All posts by EPR Network

UK Drivers Risking Road Safety by Cost-Cutting Says Latest Carrentals.co.uk Research

Carrentals.co.uk, the car hire comparator which helps people save on rentals in over 15,000 destinations around the world, has announced the results of a new road safety poll. The website surveyed more than 2,300 UK drivers and discovered that 1 in 3 choose not to have their vehicle serviced due to expense and 1 in 5 have not had bald or worn tyres replaced ahead of winter.

The poll also showed that 1 in 10 motorists have changed from comprehensive to third-party car insurance to save money while pre-winter car servicing and checks are also being neglected; 60% of people have saved money on not getting tyres checked while 80% haven’t had their brakes checked either.

Changing brake pads regularly is usually considered a car maintenance essential, but 10% of respondents told Carrentals.co.uk that they have not done so recently to save money.

Gareth Robinson, managing director of Carrentals.co.uk, says: “The results of our latest survey were somewhat concerning, as road safety is simply so important particularly in winter. We understand that people need to make cutbacks wherever possible but we don’t advise skimping on vehicle maintenance.”

“British winters are typically hazardous on the roads and ice causes many accidents every year. With that in mind we want people to consider where else they can make savings rather than neglecting their car’s safety, something which puts themselves and others at risk.”

The Carrentals.co.uk poll also found that almost 1 in 3 people have traded their car in for a cheaper to maintain model in recent times, while more than 56% now visit an independent garage for car servicing in place of more costly authorised places.

Traditional car rescue cover has also suffered as a result of the financial crisis according to the new Carrentals.co.uk survey. 1 in 10 people have cancelled car rescue contracts and 3% of people confessed to driving without insurance due to the costs of policies these days.

“People clearly need to make cutbacks wherever possible these days, and we understand that entirely, Gareth went on. “However that is not to say that we condone neglecting road safety. Car maintenance is essential, especially with icy weather on the way, so we urge people to look for other ways to save money this winter.”

The award winning Carrentals.co.uk is the leading car hire comparison site comparing the best deals from up to 50 rental companies, including Alamo, Auto Europe, Budget, Holiday Autos and Sixt. Travellers can rent a car in over 15,000 locations around the world, including car hire in Tenerife, and car hire in Lanzarote for a winter sun escape.

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Effekt-Etage Creates Innovative iPad App

Seemingly real paint samples that react to movements of the iPad, leather that you can actually touch as well as see, and individualised image content in many app areas. A new benchmark for innovation, interactivity and customer communication.

BMW Individual, the most exclusive way to drive a BMW, is now available as an interactive experience on the iPad. Thanks to an innovative user interface, this unprecedented virtual product catalogue enables a breathtaking experience of BMW Individual, the BMW premium range.

The app commissioned by BMW M GmbH and developed by Effekt-Etage had a simple aim: to fully exploit the interactive potential offered by the iPad medium in an innovative way, thus creating a new benchmark. The app developed by Effekt-Etage is set to establish a new trend in the category of interactive product magazines.

Its various chapters relate interesting facts about the BMW Individual philosophy, paint finishes, fine leather upholstery and other equipment options. In addition, users can create a virtual vehicle according to their preferences and view the finished result in a Visualiser.

The app is the first to achieve a near-realistic representation of paint finish samples in a virtual environment. In part this is due to Effekt-Etage’s high-quality 3D renderings, which perfectly communicate the BMW Individual paint finishes’ special appeal. In addition, the virtual paint finishes react to movements of the iPad, so the user has the actual impression of moving a real-life paint sample in relation to a light source. This virtual reality effect has also been implemented for the leather samples, allowing the user to leaf through them and touch them.

The interactive capability of this app means that almost every product image can be interacted with, creating a virtual environment that allows users to experience the look and feel of the various equipment details for themselves.

Another outstanding feature is the way the app combines the product information and vehicle configuration processes.

The conventional approach involves the user finding information about products and features such as paint finishes, equipment etc. in a physical catalogue, or on the web. They then begin a separate step of vehicle configuration in a Configurator, beginning with a default vehicle. The BMW Individual app goes one step further by combining these previously separate steps. While reading the various chapters, users are already able to bookmark paintwork finishes, leather colours or other features they like. They can effectively configure their vehicle while gathering information, performing both activities within a single process. As a result, the vehicle initially shown in the Configurator already reflects the user’s individual preferences.

Users can of course save “their” dream car, share it with friends and acquaintances on Facebook, file it in their personal photo album, or send it off in an e-mail.

The BMW Individual iPad app comes in English and German, is optimised for the iPad and iPad2, and is available free of charge in the App Store.

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Christmas Shoppers Should Go Online To Find Black Friday Deals, Says Parcel2Go

Britain’s leading online parcel delivery specialist Parcel2Go has reminded shoppers looking for great deals on their Christmas presents this year to remember to capitalise on Black Friday on November 25.

The annual event, which marks the start of the Christmas shopping rush in America, is designed to inspire US consumers and get the tills ringing at the start of the festive season. But thanks to the internet, next week’s shopping bonanza won’t be restricted to people living in the United States.

Amazon UK is one retailer that is joining in to bring British shoppers deals on a range of goods from books and music to fashion and beauty products, and Parcel2Go has reminded people not to miss out. Amazon will be offering timed deals between Monday, November 21 and Black Friday on the 25th.

Richard Mercer, marketing director at Parcel2Go, said: “Black Friday might have begun as a US tradition but deal-conscious shoppers from the UK now have the chance to beat the Christmas rush and grab themselves a few bargains.

“Online shopping has completely revolutionised the way people buy presents at Christmas and as long as people make sure that their gifts are being shipped with leading couriers then buying online is a great way to avoid the queues at the tills. There are sure to be plenty of Black Friday deals to be had next week and by choosing to send presents to friends and relatives using Parcel2Go, shoppers will be able to save even more money.”

Anyone thinking of ordering goods from American businesses on Black Friday might find that some retailers will only ship to US addresses. Parcel2Go offers customers the opportunity to rent an American address and have goods forwarded to Europe with professional couriers such as DHL and FedEx, so buying direct from the US is no problem at all.

Richard added: “The US address rental service has become incredibly popular and we’d expect to see an increase in demand from European consumers as Black Friday draws closer.”

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Magazine Subscriptions Demystify Online Shopping

Forrester research indicates that, by the end of 2011, Americans will spend around $200 billion in online purchases. They also predict that by the year 2015, U.S. retail sales will well surpass the $275 billion mark. This growth in ecommerce is being attributed to existing shoppers pushing their online shopping boundaries by purchasing more items off the World Wide Web like home appliances and furniture in addition to increasing spending in traditionally popular online shopping categories such as books and media. Also driving the numbers are consumers who are turning to the internet as a shopping resource for the very first time.

Print magazine publishers are looking to be a part of this dynamic and rapidly expanding online retail marketplace. By partnering with various online retail sites, popular discount magazines which are available as low cost, promotional subscriptions and have over the years cultivated a loyal readership base, will be able to avail their readers of opportunities to buy items featured within their publications via online sales portals.

Magazine aficionados who hold their magazine subscriptions dear will find the explorations being made by publishers to harmonize print magazine content with online retail sites advantageous. Magazine lovers need not renounce their love for the printed periodical but can use it instead as a trusted guide to chaperone them through their online shopping experience. Magazines and cheap magazine subscriptions will become especially invaluable tools for all consumers who feel intimidated when purchasing items from the internet or who have heretofore felt reluctant to shop online.

In recent years, many publications have shifted their focus from print to digital magazines, in some cases completely revamping their online presence. While some have found great success in the switch, making the entire magazine available online, while others have struggled to get footholds in the online arena opting to only post specific content from the current issue. In either case, the content is usually free, which leads to the other problem: whether or not online magazines are profitable from a business standpoint. The primary reason for this trepidation is that the internet is still considered an unstable marketing tool.

Magazine lovers however can enjoy a choice of online or print magazines and save on annual subscriptions, sometimes getting a whole year’s worth of magazines for the cost of just two or three at stand prices.

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New DiscountVouchers.co.uk Deals Help Brits Eat Out on a Budget This Winter

Dining out at top UK fast food restaurants is now more affordable for all thanks to retail deals website DiscountVouchers.co.uk. The online specialist is updated in real time to get UK consumers the latest deals for over 800 retailers – and is this week offering new deals for savings at Burger King, KFC and Pizza Hut.

Among the big name fast food joints available on the DiscountVouchers.co.uk website right now is famous chain Burger King, where families can enjoy quality cheeseburgers, shakes and more. By logging on to the DiscountVouchers.co.uk site this week consumers can access new Burger King vouchers which they can use to enjoy the Cheeseburger King deal for just £2.49 and a Double Cheeseburger King deal for just £3.49.

Quality pizza and salads can be had on a budget right now too at Pizza Hut, with DiscountVouchers.co.uk offering new deals to save at branches around the country. Consumers can log on this week and get new Pizza Hut vouchers which can be exchanged for kids eat free and Happy Hour – eat for just £6 with unlimited refill drinks.

Another of the country’s most popular fast food chains available in the new DiscountVouchers.co.uk deals is KFC. The voucher codes site is offering new deals for dining out this winter which include KFC vouchers which diners can exchange against the Family Feast for only £15.99 and The Godfather box meal only £4.99.

Doug Scott, managing director at DiscountVouchers.co.uk, commented, “We know only too well that eating out as a family can be pricey, so we can help people out with these new deals for winter. Money off at popular fast food chains like Burger King, Pizza Hut and KFC is just the ticket for making more of a budget right now.”

DiscountVouchers.co.uk offers consumers money saving deals at major high street brands and specialist retailers, including stores like Tesco, Marks & Spencer, Sainsbury’s, Travelodge, First Choice, lastminute.com and Boden.

For more information visit www.discountvouchers.co.uk.

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Kraff Eye Institute First In Illinois To Offer Laser Cataract Surgery

The most commonly performed surgical procedure in the United States, cataract removal, is now being performed at the Kraff Eye Institute using the latest technological advancement; the Alcon LenSx® femtosecond bladeless laser. This latest advancement, which provides unprecedented precision to cataract surgery, is offered at Kraff Eye Institute. With the use of a multifocal lens or the correction of astigmatism there is NO additional cost to the patient for the use of the Alcon LenSx femtosecond laser.

The FIRST laser of its kind in Illinois and the only laser approved by the FDA for cataract surgery, the LenSx bladeless laser arrived in August of this year at the Harlem location of the Kraff Eye Institute.

LenSx utilizes a femtosecond laser which has been used to perform Lasik surgery since its FDA approval in 2001. By using this latest advancement of ophthalmic lasers, the surgeon and patient have an alternative to the mechanical cuts used in traditional cataract surgery while ensuring the highest-precision surgical incisions. This technology brings both safety and precision to the surgeon and the patient. (See Fact Sheet for additional details.)

Dr. Manus Kraff, the founder of the Kraff Eye Institute, has been performing cataract surgeries since the 1970’s. He now offers the LenSx laser procedure to cataract patients who meet specific criteria for the surgery. Since August of this year, Dr. Kraff has performed numerous successful cataract surgical procedures with the aid of the revolutionary Alcon LenSx femtosecond Laser.

“We are proud to offer the most advanced eye care technology in Illinois and the world to our cataract patients,” states Dr. Manus Kraff. “By adding computer control to the three steps of cataract surgery, the LenSx Laser ensures the highest-precision surgical incisions. The LenSx Laser is unquestionably the most technologically advanced option for cataract patients.

“We are thrilled to have this new technology available to us. Prior to this, cataract surgery was performed by hand with blades or needles,” he explains. “With the LenSx Laser, we are able to perform surgeries to more exacting, individualized specifications not attainable with other surgical methods. Most importantly, patients recover quickly and have great satisfaction with the outcome,” concludes Dr. Kraff.

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KRAFF EYE INSTITUTE … Add One

Established in the 70’s, the Kraff Eye Institute has been one of the foremost authorities in ophthalmic eye care. Drs. Manus and Colman Kraff have pioneered surgical procedures like phacoemulsification, intraocular lens implantation, Lasik vision correction and now the LenSx Laser cataract removal. Both Dr. Kraffs have spoken at major universities and conferences worldwide on cataract and laser refractive surgery, served on numerous medical advisory panels and boards with Dr. Manus Kraff having served on the medical advisory board of the LenSx Laser Corporation since its inception.

With two offices in the city, the Kraff Eye Institute has been bringing the very best in eye care to Chicago for over 35 years. For more information about the LenSx procedure or to schedule a consultation, call: 773-777-4444. Visit kraffeye.com.

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Pioneer Services – Mega Merry Giveaway’ to make holidays brighter for lucky winners

Pioneer Services will make this holiday season one to remember for eight service members and their families thanks to the Mega Merry Giveaway, a sweepstakes just for active-duty or career-retired service members and their spouses. There will be four winners of $1,000 and four iPad winners—one winner of each from each military branch.

“The Mega Merry Giveaway is our way of thanking those who serve for all they have done for our nation, and in a way that captures the season’s spirit of giving,” said Karen Von Der Bruegge, chief marketing and retail operations officer for Pioneer Services. “The best part—other than the chance to win a thousand dollars or an iPad—is that there is no obligation and no strings attached. All they have to do is be on active duty, career-retired, or a military spouse, and they can enter to win. It really is that easy.”

Those who qualify can enter on the company’s Facebook page at Facebook.com/PioneerServices, or at www.MegaMerryGiveaway.com, which is also where they can find complete rules and details.

“We are incredibly excited for the winners to be selected December 11,” added Von Der Bruegge, “because that is when we will find out who is going to have a very merry holiday season on behalf of Pioneer Services.”

Pioneer Services, the military banking division of MidCountry Bank, provides financial services and award-winning education to members of the Armed Forces. For more than 25 years, Pioneer Services has been a leader in military lending, offering military loans,retail lendingVA loansCertificates of Deposit, savings accounts, and award-winning financial education programs through a network of offices and on the Internet. Pioneer Services is proud to support military families and communities through a variety of partnerships, programs, and sponsorships.

For more information, visit PioneerServices.com. For loan information, visit PioneerMilitaryLoans.com.

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Brits Reveal Euro Concerns in Latest DiscountVouchers.co.uk Research

Voucher codes specialist DiscountVouchers.co.uk has uncovered British consumers’ fears surrounding the Euro currency crisis which continues to impact on the continent’s economies. The latest research carried out by the money-saving website found that 62% of people would, should the Euro crash altogether, remove their money from the system and keep it somewhere private and safe.

The website, which helps shoppers to save at more than 800 leading retailers, also found that in the event of a complete collapse of the Euro 14% of people would quickly blow all of their money. The poll also revealed that 10% of people would invest their cash in the property market and 10% would look to change their lives by leaving the rat race completely.

For more information visit www.discountvouchers.co.uk.

DiscountVouchers.co.uk features more than 500 new voucher codes and deals every day from over 3000 retailers including Marks & Spencer, House of Fraser, Lastminute.com and Sainsbury’s.

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HeroUp Skateboarding Game Now Available in the App Store

Joom Tech Ltd, the team behind the criminal offences reference app known as iJail, announced today that its HeroUp game is available in both the iTunes Store and the App Store. Releasing the most adrenaline-fueled skateboarding game just in time to battle the cold weather blues, HeroUp delivers creative level gameplay that takes skaters to new heights (literally).

“We wanted to develop a game that surpassed the typical skateboarding game in every possible way,” said Ovais Ahmed, Joom Tech Ltd’s Director. “We wanted to create a casual game that takes skateboarding to a whole new level. From boarding through space to buying killer ramps, we wanted the player to be able to enjoy skateboarding from his or her iPad, iPhone or iPod Touch.”

In HeroUp, players catch some serious air from skateboard ramps and literally soar through levels. By navigating their way through exhilarating skate challenges, players will collect coins and medals that unlock rad perks.

Levels, guns, new ramps and even special skateboard upgrades can be purchased from the in-game store using the collected coins and medals. Players will need that extra boost while shredding through space!

 

HeroUp utilizes the stunning display and features of the iPad, iPhone, and iPod Touch to deliver a thrilling skateboarding experience. The relaxed yet addictive gameplay ensures players will never get tired of skating through amazing levels, such as Jungle and Ski Resort.

The HeroUp lite version, which is absolutely free, is available in the App Store and in the iTunes Store. Visit www.itunes.co.uk/appstore or www.itunes.co.uk to download your copy today.

The HeroUp paid version, which has added features and bonuses, is also available in the App Store and the iTunes Store for only $0.99. Visit www.itunes.co.uk/appstore orwww.itunes.co.uk to purchase your copy.

For additional information on HeroUp, please visit the Joom Tech Ltd website at www.joomtech.co.uk/heroup!

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Parcel Couriers Make Preparations For Festive Rush

Couriers with services available through online parcel delivery firm Parcel2Go are making their final preparations ahead of the Christmas season.

Thousands of Christmas shoppers came to rely on courier services last year when severe weather conditions around the UK made it look like many people would not be able to get their presents to friends and family members in time. This year, industry-leading firms such as UPS and FedEx are making preparations early in anticipation of a last minute rush.

Last month, courier specialist FedEx said it was expecting a 12 per cent year-on-year increase in the volume of goods handled worldwide between November 24 and Christmas Day, peaking at an estimated 17 million shipments on December 12. The rise in the number of packages being sent is said to be down to an increase in e-commerce, with more people feeling comfortable buying Christmas presents over the internet. To cope with the festive rush the company is employing an extra 20,000 seasonal staff.

International delivery firm UPS will employ an extra 55,000 seasonal staff across America. The company has predicted a late surge in demand as consumers leave it until the last minute to buy their presents over the internet. UPS believes its busiest day will be December 22, when it will handle about 26 million items worldwide.

Richard Mercer, marketing director at Parcel2Go, said: “It’s great news that our shipping partners are looking ahead and planning how to provide the best possible level of service to UK consumers over the Christmas period. It’s always a challenge at this time of year when shipping volumes peak, but Parcel2Go customers can rest assured that their items are in safe hands with our couriers.

“As the hard winter conditions that have hit the UK in recent years have shown us, planning ahead is always sensible. We’re calling on individuals and businesses to make sure they organise parcel deliveries as early as possible to ensure their packages arrive on time.”

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