Tag Archives: Aesthetic Medicine

IAPAM Announces Next Aesthetic Medicine Symposium Dates: April 5-6

February 21, 2014 staronepr Leave a comment

The IAPAM has announced the next dates for its respected Aesthetic Medicine Symposium: April 5-6, 2014 in Scottsdale, AZ.

Las Vegas, Nevada, USA (February 20, 2014) — Obamacare promises to make changes that will hopefully help the masses, but clearly there are a number of challenges that physicians will face as a result. However, medical practices can thrive by adding ‘non-insurance based services’ to their portfolio, such as dermal fillers, botox injections, anti-aging treatments, non-invasive body sculpting, and medically supervised weight management. To assist physicians in profitably adding these procedures and programs to their practices, the IAPAM has announced the next dates for its respected Aesthetic Medicine Symposium: April 5-6, 2014 in Scottsdale, AZ.

There has been much talk in the media and physician community regarding the Affordable Care Act, well known as ‘Obamacare’ or the ‘Patient Protection and Affordable Care Act’ (PPACA). Many physicians members are concerned about how this new program will impact the health of their patients and the health of their medical practices.

However, there is evidence that by adding non-invasive treatments to a practice, such as botox, dermal fillers, microdermabrasion/microchanneling, chemical peels, body contouring technologies (e.g. skin tightening, fat reduction), lasers for skin rejuvenation/tattoo removal/hair removal, and medically supervised weight management programs (e.g. hCG Diet), would increase the income a practice is able to make as payments will have to be made directly and immediately to undergo these procedures.

To support physicians seeking both clinical and business training in adding these aesthetic modalities, the International Association for Physicians in Aesthetic Medicine (IAPAM) designed its Aesthetic Medicine Symposium to give physicians all the information, forms, DVDs, hands-on training, etc. they need to begin offering aesthetics when they finish the conference.

The IAPAM is the only complete program that offers:

– An Accelerated program; physicians and their staff can be certified over a weekend;
– Clinical training DVDs to take back to one’s practice;
– Board Certified Dermatologists as instructors;
– Internationally Recognized Certification;
– CME (Continuing Medical Education) credits;
– 1 Year of Practice Support (which continues as long as one is a member);
– And much, much, more!

“The IAPAM has noticed a sharp increase in the registrations for its cosmetic procedures hands-on CME training programs like botox/fillers, lasers, medical microdermabrasion, and non-invasive body shaping; along with its medically supervised weight loss program, all of which are not insurance covered and affect a majority of their existing patients,” says Jeff Russell, Executive Director of the IAPAM (http://www.iapam.com). “Patients may not get the long term benefits of a face lift, but with a combination treatment of botox, dermal fillers, weight loss, etc. they can get a great result at a fraction of the price.”

For more information on the IAPAM’s April 5-6, 2014 Symposium with Botox Training, watch this comprehensive video at http://youtu.be/bBQlS0CpOvw or to register for the April 5-6 Aesthetic Medicine Symposium, please contact the IAPAM, at 1-800-219-5108 ext. 704, or visit http://www.iapam.com/aesthetic-medicine-symposium-botox-training.

Botox is a trademark of Allergan, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Healthcare

Just 5 Spaces Left at the IAPAM’s December 6th 2013 Clean Start hCG for Weight Loss Training

November 27, 2013 staronepr Leave a comment

Join the IAPAM on December 6th, 2013 for your last chance this year to add hCG for Weight Loss for before the flood of New Year’s resolution patients visit your practice!

Las Vegas, Nevada, USA (November 27, 2013) — The IAPAM’s Clean Start hCG for Weight Loss seminar gives physicians expert content and practice resources, including a turnkey hCG Patient Kit, which will facilitate adding hCG for Weight Loss to a busy practice. Join the IAPAM on December 6th, 2013 for your last chance this year to add hCG for Weight Loss for before the flood of New Year’s resolution patients visit your practice!

The IAPAM’s NEW Clean Start hCG Weight Loss Program is designed to assist physicians in helping their obese and overweight patients realize their weight loss goals. It is a comprehensive and complete weight loss program that includes:

– Detailed IAPAM hCG Program Protocols
– Patient selection criteria
– Common medical hCG contraindications
– Consent forms, medical history forms
– Patient PowerPoint presentations for the waiting room
– Phone scripts & call logs for your staff
– Legal/Insurance considerations, and current FDA status
– hCG ordering information and special pharmaceutical hCG pricing
– Special hCG Facebook discussion forum
– VLCD/LCD diet programs
– Meal replacement diet programs
– Ketogenic based diet programs
– Utilizing B6/B12 injections in weight loss
– Using prescription appetite suppressants in weight loss
– Metabolism testing as a profit center
– Treating Cellulite and Body Shaping with Radio Frequency (RF) Energy
– Listing of one’s hCG Clinic in the IAPAM’s hCG Diet Clinic Directory

The Clean Start hCG for Weight Loss Patient Kit is a complete solution for one’s hCG patients. This industry-leading resource includes:

• Patient education DVD, which gives your patients an overview of the entire program, and answers the most common questions.
• Patient Guidebook, that explains the program in detail, including over 50 program tips, as well as over 20 pages on the all-important “maintenance” phase of the program. It includes information on: portion size, the Glycemic Index, how to read a nutritional label, tips on how to combat emotional eating and cravings.
• Quick Tip Sheets giving your patient the most important tips and a take-away shopping list complete with calorie counts.
• Cookbook with over 50 recipes for all 3 phases of the weight loss program.
• Food Journal for your patients to record their daily food intake.

This patient tool was designed to answer the most common questions, saving physicians time, allowing them to see more patients, and ultimately generate more non-insurance based practice revenues.

What revenues can you expect to see by offering the IAPAM’s Clean Start Weight Loss program?

• See 10 weight loss patients/month = $176,000+/yr
• See 20 weight loss patients/month = $352,000+/yr
• See 30 weight loss patients/month = $529,000+/yr

With more than 60% of Americans overweight or obese, seeing 30 patients a month should not be a problem for most practices! The IAPAM’s new hCG Training video (http://www.youtube.com/watch?v=d-YGEQ0t0yw) outlines the IAPAM’s New Clean Start hCG Weight Loss program.

Register today for one of the last 5 spots at the December 6, 2013 training session. To register or for more information, please visit http://www.aestheticmedicinesymposium.com/physician-weight-loss-training or contact the IAPAM at 1-800-219-5108 ext 708.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), dentists (DDSs/DMDs) physician assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: botox training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext. 708

Healthcare

IAPAM Announces Dates for Next Aesthetic Medicine Symposium: December 7-8, 2013

November 19, 2013 staronepr Leave a comment

The IAPAM’s Aesthetic Medicine Symposium was specifically designed as a “one-stop” program to add non-insurance based medical procedures to a practice, or to start a new medspa. The IAPAM announces the dates for its next Aesthetic Medicine Symposium in Scottsdale, Arizona: December 7-8, 2013 with hands-on botox and laser tattoo removal training.

Las Vegas, Nevada, USA (November 19, 2013) — The IAPAM’s guiding principle is enRICHing Physicians Lives. Our goal is to support physicians who have little or no business education, are over their head with student debt and now, with reduced insurance reimbursements, are looking for cash-based modalities to add to their practices and to add to their bottom lines.

The IAPAM’s Aesthetic Medicine Symposium was designed to give physicians all the information, forms, DVDs, hands-on training, etc. that they need to begin offering aesthetics when they finish the conference. As well, it is important to understand that botox is not a profit centre, just a gateway to make money with other aesthetic procedures. Only the IAPAM’s Symposium teaches physicians about this principle….. no one else is offering this competitive intelligence.

Indeed, while this is nothing new, offering non-insurance based procedures is more on the top of the minds to physicians lately, and the IAPAM understands this. The IAPAM is the only complete program that offers:

– An Accelerated program; physicians and their staff can be certified over a weekend;
– 19 training DVD’s to take back to one’s practice;
– Board certified Dermatologists as instructors;
– Internationally recognized Certification;
– over 20 CME (Continuing Medical Education) credits;
– 1 Year practice support (continues as long as a member); and much, much, more!

“More patients are turning to the more inexpensive non-invasive procedures rather than surgical cosmetic procedures,” says Jeff Russell, Executive Director of the International Association for Physicians in Aesthetic Medicine (http://www.iapam.com). “They may not get the long term benefits of a face lift, but with a combination treatment of botox and dermal fillers, then can get a great result at a fraction of the price.”

For more information on the IAPAM’s December 7-8 Symposium with Botox Training, watch this comprehensive video at http://www.youtu.be/bBQlS0CpOvw or to register for the December Aesthetic Medicine Symposium on December 7-8, 2013, please contact the IAPAM, at 1-800-219-5108 ext. 704, or visit http://www.iapam.com/aesthetic-medicine-symposium-botox-training.

Botox is a trademark of Allergan, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Healthcare

2012 Aesthetic Medicine Stats Confirm Botox Grows a Medical Practice

May 3, 2013 staronepr Leave a comment

The economy is seeing an upturn and so too is the aesthetic medical industry. The ASPS, ASASP and the AAFPRS published that in 2012 cosmetic procedures, both surgical and minimally invasive were up over 2011.

Las Vegas, Nevada, USA – May 3, 2013 — The economy is seeing an upturn and so too is the aesthetic medical industry. The ASPS, ASASP and the AAFPRS published that in 2012 cosmetic procedures, both surgical and minimally invasive were up over 2011. The IAPAM’s Aesthetic Medicine Symposium offers the most comprehensive, hands on, live demonstration and didactic instruction in all of the top 5 non-invasive procedures that the these aesthetic medical association report on, and offers unparalleled business support to physicians as they build successful aesthetic medical practices and capture the continued growth in the minimally-invasive market in 2013.

The American Society of Plastic Surgeons (ASPS) reported that “surgical procedures grew only by 1% in 2012, but non-surgical treatments, such as botox, dermal fillers and chemical peels grew by 6%.” “More people are turning to the more inexpensive non-invasive procedures rather than surgical cosmetic procedures,” says Jeff Russell, Executive Director of the International Association for Physicians in Aesthetic Medicine (http://www.iapam.com). “They may not get the long term benefits of a face lift, but with a combination treatment of botox and dermal fillers, then can get a great result at a fraction of the price.” In the recent report from ASPS, there were 13 million non-surgical procedures performed in 2012, and the top five minimally-invasive procedures were:

•Botulinum toxin type A (6.1 million procedures, up 8 percent)
•Soft tissue fillers (2 million procedures, up 5 percent)
•Chemical peel (1.1 million procedures, up 2 percent)
•Laser hair removal (1.1 million procedures, up 4 percent)
•Microdermabrasion (974,000 procedures, up 8 percent)

“For the third consecutive year, the overall growth in cosmetic surgery continues to be driven by a significant rise in minimally-invasive procedures,” confirmed Dr. Gregory Evans, MD, President of the ASPS.

Equally, reports from the American Academy of Facial, Plastic and Reconstructive Surgery (AAFPRS) confirms the increasing popularity of non-surgical treatments, notably, the number of men having botox, which was up 27% from 2011, with hyaluronic acid fillers and microdermabrasion also among the most popular maintenance treatments.

Finally, the American Society for Aesthetic Plastic Surgery (ASAPS) echoes the findings of the other aesthetic medicine and cosmetic surgery societies. “There were over 10 million surgical and nonsurgical cosmetic procedures performed in the United States in 2012. Surgical procedures accounted for 17% of the total number of procedures and 61% of the total expenditures, with nonsurgical procedures making up 83% of the total number of procedures and 39% of total expenditures,” and again, botox led the way in the number of procedures performed.

Jeff Russell concurs. “We are hearing from our members that minimally invasive procedures like botox and other cosmetic injectables, medically supervised hCG weight loss (http://www.hcgtraining.com) as well as laser treatments, microdermabrasion and chemical peels are in tremendous demand by patients, and we are seeing a correlating increase in the demand for our training.

For more information on the IAPAM’s upcoming Aesthetic Medicine Symposium (http://www.aestheticmedicinesymposium.com) and/or the IAPAM’s Clean Start hCG for Weight Loss Physician Training (http://www.hcgtraining.com), please see http://www.iapam.com or contact the IAPAM at 1-800-219-5108 ext. 704.

Botox is a trademark of Allergan, Inc.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: botox training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext. 704

Healthcare

IAPAM Launches NEW BLOG on Aesthetic Medicine Industry

April 18, 2013 staronepr Leave a comment

The IAPAM has added NEW dynamic content to its respected website. The IAPAM’s newest blog, “Industry Resources” showcases a new article each day on aesthetic medicine topics of interest to physicians and patients/consumers alike.

Las Vegas, Nevada, USA – April 18, 2013 — Today, the IAPAM announces the launch of its newest blog: Industry Resources (http://iapam.com/category/industry-resources).

Providing physicians, their staff and patients with DYNAMIC CONTENT is the mission of the International Association for Physicians in Aesthetic Medicine. Comprised of physicians, business experts, researchers and communications specialists, the IAPAM Team is driven to ensure that its website (http://www.iapam.com), is the best, one-stop ‘window’ for both physicians new to aesthetic medicine modalities such as botox, dermal fillers, lasers, microdermabrasion, chemical peels, and hCG for medical weight management, as well as patients looking for consumer information on these treatments and other topics in the aesthetic medical industry.

The new Industry Resources Blog provides daily original articles about topics in the aesthetic medicine industry, from lip fillers to laser training to botox injection techniques.

Come and use the ever-expanding content on the IAPAM’s Website.

For more information regarding the IAPAM’s suite of physician-led training programs, including its Aesthetic Medicine Symposium with Botox Training and its Physician Clean Start hCG Training, OR TO REGISTER for an upcoming training session, please contact the IAPAM at 1-800-219-5108 ext 704, or visit http://www.iapam.com.

Botox is a trademark of Allergan, Inc.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Healthcare

IAPAM Enhances Website with Overview of Xeomin

March 13, 2013 staronepr Leave a comment

The IAPAM has enhanced its globally-respected website (IAPAM.com) with new content on the newest player in the injectables arena: Xeomin.

Las Vegas, Nevada, USA – March 12, 2013 — The IAPAM has enhanced its globally-respected website (http://www.iapam.com) with new content on the newest player in the injectables arena: Xeomin. As part of the IAPAM’s commitment to keeping physicians and patient informed, the Aesthetic Resources pages provide consumers and doctors with treatment-focused content and timely intelligence on the aesthetic medicine industry’s leading products and procedures.

After a 10 month injunction, Xeomin is again being launched in the US as a treatment of glabellar lines. Therefore, the IAPAM announces the launch of a NEW Aesthetic Resources Page on Xeomin (http://iapam.com/xeomin-incobotulinumtoxina). This NEW content provides an overview of this new and recently approved neurotoxin, and is aimed to educate physicians and patients alike on the pros and cons of this new competitor to botox.

Providing physicians, their staff and consumers with DYNAMIC CONTENT is the mission of the International Association for Physicians in Aesthetic Medicine (IAPAM). Comprised of physicians, business experts, researchers and communications specialists, the IAPAM Team is driven to ensure that its website, (IAPAM.com), is the best one-stop ‘window’ for both physicians new to aesthetic medicine, as well as seasoned professionals and patients. IAPAM.com is dedicated to keeping physicians and patients up to date with ever-changing, relevant information on current clinical treatments, costs benefits, business improvements, horizon technologies and global trends in the aesthetic medical arena.

The new page on Xeomin (http://iapam.com/xeomin-incobotulinumtoxina), offers an Executive Summary including intelligence such as:

– The main difference between Xeomin and Botox or Dysport, is that Xeomin contains just one ingredient: botulinum toxin A.
– Xeomin is a “naked injectable,” meaning that it does not contain any additives. A benefit of a pure-form injectable is that the human body is less likely to become resistant to it.
– Xeomin is the only one of the three (Xeomin, Botox and Dysport) that does not need to be refrigerated before use, and much much more.

Come and use the ever-expanding content on the IAPAM’s Website. Also, follow the IAPAM’s Executive Director, Jeff Russell, as he provides timely advice to physicians in his weekly blog (http://iapam.com/category/iapam-blog) and subscribe to our Aesthetic Medicine News RSS Feed (http://feeds.feedburner.com/AestheticMedicineNews) to receive breaking news about aesthetic medicine advances. If you have any questions regarding aesthetic medical treatments, new technologies, new products, or future trends, please contact the IAPAM at 1-800-219-5108 or visit http://www.iapam.com.

Botox is a trademark of Allergan, Inc. Dysport is a trademark of Medicis, Inc. Xeomin is a trademark of Merz Pharmaceuticals LLC.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Healthcare

IAPAM Publishes its Top Aesthetic Medicine Trends for 2013

January 17, 2013 staronepr Leave a comment

The IAPAM has just released its Top Aesthetic Medicine Trends for 2013. With the Affordable Healthcare Act now moving forward, successful physicians will need to incorporate synergistic non-insurance based modalities into their practices, from advanced acne treatments to hCG for weight loss to be successful in 2013.

Las Vegas, Nevada, USA – January 17, 2013 — The International Association For Physicians in Aesthetic Medicine (IAPAM) has just released its Top Aesthetic Medicine Trends for 2013. With the Affordable Healthcare Act now moving forward, successful physicians will need to incorporate synergistic non-insurance based modalities into their practices, from advanced acne treatments to hCG for weight loss to be successful in 2013.

Here are nine of the key trends the IAPAM as increasing in popularity for 2013.

1. Stem Cells for Skin Rejuvenation

Platelet Rich Plasma (PRP) therapy and stem cells enriched treatments are evolving. In 2013, PRP therapy will become more mainstream as: its popularity grows, physicians become more aware of this therapy as being used by competitors and colleagues, and the cost of the therapy declines so that it is comparable to botox and dermal filler treatments.

2. Advanced Acne Treatments

Advancements in the treatment of acne have progressed exponentially, from the development of industry-leading topical therapies by companies like PCA Skin, to the use of acne clearing systems, like Palomar’s Acleara.

2013 will see an increase in physicians adding advanced acne treatments to their practices. Technologies and procedures, coupled with the sale of physician-directed acne management skin care lines, can be a profitable addition to any practice.

3. The BB Cream Phenomenon

An adjunct to the growth in advanced acne, blemish and dark spot treatments is the rise in the popularity of the “BB cream”, or “blemish balm or blemish base.” This is an all-in-one treatment, used to both cover and treat blemishes such as acne, sun spots and age spots, as well as act as an overall serum, moisturizer, primer, foundation, and sunblock. It also has anti-wrinkle, anti-inflammatory and soothing effects.

2013 will see the development of additional lines of BB Creams as well as CC Creams (Colour Control Creams) and associated topicals (AA Creams etc.)

4. Facial Rejuvenation Using Fillers

Facial rejuvenation using fillers in the nose, cheeks, chin, is becoming increasing popular, and with pricing being an issue for patients in 2013, many will forego full-on invasive cosmetic procedures and instead choose to use longer lasting fillers to reverse aging on their skin.

Ultimately, 2013 will see more physicians embrace the versatility of fillers, as well as using fat injections thereby moving the evolution of “virtual” facelifts forward.

5. Advances in Cellulite Therapies

Cellulite therapies have been improving in the past 5 years, and in 2013, with the introduction of the recently FDA approved Cellulaze, effective and long lasting cellulite solutions are on the horizon.

The fight to remediate cellulite will move away from topical solutions toward lasers and other minimally-invasive technologies in 2013.

6. Physician Directed Weight Loss Continues to Grow

With less talk about hCG on talk shows, hCG weight loss is now going back into physicians offices as one of the most effective rapid weight loss tools available. This is a safe, quick program that works with most patients. According to Shape magazine, the hCG Diet is still the second most popular diet in North America, and in response to the grim statistics shared in this year’s “F as in Fat 2012 Report,” in the US, the hCG for weight loss protocol is positioned to have strong growth again in 2013. The report, “How Obesity Threatens America’s Future 2012,” states that, “if obesity rates continue on their current trajectories, by 2030, 13 states could have adult obesity rates above 60 percent, 39 states could have rates above 50 percent, and all 50 states could have rates above 44 percent.”

7. Alternative Uses for Botulinum Toxins Continues to Grow

Some physicians are using neuromodulators (Botox & Dysport) to reshape the face, instead of strictly for wrinkle treatment. Neuromodulator treatment can shrink excess facial muscles in women, which would otherwise make them appear more masculine.

In 2013, more and more uses for Botox and other botulinum neurotoxin will be discovered and applied, from sialorrhea or excessive salivation to temporomandibular disorders.

8. More Affordable Cosmetic Lasers

Introduced in 2012 and gaining popularity, there is a wave of new lasers like the Emerge™ Fractional Laser, which retails for around $25,000 making it more affordable for physicians to add lasers to a new aesthetic practice.

9. Social Media and Price will Drive Demand in 2013

Reversing the trends up to 2010, 2011 and 2012 saw the average costs of both surgical and non-surgical procedures decrease, and 2013 is likely to see this decrease in price trend continue. Target markets for non-invasive treatments, such as women between 18-35, will be using social channels like Facebook and Twitter, less than traditional networks like friends and colleagues, to seek out physicians who offer their requested services at the best price.

Jeff Russell, Executive Director of the IAPAM and a medspa business expert shares that, “social media interactions between patients and physicians offices has greatly increased over the last 12 months. Cosmetic patients will now Google doctor rating websites and then visit their Facebook page to see what others have said about them, their products and their services. It is more important than ever to provide exceptional customer service to patients, since they will not hesitate to communicate a negative experience to all of their friends via social media. Social media is now also a great medium to inexpensively (often at no cost) offer patients promotions and educate them on the procedures provided at one’s clinic. Having a practice Facebook page is a must have for any medispa or cosmetic practices.”

Conclusion

The market for anti-aging treatments will continue to grow in 2013. With new, less expensive technologies on the horizon, the trend toward lower cost aesthetic treatment options appear to be key in 2013. The IAPAM’s Jeff Russell concludes with “as we have seen with our past annual trends predictions, the key is creating an anti-aging program for each patient’s needs.”

Since 2006, the IAPAM has been a leader in providing aesthetic medicine industry trends. For a complete copy of the IAPAM’s Top Aesthetic Medicine Trends for 2013, go to http://aestheticmedicinenews.com/iapam-reports-on-the-top-aesthetic-medicine-trends-for-2013.htm. To REGISTER for an upcoming Aesthetic Medicine Symposium or Physician hCG Training Seminar, please visit http://iapam.com/aesthetic-medicine-symposium-botox-training or http://www.hcgtraining.com or contact the IAPAM at 1-800-219-5108 ext. 704.

Botox is a trademark of Allergan, Inc. Cellulaze is a trademark of Cynosure, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Healthcare

January 26-27, 2013 IAPAM’s Symposium with Botox Training Stands Apart

December 14, 2012 staronepr Leave a comment

The IAPAM leads its competitors in offering the most complete botox training and aesthetic medicine education in North America.

Las Vegas, Nevada, USA – December 14, 2012 — In 2013, attendees at the IAPAM’s Aesthetic Medicine Symposiums will have the competitive advantage of learning from board-certified dermatologists and experts in the fields of botox injection training, lasers & IPLs, dermal fillers, hCG for weight loss, medical grade chemical peels and medical micordermabrasion. Beyond the hands-on botox training and aesthetic medical instruction, the resources (consent forms, medical history forms, job descriptions, patient resources, business plan examples, marketing samples, etc.) included with registration at the IAPAM’s Symposium, position it as the most respected, all-inclusive, and supportive physician training association in North America.

The International Association for Physicians in Aesthetic Medicine’s (IAPAM) Aesthetic Medicine Symposium with hands-on botox training is different than any other physician training program offered in North America. The IAPAM (http://www.iapam.com) offers comprehensive aesthetic medicine education and long term support for physicians of all medical specialties. The IAPAM is where the world’s physicians come together to learn and share their experiences in aesthetic medicine. The IAPAM offers a suite of aesthetic medical training programs from botox training (http://www.aestheticmedicinesymposium.com) to hCG training (http://www.hcgtraining.com), along with aesthetic practice business training.

Unlike programs offered by a private company, attendees who complete the Aesthetic Medicine Symposium are certified by the IAPAM, a voluntary professional association of physicians and supporters, which sets standards for the aesthetic medical profession.

Attendees at the IAPAM’s Aesthetic Medicine Symposium receive significant value for money. The Symposium provides physicians with:

– dedicated instruction from board-certified dermatologists, who are true experts of the skin and cosmetic injectables.
– hands-on practice in the best injection techniques.
– delivery of the hands-on portion of the botox training at a medical practice, not in a hotel room.
– a set of 19 DVDs, which cover all the business aspects of launching a medispa, as well as clinical training in:

1.Botulinum Toxin for Cosmetic Patients – lecture.
2.Botulinum Toxin and Dermal Fillers for Cosmetic Patients – live demonstration.
3.Chemical Peel and Microdermabrasion – live demonstration of techniques.

– an environment that does not allow exhibitors, giving doctors more time for education.
– the opportunity to attend the Symposium’s Aesthetic Practice Startup Workshop on Monday January 28, 2013, which is the only medical spa program highlighting the latest information on medspa business development and social media marketing.
– the unique opportunity to attend the full-day session on hCG and Medical Weight Management on Friday, January 25, 2013. This session will cover hCG for weight loss, the original Dr. Simeons hCG Protocol, prescription appetite suppressants, ketogenic diet based programs, meal replacement and B6/12 injections.

Since 2006, almost 1,000 physicians (MDs, DOs, NPs, PAs, and DDSs), as well as their accompanying medspa managers, registered nurses, medical aestheticians, medical assistants and clinic assistants, have attended the IAPAM’s weekend Aesthetic Medicine Symposiums and the NEW and IMPROVED hCG Physician Training sessions, now featuring the IAPAM’s ENHANCED Clean Start hCG Weight Loss Program and Patient Resources.

The IAPAM’s suite of training programs offers physicians a unique educational experience in a resort location from a renowned faculty. Join the hundreds of physicians who have the IAPAM advantage. To register for the first Aesthetic Medicine Symposium in 2013, on January 26-27, 2013, please contact the IAPAM at 1-800-219-5108 ext. 704 or visit http://iapam.com/aesthetic-medicine-symposium-botox-training.

Botox is a trademark of Allergan, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Healthcare

IAPAM Adds NEW Vitamin B12 for Weight Loss Content to its Website

October 23, 2012 staronepr Leave a comment

The IAPAM has added NEW content to its respected website, on the use of Vitamin B6 and Vitamin B12 for weight loss. As part of the IAPAM’s commitment to best practices, the Aesthetic Resources pages on www.iapam.com provide consumers and physicians with focused content and timely intelligence on medical weight management, hCG for weight loss and hCG training.

Las Vegas, Nevada, USA – October 22, 2012 — Today, the IAPAM announces the publication of the IAPAM’s NEW Aesthetic Resources Pages on Vitamin B12 for Weight Loss (http://iapam.com/vitamin-b12-for-weight-loss) and Vitamin B6 for Weight Loss (http://iapam.com/vitamin-b-and-weight-loss). This NEW content provides specific information to physicians and consumers on Vitamin B12 and B6: What they Are, How They Work, The Relationship Between Vitamin B12 and Heart Disease, etc.

Providing physicians, their staff and patients with DYNAMIC CONTENT is the mission of the International Association for Physicians in Aesthetic Medicine (The IAPAM at http://www.iapam.com). Comprised of physicians, business experts, researchers and communications specialists, the IAPAM Team is driven to ensure that its website, http://www.iapam.com is the best one-stop ‘window’ for both doctors new to medical weight management, as well as seasoned professionals and patients looking for clinical and consumer content.

The new pages on Vitamin B12 for Weight Loss (http://iapam.com/vitamin-b12-for-weight-loss) and Vitamin B6 for Weight Loss (http://iapam.com/vitamin-b-and-weight-loss) offer comprehensive intelligence on how these vitamins contribute to patient success as part of a medically-supervised weight management program.

Come and use the ever-expanding content on the IAPAM’s Website. Also, follow the IAPAM’s Executive Director, Jeff Russell, as he provides timely advice to physicians and patients, in his weekly blog (http://iapam.com/category/iapam-blog) and follow Jeff on Facebook (http://www.facebook.com/jeffrussellsays) to receive breaking news about aesthetic medicine advances. If you have any questions regarding aesthetic medical treatments, new technologies or future trends, please contact the IAPAM at 1-800-219-5108 ext 704, or visit http://www.iapam.com.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Healthcare

IAPAM Announces Date for its Aesthetic Medicine Business Bootcamp: September 24, 2012

July 27, 2012 staronepr Leave a comment

From social media marketing to developing a custom business plan, the IAPAM offers the industry’s most comprehensive business workshop for physicians looking to add botox or other aesthetic medicine modalities to their practices. The IAPAM’s Aesthetic Practice Start Up Workshop is the only medical spa business program highlighting the latest business and marketing intelligence, and is taught by an actual medspa owner who knows the facts.

Las Vegas, Nevada, USA – July 27, 2012 — Both business and clinical training (Botox ® training, laser training, hCG training, etc.) are the best foundation upon which a successful medical spa can be launched. The IAPAM‘s Aesthetic Practice Start Up Workshop (http://iapam.com/aesthetic-practice-startup-workshop) is the only business bootcamp offering sound information on how to avoid many of the common pitfalls of the aesthetic industry. The program is taught by experts who own and operate medical spas, hCG medical weight loss clinics and aesthetic medicine practices, so attendees are learning from experts who have practical experience.

Attendees at the Aesthetic Practice Start-up Workshop leave with a business plan for their specific aesthetic medicine practice, including:

1.Financing Options.
2.Target Demographics for your Procedures.
3.Developing a menu of Treatments and Pricing Strategy.
4.Establishing Aesthetic Practice Protocols for your staff (examples included on CD).
5.Creating an effective Marketing Plan, including incorporating low-cost internet marketing strategies (SEO web sites and press releases) and the latest social media marketing strategies (Facebook, Twitter, LinkedIn).
6.Finding the Right Location.
7.Staffing (job descriptions included on CD).
8.Federal and State legal and regulatory issues.
9.How to Read Financials.

A complementary training program, offered by the IAPAM, is the Aesthetic Medicine Symposium with Botox ® Training. The weekend Symposium, the Friday hCG Training and the Monday Aesthetic Practice Start Up Workshop offer new medspa managers, owner-physicians, and key staff involved with an aesthetic medical practice, all the tools to ensure their business is profitable, customizable and sustainable.

For additional information and to register for the next Aesthetic Practice Startup Workshop on September 24, 2012, or the next Aesthetic Medicine Symposium with Botox ® Training, please contact the IAPAM at 1-800-219-5108 ext. 704.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704
http://iapam.com/aesthetic-medicine-symposium-botox-training