Why Wearable Technology is all but Fad at Golden Networking’s New York Wearable Computing Conference

Building off of the momentum of past successful conferences, Golden Networking takes Wearable Computing Conference 2014 (www.wearable-computing-conference.com) global: New York City, San Francisco, London, Seoul and Munich, “How Wearable Technologies are Revolutionizing Mobile Wireless Internet, Healthcare and Fashion”.

New York City, NY, USA (January 22, 2014) — Is wearable technology truly destined for the great success that its many advocates might suggest? Hundreds of developers and enthusiasts about these technologies will converge at Golden Networking’s Wearable Computing Conference 2014 (http://www.wearable-computing-conference.com), “How Wearable Technologies are Revolutionizing Mobile Wireless Internet, Healthcare and Fashion”, forums to be held throughout 2014 in New York City (January 30), San Francisco (March 18), London (May 29), Seoul (September 25) and Munich (November 20).

According to Forbes contributor Georgiana Foster, for real success in the world of technology, entirely new products must be introduced that can create entirely new markets, thus impacting society on a much deeper level. At the moment, a lot of what she is seeing just doesn’t do all that much. And for a trend that includes the word ‘wearable’ in its product description, she claims she honestly wouldn’t be caught dead in a lot of it.

There seems to be a huge gap between what is being made and what the female consumer, in particular, would be willing to purchase, Foster continues. “Almost everything available is currently too chunky and masculine. The products seem to be aimed at men with a vague hope that (maybe) some women might like them. Let’s think about who, between men and women, is more likely to wear an accessory, or even multiple accessories at the same time to begin with. Surely the answer is transparently obvious.”

Design needs to be a much more important factor when it comes to wearable technology, in order for it to appeal to absolutely everyone, including women. Foster can’t help but wonder if it’s a case of the tech industry simply needing more female designers? But even more crucially, these products need a real use and purpose. In this new digital age, what a brand actually means is just as, if not more, important to the consumer than simply what it does. It doesn’t take a genius to predict that the brand that manages to reach equilibrium between style and substance holds the key to tech world domination, she concludes.

Golden Networking’s Wearable Computing Conference 2014, “How Wearable Technologies are Revolutionizing Mobile Wireless Internet, Healthcare and Fashion,” will examine wearable technologies’ functions, application, the competition and possibilities for economic and personal growth. Wearable Computing Conference 2013 is produced by Golden Networking (http://www.goldennetworking.net), the premier networking community for business and technology executives, entrepreneurs and investors.Panelists, speakers and sponsors are invited to contact Golden Networking by sending an email to information@goldennetworking.com.

Media Contact:
Julia Petrova
Media Relations Coordinator
Golden Networking
+1-414-FORUMS0
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