Category Archives: Apparel & Fashion

Get Effortless Preppy Style at House of Fraser

Aug 11, 2011 — RTPR — Breezy, clean-cut style is perfect for the warmer climes, and the preppy theme will sharpen up any gentleman’s wardrobe. Get the look with the help of House of Fraser – the store has a host of sleek men’s fashion essentials that perfect this trend.

Ralph Lauren is synonymous with preppy dressing, and the brand’s premium collection of men’s clothing offers just the right mix of smart and casual. Signature polo shirts, clean-cut chinos and polished accessories are key in the label’s menswear range; a selection of wardrobe staples that exude an all-American charm.

A must for men of all ages, Gant’s chic blend of relaxed tailored silhouettes, cool cotton polos and wardrobe classics is ideal for those seeking style that will surpass the seasons. The epitome of preppy chic, the brand is a must on more laidback days – soft shades like pastel yellow and washed salmon look fabulous with everyday denim.

Renowned for its use of bold colour, Lacoste infuses a variety of rainbow shades into its menswear collections. Men’s zip-up jackets in white and navy appear alongside zesty T-shirts and sleek ultra-modern pieces; the label’s penchant for simplicity has lured a number of A-list fans and an ever-growing international fan base.

Visit your local House of Fraser for even more trend ideas this season.

About House of Fraser
House of Fraser has 61 stores in the United Kingdom and Ireland, offering luxurious items and a premium shopping experience. From the latest men’s, women’s and children’s clothing (such as a cocktail dress or a petite maxi dress) to beauty essentials and must-have home accessories, House of Fraser continues to expand its much-loved collections, both online at houseoffraser.co.uk and in stores across the country.

For further information please contact:
Gayle Griffith, Assistant Press Officer, gaylegriffith@hof.co.uk / Tel: 020 7003 4649
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DiscountVouchers.co.uk Serves Up Savings on Kids’ Essentials for Summer

July 28,  2011 – /RTPR/ – DiscountVouchers.co.uk, the website which helps consumers to save money at over 800 leading on and offline retailers, has this week launched new money off vouchers aimed specifically at mums. Parents who want to get toiletries, pushchairs or other essentials for the summer can do so on a budget now thanks to new Boots and Mothercare deals.

A new pushchair, baby clothing or goods for a nursery can be had on a budget this week thanks to DiscountVouchers.co.uk introducing new Mothercare vouchers. A visit to the popular website this week allows mums to get great value deals like as much as half price off in the Mothercare sale.

Toiletries and healthcare products can be had on a budget too thanks to new deals for saving money at high street favourite Boots. New Boots promotional code offers include free delivery when spending £40 or over at Boots and there is also a promotion for saving by using the new Boots Advantage Card.

More money-saving deals are available this week too, with offers to be had like 3 for 2 travel accessories at Mamas & Papas, 50% off when buying in the Kiddicare Summer Sale and 50% off in the Babies R Us sale. Consumers can also look forward to free delivery on purchases of £50 or more at Babies R Us.

Doug Scott, managing director at DiscountVouchers.co.uk, comments, “We’re here to help the country’s consumers save wherever possible and this week we’re able to get mums great value at the likes of Boots and Mothercare. Money off pushchairs, nursery items, kids’ toiletries and more can be had this week through our site.”

DiscountVouchers.co.uk offers consumers money saving deals at major high street brands and specialist retailers, including stores like Tesco, Marks & Spencer, Sainsbury’s, Travelodge, First Choice, lastminute.com and Boden.

For more information visit www.discountvouchers.co.uk
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About DiscountVouchers.co.uk
DiscountVouchers.co.uk features the latest money saving offers from a growing range of retailers, all updated in real time. Designed to help consumers save money with both leading high street brands and specialist retailers, DiscountVouchers.co.uk offers one of the widest choices of discounts available.

Part of ASAP Ventures Ltd, the company behind the award winning Carrentals.co.uk price comparison site, DiscountVouchers.co.uk is committed to offering a growing range of the best savings available online.

Media Contact
Doug Scott
press@discountvouchers.co.uk
DiscountVouchers.co.uk (Asap Ventures)
www.discountvouchers.co.uk
0845 871 2069

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Latest DiscountVouchers.co.uk Deals Get Shoppers Savings on Top Brand Clothing

22 July 2011 – /RTPR/ – With tourists across the country looking to make the most of budgets for their summer holidays this summer, leading voucher codes website DiscountVouchers.co.uk has launched new deals online to help people save. Home to deals for over 800 retailers and suppliers, DiscountVouchers.co.uk this week offers new deals redeemable at ASOS, Joules and Boden.

The DiscountVouchers.co.uk website is always home to the biggest names in the fashion world and this week consumers can get online and save money at top store ASOS. DiscountVouchers.co.uk site is this week the place to go for the latest updated ASOS discount codes which consumers can use to get as much as 70% off the ASOS summer sale plus free delivery worldwide.

Another well-known fashion store on show this week is popular high street and online retailer Boden. DiscountVouchers.co.uk is right now offering savings through a choice of new Boden voucher codes which includes £15 off men’s’ chino shorts and also a big 60% off the Boden Clearance Sale.

New outfits for the bar or for the beach are available on a budget this week too thanks to the regularly-updated DiscountVouchers.co.uk service. Popular fashion specialist Joules can be saved at this week through new Joules clothing offers like free delivery on purchases of £100 or over as well as £36 Off Gilmore: Mens Hooded Sweatshirts – now only £29 at Joules Clothing.

Doug Scott, managing director at DiscountVouchers.co.uk, commented, “Thanks to the fact that our team is online and updating our website all the time people can always access the very latest deals around. This week sees us able to offer consumers great value on top brand summer clothing, which is ideal for people heading abroad some time soon.”

DiscountVouchers.co.uk offers consumers money saving deals at major high street brands and specialist retailers, including stores like Tesco, Marks & Spencer, Sainsbury’s, Travelodge, First Choice, lastminute.com and Boden.

For more information visit www.discountvouchers.co.uk
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About DiscountVouchers.co.uk
DiscountVouchers.co.uk features the latest money saving offers from a growing range of retailers, all updated in real time. Designed to help consumers save money with both leading high street brands and specialist retailers, DiscountVouchers.co.uk offers one of the widest choices of discounts available.

Part of ASAP Ventures Ltd, the company behind the award winning Carrentals.co.uk price comparison site, DiscountVouchers.co.uk is committed to offering a growing range of the best savings available online.

Media Contact
Doug Scott
press@discountvouchers.co.uk
DiscountVouchers.co.uk (Asap Ventures)
www.discountvouchers.co.uk
0845 871 2069

Diamond Jewellery Market Growth in East

05 July 2011 – /RTPR/– Recent figures suggest that the market for diamond jewellery in the near future is expected to be driven by increased growth in India, China and the Gulf.

These emerging Eastern markets have demonstrated significant growth in the past few years, with diamonds proving increasingly popular as both a luxury item and a long-term investment.

By 2015, it is predicted that India, China and the Gulf will equal or surpass the market share of the US, which currently stands at 35 to 40 per cent. In 2010, India and China were already up 31 and 25 per cent respectively.

However, with worldwide reserves of diamonds at an all-time low, this new growth in Eastern countries means the balance between supply and demand is set to become more mismatched than ever; forecasts warn that demand is likely to outpace lower levels of diamond supply for many years to come.

With diamonds only getting rarer, it’s likely that the value of diamonds will continue to ascend on a global scale in the same way that gold and silver prices have already, increasing the natural treasure’s worth in the long term.

Although diamond prices have already begun to reflect the imbalance between supply and demand, the view that diamonds are an ‘investment vehicle’ that has the potential to grow – or at least remain the same – means customers are continuing to buy.

When compared to the inflated prices of gold, diamonds also – for the time being – pose a more affordable alternative in an unsteady economy.

It is yet to be seen how the rising value of diamonds will affect the production and/or prices of popular jewellery brands, popular in both the East and West, which feature diamond-encrusted pieces in their collections. For now, however, fans of Pandora jewellery and the like need not worry.

Visit the Jewel Hut, one of the UK’s leading jewellery websites, today to view an extensive collection of diamond jewellery.

Contact Details: The Jewel Hut: http://www.thejewelhut.co.uk
95 High Street
Brierley Hill
West Midlands
DY5 3AU
Tel. No. 01384 78431
E-mail: luke.mcnaney@thbaker-watches.co.uk

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OMEGA Watches to be US PGA Timekeeper

05 July 2011 – /RTPR/– Already a sponsor of numerous golfing tournaments around the world, OMEGA Watcheshas renewed and expanded its links with the US PGA Tour.

The Swiss watches brand has signed a five year deal to be the organisation’s Official Timekeeper. The new partnership will be launched at the 2011 PGA Championship at the Atlanta Athletic Club which begins on 8 August and will run through to the PGA’s Centennial year celebrations in 2016.

The new deal will encompass two of golf’s best known events, the PGA Championship and the Ryder Cup, alongside a number of popular subsidiary contests. The commitment from the watch manufacturer includes advertising on TV broadcasts of the sport and marketing support for the PGA’s Player development efforts.

As the Official Timekeeper of The PGA of America, the company will also provide timings and other support to the Senior PGA Championship, the PGA Championship and Grand Slam of Golf, and the Official Licensee of the 2012 and 2014 Ryder Cup. The sponsor also allows the manufacturer presenting Sponsor rights at certain events and the status of Official Timekeeper of the Professional National Championship.

As well as organising prestigious golf events, the US PGA also organises representation and accreditation for the 27,000 men and women PGA professionals who work with golf clubs as golf tutors, course managers and other associated roles.

OMEGA watches also supports golf outside of the United States, serving as title sponsor of the European Masters, the Mission Hills World Cup of Golf and the OMEGA watches Dubai Desert Classic. The roster of Brand Ambassadors includes a number of current golf stars such as Sergio Garcia and Michelle Wie and one of the game’s all-time greats, Greg Norman.

With a rich history in sports timekeeping, OMEGA watches has served as Official Timekeeper at 24 Olympic Games since 1932. It has extended its agreement with the International Olympic Committee through to 2020.

OMEGA watches are available at the Watch Hut, the UK’s largest watch website, at http://www.thewatchhut.co.uk.

Contact Details: The Watch Hut: http://www.thewatchhut.co.uk
95 High Street
Brierley Hill
West Midlands
DY5 3AU
Tel. No. 01384 78431
E-mail: rich@thbaker.co.uk

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Sekonda Watches Party on TV’s Popstar to Operastar

05 July 2011 – /RTPR/– The party is nearly over for ‘Popstar to Operastar’ contestants Joe McElderry and Cheryl Baker but it never stops for Sekonda watches.

Over the past five weeks, Sekonda has showcased its colourful range of Party Time watches in its role as official show sponsor of ITV1’s singing competition.

In that time, the eight celebrity contestants have been whittled down to finalists McElderry and Baker, who will compete against each other to be crowned the winning ‘Operastar’ on Sunday’s final show.

Although the final curtain will come down on ‘Popstar to Operstar’ for another year, fans of Partytime won’t have to wait that long to see their favourite Sekonda watches return to the screen.

The new series of ‘Britain & Ireland’s Next Top Model’, which commenced on Sky Living on Monday (04 July), will feature the modelling hopefuls sporting Sekonda Partytime watches as part of one week’s challenge.

Sekonda watches’ starring role in Living’s fashion show follows last year’s photo shoot, which saw contestants wearing Casio Baby-G watches and led to show winner Joy McLaren being selected as an official brand ambassador.

Although it is not yet known whether this year’s winner will enjoy a similar deal modelling Sekonda Partytime watches, the brand itself is sure to benefit from another turn in the TV spotlight.

Each Partytime watch boasts a bold, single colour strap with a glittering stone-set bezel, providing a colour for every party any time of the year.

With Christmas approaching, it’s likely that Sekonda will continue its sponsorship of ITV shows over the festive period following annual slots in 2009 and 2010, which won the watch brand even more fans in the run-up to Christmas.

A wide range of Sekonda watches, including the Partytime range, can be viewed at the Watch Hut, the UK’s largest watches website.

Catch the finale of ‘Popstar to Operstar’, sponsored by Sekonda, on Sunday 10 July at 8pm ITV1. For more information on where you can next catch Sekonda on TV, visit thewatchhut.co.uk.

Contact:

The Watch Hut: http://www.thewatchhut.co.uk

95 High Street
Brierley Hill
West Midlands
DY5 3AU
Tel. No. 01384 78431
E-mail: luke.mcnaney@thbaker-watches.co.uk

 

Citizen Watches Ambassador Kim Clijsters Misses Wimbledon

Jun 22 2011 /RTPR/ – Citizen watches ambassador Kim Clijsters has confirmed that she will miss this year’s Wimbledon tournament.

The injury is the second suffered this year by Clijsters, after the first prevented her from playing in this year’s French Open. Clijsters sustained the new injury during her match against Romina Oprandi at the UNICEF Open in the Netherlands.

During the match, she skidded on the grass court and fell, twisting her right ankle which resulted in severe bruising and a tendon injury. The new injury is unrelated to her previous ankle problem and it is thought it could not have been prevented by the application of ankle tape.

The Citizen watches ambassador has been ordered to rest and will resume training in a month’s time to enable her to take part in this summer’s major US events such as the US Open, which takes place in late August. The event features Clijsters’ major sponsor Citizen watches as the official timekeeper.

Earlier this season, the player had to take time off to recover from shoulder and wrist injuries sustained as a result of the WTA tournament in Miami at the end of March. In early April, she injured her ankle whilst attending the wedding party of a cousin. She returned to the courts at the French Open but her lack of competitive play and training activity showed and she was ousted in the second round by the Dutch player Arantxa Rux, currently ranked 114th in the professional standings, 112 places below Clijsters.

Clijster has so far reached four Grand Slam finals and has won 34 singles titles in her career. She has also won 9 doubles titles with her partner, Japanese player Ai Sugiyama. She retired from the sport in 2007, playing her last tournament in Warsaw. Kim returned to the game in March 2009 initially aiming to participate in exhibition tournaments but returned to competitive tennis in August 2009. A few weeks later she returned to the US Open, the tournament she won in 2005.

To view over 7000 watches from more than 65 watch brands and to find out the latest developments in the world of watch brand ambassadors, visit the Watch Hut at http://www.thewatchhut.co.uk.

Contact Details: The Watch Hut: http://www.thewatchhut.co.uk
95 High Street
Brierley Hill
West Midlands
DY5 3AU
Telephone no: 0138478431
E-mail: rich@thbaker.co.uk

 

Pandora Jewellery Line Launches Online Mag

Jun 22 2011 /RTPR/ – The Copenhagen-based jeweller behind the Pandora bracelets range is set to venture into online publishing to help it to stay in contact with its millions of customers worldwide.

The first issue of the online magazine will launch on 20th June 2011 and will be sent to the 1.6 million members of their website-based Pandora Club.

The magazine will feature behind the scenes insights into the brand, fashion shoots, style tips and the stories behind customer’s purchases of Pandora jewellery and bracelets. Published six times per year, the magazine will initially launch in an international format which the company eventually hopes to be able to adapt with local content such as special events and promotions.

The launch of the magazine marks an important step in the evolution of the company. Since the UK launch in 2006 the company’s product range, which now includes rings and watches, has been selling at a phenomenal rate. The company has managed supply and demand successfully, due in large part to its integrated designs, manufactures and distribution.

Founded in 1982, Pandora jewellery is today sold in more than 55 countries on six continents through over 10,000 points of sale, including more than 450 Pandora branded concept stores as well as online from stores such as thejewelhut.co.uk.

Whilst the financial projections were made successfully, what could not have been seen is the way in which consumers have taken the brand to their hearts. Pandora braceletshave become very different from a standard jewellery product; it has taken on a life of its own and has become a part an important constituent of the lives of its wearers. This symbiotic relationship has created many repeat customers who have made their charm bead collection an integral part of their lives.

Mikkel Berg, executive marketing director, quoted in a recent Marketing Week article, said: “This magazine rewards our customers’ loyalty and gives new opportunities for them to share their thoughts with each other and the company.”

To ensure that you get your copy sign up online on the Pandora website atwww.pandora.net. For more information on Pandora jewellery, visit popular UK jewellery site the Jewel Hut at http://www.thejewelhut.co.uk.

Contact Details: The Jewel Hut – http://www.thejewelhut.co.uk
95 High Street
Brierley Hill
West Midlands
DY5 3AU
Telephone no: 0138478431
E-mail: rich@thbaker.co.uk

 

Cameron Diaz to be the new face of TAG Heuer Watches

Jun 22 2011 /RTPR/– Hollywood starlet Cameron Diaz is set to become the latest high profile celebrity to endorse TAG Heuer watches.

Although an official announcement is yet to be made, reputable sources report that Diaz is set to join Leonardo DiCaprio as an ambassador for the popular, prestigious watch brand.

TAG Heuer watches, which are particularly popular in Diaz’s native US, have long been associated with some of Hollywood’s biggest stars; prior to DiCaprio’s current role as ambassador, Brad Pitt and Uma Thurman both featured in TAG Heuer campaigns.

With sources pointing to Diaz being next in line to the TAG Heuer ambassador throne, the company’s reputation for attracting the Hollywood elite is as strong as ever.

Diaz can currently be seen in cinemas in hit comedy ‘Bad Teacher’, where she stars alongside ex Justin Timberlake, and was last year ranked by Forbes Magazine as the third highest-paid actress in Hollywood.

The actress’s box office appeal has spanned over a decade of cinema, from her breakout turn in ‘There’s Something About Mary’ to dramatic roles (‘In Her Shoes’, ‘My Sister’s Keeper’), indie endeavours (‘Being John Malkovich’, ‘A Life Less Ordinary’) and successful franchises (‘Shrek’, ‘Charlie’s Angels’).

Her new role as TAG Heuer ambassador will cast Diaz in a promotional role for the Swiss watch brand. Upon an official announcement, promotional shots featuring Diaz wearing a timepiece will be expected shortly afterwards.

TAG Heuer watches have provided watch fans and collectors with the best in Swiss ‘avant-garde’ since 1860. Many of the brand’s watches have gone on to become iconic examples of watch-making craftsmanship, including the Carrera line and the infamous Monaco. TAG’s long-established relationship with the field of motorsports means Diaz will feel right at home, following her stint behind the wheel of an Indy Race Car in the first ‘Charlie’s Angels’ movie.

For more information on TAG Heuer watches and for all the latest ambassador developments, visit the Watch Hut at http://www.thewatchhut.co.uk.

Contact Details: 95 High Street
Brierley Hill
West Midlands
DY5 3AU
Telephone: 0138478431
E-mail: luke.mcnaney@thbaker-watches.co.uk
Website: http://www.thewatchhut.co.uk

 

Boden Wins Loyalty Award

Jun 09 2011 /RTPR/ – Boden, the multichannel retailer of apparel and accessories, emerged victorious as the CRM/Loylty category winner of Marketing Week’s second Engage Awards. Announced at a glittering ceremony at the Grosvernor House Hotel in London, members of the Boden team were delighted by the recognition by judges and peers for their innovative CRM efforts.

The award-winning “Love Story” campaign featured personalised mailing, addressed to a customer’s first name with a J Loves logo at the front. A fold-out spread was completely unique to each customer based on their shopping history and life story with the brand.

The back of the catalogue featured further personalisation, with product recommendations based on analytics. These were further complemented by personal emails with further recommendations and additional integrated material.

Overall results for the catalogue mailing delivered a near 30% uplift in response. Engage Award’s judges were impressed, commenting “A great example of marketing with a personal touch.” Praising the quality and relevance of personalisation they added, “Strong customisation made it highly engaging and drove strong results”.

Boden’s campaign fought off strong competition in the face of O2’s Priority campaign and Innocent Drinks’ Innocent AGM to claim the Winner’s award. Further shortlisted entries came from Coca-Cola, Cravendale, Fiat, M&S and More Than amongst others.

Now in its second year, Marketing Week’s Engage Awards received even more entries than last year, which were judged by judged by a host of well know industry professionals including Mark Choueke, Editor of Marketing Week, Will Abbott, Marketing and Communications Director, Freesat, Lauren Branston Director, Public Affairs & Communications, Coca Cola, Craig Inglis Director, Marketing John Lewis, Richard Reed CEO Innocent Drinks and Phil Rumbol Founding Partner 101.

About JP Boden
When he could not find what he wanted in the Johnnie Boden started a clothing business. Boden’s grown in leaps and bounds since the first range took shape on Johnnie’s kitchen table back in 1991. The company is now turning over £200 million a year and employing 800 staff. More than 200 womenswear styles are on offer, as well as extensive ranges of menswear, babyweargirls dresses and boys clothes. Boden launched operations in America in 2002, Germany in 2007 and Austria in September 2009.

Contact Details: Boden UK
pr@boden.co.uk
PR Manager
Boden House, 114 – 120 Victoria Road
London
NW10 6NY