAM at 1-800-219-5108 ext. 708, or visit http://www.iapam.com or http://www.hcgtraining.com

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), dentists (DDSs/DMDs), physician assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext. 708
info@theiapam.com

Websites:
http://www.iapam.com
http://www.AestheticMedicineSymposium.com
http://www.aestheticmedicinenews.com
http://www.aestheticmedicinesymposium.com/botoxtraining
http://www.iapam.com/botoxtraining.html
Twitter: http://www.twitter.com/IAPAM
Facebook: http://www.facebook.com/IAPAM

Healthcare

IAPAM’s Physician hCG Training is Consistent with Dr. Oz’s Recommendations

March 17, 2012 staronepr Leave a comment

Las Vegas, Nevada – March 17, 2012 — The IAPAM has trained over 650 physicians on how to safely offer hCG for weight loss, and well over 20,000 patients have successfully lost weight using the IAPAM’s Exclusive hCG Protocol. The core principles of the IAPAM’s hCG Training are consistent with those outlined by Dr. Oz in his March 14, 2012 segment on hCG for weight loss: it is imperative for patients to undertake an hCG program under the care of a trained physician, and never use hCG (homeopathic hCG) that is sold without a prescription.

In his March 14, 2012 segment on hCG for weight loss (http://www.doctoroz.com/videos/does-hcg-diet-work-pt-1), Dr. Oz announced that he had “new data” on the successful use of hCG (human Chorionic Gonadotropin) for weight loss. In a pilot study conducted by a leading medical weight management physician, Dr. Oz reported that patients following a strict, medically supervised hCG Protocol, were not hungry and lost weight, and ultimately lost more “fat vs. muscle,” than patients on only a very low calorie diet.

1. Consistent with the FDA’s position, homeopathic hCG (hCG drops, etc.) DO NOT WORK. Only pharmaceutical hCG, prescribed by a physician as part of a proven hCG Protocol, is effective in fat and weight loss.
2. Unlike weight loss from a restrictive diet alone, where up to 1/3 of a patient’s weight loss is muscle loss, patients on an hCG Protocol lose fat from their stomachs, buttocks, etc. and “leave the muscle alone.”
3. Dr. Oz recommends that any patient on diet under 1200 calories, should be under the direct care of a physician.

The IAPAM’s hCG Protocol is based upon the successful protocol originally developed in 1954 by Dr. Simeons, and detailed in his report, Pounds and Inches, and is built around a low calorie diet coupled with the administration of the pharmaceutical grade of the naturally occurring hormone, hCG. The IAPAM’s hCG Protocol has been administered to over 20,000 patients around the world with consistent weight loss results.

To date, all of the IAPAM’s 2010, 2011 and 2012 Physician hCG Medical Weight Management seminars have sold out, so to register for the next hCG Training session in Scottsdale, Arizona, please go to http://www.hcgtraining.com, or contact the IAPAM at info@theiapam.com or 1-800-219-5108 ext 708.

About the International Association for Physicians in Aesthetic Medicine

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). Information about the association can be accessed through IAPAM’s website at http://www.IAPAM.com or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x708
info@theiapam.com

Websites:
http://www.AestheticMedicineSymposium.com
http://www.aestheticmedicinenews.com
Twitter: http://www.twitter.com/IAPAM
Facebook: http://www.facebook.com/IAPAM
hCG Group in Facebook: http://www.facebook.com/hcgWeightLoss

Healthcare

IAPAM Announces April Symposium Dates – April 28-29, 2012

March 15, 2012 staronepr Leave a comment

Since 2006, over 1,000 physicians (MDs, DOs, NPs and PAs), as well as their staff have attended the IAPAM’s 2-day Aesthetic Medicine Symposiums and Friday hCG Physician Training sessions. Today, the IAPAM announces the dates for its April Symposium with Botox ® training, April 28-29, 2012.

Las Vegas, Nevada (March 15, 2012) — The number of patients turning to minimally invasive procedures like: Botox ® (http://www.aestheticmedicinesymposium.com), laser hair removal & skin rejuvenation, dermal filler injections, microdermabrasion, chemical peels and hCG for weight loss, continues to increase. In 2011, patient demand for these treatments increased by 6% from 2010. To support physicians in entering the aesthetic medicine field, the IAPAM (http://www.iapam.com) offers the “best medical training” in North America, with a focus on hands-on Botox Training.

IAPAM’s Symposiums are “all inclusive,” differentiating themselves from all other training offered in the US, by ensuring that physicians receive “everything they need” to start their aesthetic medicine programs. Registration includes “the complete package” of: hands on training, clinical training DVDs, patient consent forms, injection charts, protocol manuals, medical history forms, marketing samples, staff job descriptions, one year of dedicated and personal online and telephone practice support, and so much more.

Moreover, the IAPAM’s Symposium is the only aesthetic medical training program where all physician instructors and attending faculty own and operate successful weight loss and aesthetic practices. Physicians learn practical tips and best practices over the weekend that no other program can offer, and past attendees confirm that they save $10,000s in misguided marketing and administrative expenses. One physician raved that it “was the best investment in money and time [he] ever made.”

The Symposium provides:

– dedicated instruction from board-certified dermatologists, who are true experts of the skin and cosmetic injectables.
– hands-on practice in the best injection techniques.
– delivery of botox ® training at a large successful, multi-million dollar medical practice, not in a hotel room.
– an environment that does not allow exhibitors, giving physicians more time for education.
– the opportunity to attend the Symposium’s Aesthetic Practice Startup Workshop, which is the only medical spa program highlighting the latest information on medspa business development and social media marketing.
– the unique opportunity to attend the full-day session on hCG and Medical Weight Management (http://www.hcgtraining.com). This session will cover hCG for weight loss, prescription appetite suppressants, ketogenic diet based programs, meal replacement and B6/12 injections.
– a set of 19 Aesthetic Medicine clinical and business DVDs to refresh one’s training or to train staff.

Physicians who have attended the Aesthetic Medicine Symposium testify to its value, which includes:

1. The latest trends in aesthetic medicine and how to use them to one’s advantage.
2. Steps on how to profitably integrate medical aesthetics procedures into a practice or build a patient base.
3. How to perform aesthetic patient consultations.
4. How to add the most profitable cosmetic injectable procedures, including: Botox ®, and dermal fillers (i.e. Juvederm ®, Restylane ®, and Perlane ®), chemical peels, and physician directed skin care.
5. Hands-on Botulinum Toxin Type A (i.e. Botox ®, Dysport ®, Xeomin ®) training.
6. Hands-on IPL / laser training.
7. Hands-on medical microdermabrasion training.
8. How to maximize revenues by offering Chemical Peels and Physician-grade Cosmeceutical Skin Care lines.

For additional information or to register for the April 28-29, 2012 Aesthetic Medicine Symposium, please contact the IAPAM at 1-800-219-5108 ext. 704, email info@theiapam.com or visit http://www.aestheticmedicinesymposium.com

Botox, Botox Cosmetic and Juvederm are trademarks of Allergan, Inc. Dysport, Restylane, Perlane are trademarks of Medicis, Inc. Xeomin is a trademark of Merz Pharma GmbH & Co KGaA.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704
info@theiapam.com

Healthcare

IAPAM Reports on Increase in Laser Training Consistent with Increase in Laser Treatments

March 9, 2012 staronepr Leave a comment

This increase in patient demand for expert laser treatments is translating to an increased demand by physicians for expert laser training like that offered by the IAPAM at their Aesthetic Medicine Symposium.

Las Vegas, Nevada, March 9, 2012 — In the upcoming year, successful aesthetic practices will offer “combination” treatment packages, integrating: facial injectables, medical skin care, IPL/laser rejuvenation and non-invasive body contouring. To develop these packages, physicians will require expert and physician lead training in lasers and light devices, botox ® and other cosmetic injectables, medical microdermabrasion and medical grade chemical peel, like those offered at the IAPAM’s Aesthetic Medicine Symposiums in Scottsdale, Arizona.

As published by the ASPS, cosmetic minimally-invasive procedures increased 6 percent from 2010 to 2011. Interestingly, the greatest increase in a single treatment area was seen in laser treatments, such as laser hair removal. Laser and light device procedures increased by 15% over last year, with over 1.1 million procedures preformed in 2011. This increase in patient demand for expert laser treatments is translating to an increased demand by physicians for expert laser training (http://www.aestheticmedicinesymposium.com/laser-training) like that offered by the IAPAM at their Aesthetic Medicine Symposium. The IAPAM’s Symposiums offer the most comprehensive, hands on, expert training in the use of lasers and light devices for hair removal and skin rejuvenation.

As well as expert laser training, the IAPAM’s Aesthetic Medicine Symposium (http://www.aestheticmedicinesymposium.com) provides physicians::

– dedicated instruction from two board-certified dermatologists, who are true experts of the skin and cosmetic injectables.
– hands-on practice in the best injection techniques.
– botox ® training at a multi-million dollar medical practice, not in a hotel room.
– an environment that does not allow exhibitors, giving doctors more time for education.
– the opportunity to attend the Symposium’s Aesthetic Practice Startup Workshop (http://www.iapam.com/bootcamp.html)on the Monday after each Symposium, a program highlighting the latest information on medspa business development and social media marketing.
– the opportunity to attend the IAPAM’s hCG/Medical Weight Management (http://www.hcgtraining.com) on Friday before each Symposium, which covers hCG for weight loss, prescription appetite suppressants, ketogenic diet based programs, meal replacement and B6/12 injections.

Since 2005, the IAPAM has been a leader in providing aesthetic medicine industry trends, as well as aesthetic medicine and hCG for medically supervised weight loss education for physicians. For more information please visit http://www.iapam.com or contact the IAPAM at 1-800-219-5108 ext. 704, or email info@theiapam.com.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704
info@theiapam.com

Twitter: @IAPAM
Facebook: http://www.facebook.com/IAPAM

Healthcare

2011 Statistics Confirm that Botox Training Helps Physicians Capture Industry’s 5% Growth

February 18, 2012 staronepr Leave a comment

Las Vegas, Nevada (February 18, 2012) — The IAPAM offers physicians aesthetic training, the leading botox ® training, hCG training, and associated aesthetic medicine education (including training on lasers for skin rejuvenation and hair removal, medical microdermabrasion and medical grade chemical peels). The IAPAM’s Aesthetic Medicine Symposium offers the most comprehensive medical spa training, including: hands on, live demonstration and didactic instruction in all 5 of the top non-invasive procedures and offers unparalleled business support to physicians as they build successful aesthetic medical practices and capture the reported 5% growth in the minimally-invasive market in 2011.

“With these economic times, more people are turning to the more inexpensive non-invasive procedures rather than surgical cosmetic procedures. They may not get the long term benefits of a face lift, but with a combination treatment of Botox ® and dermal fillers, then can get a great result at a fraction of the price,” says Jeff Russell, Executive Director of the International Association for Physicians in Aesthetic Medicine (http://www.iapam.com). As evidenced in 2011 statistical reports, patients agree. In the recent report from The American Society of Plastic Surgeons (ASPS), minimally-invasive procedures increased for the second year in a row by 5 percent in 2011, with nearly 13.8 million procedures being performed, and “minimally-invasive procedures increased 6 percent, with nearly 12.2 million procedures in 2011.”

As in 2010, in 2011, the top five minimally-invasive procedures were:

• Botulinum toxin type A (5.7 million procedures, up 5 percent)
• Soft tissue fillers (1.9 million procedures, up 7 percent)
• Chemical peel (1.1 million procedures, down 3 percent)
• Laser hair removal (1.1 million procedures, up 15 percent)
• Microdermabrasion (900,000 procedures, up 9 percent)

“We are seeing notable increases in surgical procedures, such as facelifts, that reflect the demands of an aging boomer population,” said Dr. Malcolm Z. Roth, President of the ASPS. “However, the overall growth in cosmetic procedures is being primarily driven by a substantial rise in minimally-invasive procedures.”

Jeff Russell concurs with the findings of the aforementioned report. “We are hearing from our members that minimally invasive procedures like botox ® and other cosmetic injectables, medically supervised hCG weight loss (http://www.hcgtraining.com) as well as laser training, microdermabrasion and chemical peels are in tremendous demand by patients, and we are seeing a correlating increase in the demand for our training. Registration for our cornerstone training program, the IAPAM’s Aesthetic Medicine Symposium with Botox ® Training (http://www.aestheticmedicinesymposium.com), has steadily increased in the last 6 months. Physicians are realizing they not only need to offer botox ® treatments to their patients, but also laser hair removal, IPL skin rejuvenation, chemical peels, and microdermabrasion. Organizations, like the IAPAM, educate physicians on how to package these treatments for the most appealing and profitable outcomes.”

In line with these findings, the IAPAM’s Aesthetic Medicine Symposium provides a forum for physicians to immerse themselves in training on these top 5 minimally invasive procedures. Leading the faculty is a team of renowned cosmetic dermatologists who cover aesthetic patient consultations, facial anatomy & musculature, product preparation, pain management, procedural protocols, post treatment issues and continuing practice support. Unlike other programs, the Botox ® Training is done in a clean, multi-million dollar medical facility, not a hotel room chair. Physicians who have completed the IAPAM’s hCG Training, Aesthetic Medicine Symposium and/or Aesthetic Practice Business Start-Up training have a competitive advantage.

For more information on the IAPAM’s upcoming Aesthetic Medicine Symposium and/or hCG Training, please see http://www.iapam.com or contact the IAPAM at 1-800-219-5108 ext. 704.

Botox is a trademark of Allergan, Inc.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext. 704
info@theiapam.com

Healthcare

IAPAM Reports that Botox Training Remains Popular

February 17, 2012 staronepr Leave a comment

Las Vegas, Nevada (February 17, 2012) — The IAPAM’s Aesthetic Medicine Symposiums train physicians on how to safely, profitably and successfully add botox ®, hCG for weight loss, and other aesthetic modalities (lasers for skin rejuvenation, medical microdermabrasion and medical-grade chemical peels) to an existing medical practice. The IAPAM helps physicians enter this lucrative market by offering the industry’s best botox ® training and hCG training. To date, all of the 2011 and the January 2012 Aesthetic Medicine Symposium events have sold out.

Since 2006, the IAPAM’s Aesthetic Medicine Symposium (http://www.aestheticmedicinesymposium.com) has offered physicians a competitive advantage through its comprehensive, hands-on, immersion into the field of aesthetic medicine and cosmetic injectables. The IAPAM’s (http://www.iapam.com) Symposium with Botox Training, is the only program which gives physicians a hands-on opportunity to learn from two board-certified dermatologists, who are true experts of the skin and cosmetic injectables. In order to ensure physicians learn the best injection techniques, the botox ® training is done in a medical practice, not in a hotel room chair. In addition, the Symposium does not allow exhibitors, giving physicians more time for education.

Physicians who attend the IAPAM’s Aesthetic Medicine Symposium can revisit their educational experience by using the IAPAM’s 19 comprehensive training DVDs. The 3 clinical DVDs offers focused instruction and demonstrations on Botulinum Toxin (Botox ®) Injection Techniques, Dermal Filler Injection Techniques, Chemical Peel Techniques, and Microdermabrasion Techniques. These DVDs cover three key anti-aging treatment areas:

1. Botulinum Toxin for Cosmetic Patients lecture.
2. Botulinum Toxin and Dermal Fillers for Cosmetic Patients – live demonstration.
3. Chemical Peel and Microdermabrasion live demonstration of techniques.

Equally, Symposium attendees receive 16 Cosmetic Practice training DVDs. These resources allow physicians and their staff to re-immerse themselves in the IAPAM’s training, at their convenience.

The popularity of the IAPAM’s Aesthetic Medicine Symposium is consistent with the demand by physicians for expert and accredited cosmetic injectables training. Jeff Russell, Executive Director of the IAPAM has witnessed the tremendous growth of minimally-invasive modalities. “We are hearing from our members that minimally invasive procedures like botox ®, dermal fillers as well as microdermabrasion continue to grow in demand by patients, and we are seeing a correlating increase in attendance at our Symposium with botox ® training. Moreover, physicians are realizing they not only need to offer botox ® treatments to their patients, but also laser hair removal, IPL skin rejuvenation, chemical peels, and microdermabrasion, and organizations like the IAPAM educate physicians and their staff on how to package treatments for the most appealing and profitable outcomes.”

For additional information and to register for an upcoming Aesthetic Medicine Symposium (March 3-4, 2012), please contact the IAPAM at 1-800-219-5108 ext. 704, info@theiapam.com or visit http://www.aestheticmedicinesymposium.com

Botox is a trademark of Allergan, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine (IAPAM)

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext. 704
info@theiapam.com

Healthcare

From Profitably Incorporating Botox to Social Media Marketing, the IAPAM’s March 5 Aesthetic Practice Start-Up Workshop Offers it All

February 16, 2012 staronepr Leave a comment

From Botox ® training for physicians to marketing your aesthetic medicine business, the IAPAM offers the industry’s most comprehensive workshops for physicians. The IAPAM’s Aesthetic Practice Start Up Workshop is the only medical spa business program highlighting the latest information on social media marketing and is taught by an actual medspa owner who knows the facts. The IAPAM announces the March 5th, 2012 date for its next Aesthetic Practice Start Up Business Workshop.

Las Vegas, Nevada (February 16, 2011) — Both business and clinical training (Botox ® training, laser training, hCG training, etc.) are the best foundation upon which a successful medical spa can be launched. The IAPAM (http://www.iapam.com) offers a choice of educational programs which give physicians a thorough knowledge of the business of building a medspa, and of the latest technologies and clinical advances required to grow that business.

By attending the IAPAM’s Aesthetic Practice Start Up Workshop (http://www.iapam.com/bootcamp.html), as well as the IAPAM’s hCG Training ( http://www.hcgtraining.com) and the Aesthetic Medicine Symposium with Botox ® Training (http://www.aestheticmedicinesymposium.com/botoxtraining), physicians will avoid many of the common pitfalls of the aesthetic industry. The programs are taught by experts and physicians who own and operate hCG Medical Weight Loss and Aesthetic Medicine practices, so attendees are learning from a faculty who have practical experience.

Attendees at the Aesthetic Practice Start Up Workshop leave with a business plan for their specific aesthetic medicine practice, including:

1. Financing Options.
2. Target Demographics for your Procedures.
3. Developing a menu of Treatments and Pricing Strategy.
4. Establishing Aesthetic Practice Protocols for your staff (examples included on CD).
5. Creating an effective Marketing Plan, including incorporating low-cost internet marketing strategies (SEO web sites and press releases) and the latest social media marketing strategies (Facebook, Twitter, LinkedIn, MySpace etc.).
6. Finding the Right Location.
7. Staffing (job descriptions included on CD).
8. Federal and State legal and regulatory issues.
9. How to Read Financials.

Another valuable training offering by the IAPAM, is the Aesthetic Medicine Symposium with Botox ® Training. The March 3-4, 2012 Symposium, the Friday March 2, 2012 hCG Training and the Monday, March 5, 2012 Aesthetic Practice Start Up Workshop offer new medspa managers, owner-physicians, and key staff involved with an aesthetic medicine practice, all the tools to ensure their business is profitable, customizable and sustainable.

For additional information and to register for the March 5th Aesthetic Practice Startup Workshop, the March 2nd hCG Training for Physicians, or the March 3-4 Aesthetic Medicine Symposium with Botox ® Training, please contact the IAPAM at 1-800-219-5108 ext. 704 or info@theiapam.com.

Botox is a trademark of Allergan, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine
The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704
info@theiapam.com