DuraFast Label Company Now Shipping the New Primera Technology LX2000 GHS Label Printer

High resolution full color label printing for the industrial labeling and chemical drum labeling markets.

Toronto (ON), Canada (June 10, 2015) — Primera Technology just announced the new Primera LX2000 GHS label printer, and DuraFast Label Company is ready to ship it to customers across USA and Canada. According to Basat Khalifa from DuraFast, Primera Technology blends both prime and GHS capabilities into the LX2000. “Our customers have been waiting anxiously,” he said. “And we’re ready with a large inventory of blank labels and supplies for the LX2000 to help customers start printing their own GHS BS5609 chemical drum labels or product labels immediately.”

Khalifa explained that the current industrial and chemical label printing markets are served by several respectable GHS BS5609 color label printers, albeit with lower print resolutions. “Primera Technology is bringing print resolutions of up to 4800dpi to this market,” he said. “Not only can the new LX2000 produce highly durable, oil-, water-, UV-, and chemical-resistant labels, it does so with unrivaled print quality.”

The Primera LX2000 is the first color label printer in the Primera Technology family to use pigment inks. Khalifa explained that pigment-based inks offer better water and UV resistance than dye-based inks. “Plus, the ink dries instantly,” he said. “You can touch the label the moment it is printed and it will not smudge or smear.”

With pigment inks and an inkjet print engine by HP, this particular color label printer from Primera is designed for the GHS and BS5609 chemical label market. This market needs to produce labels certified to the highest standards for shipping dangerous marine goods. “These standards require labels to withstand long-term exposure to seawater,” Khalifa explained. “We carry BS5609-certified chemical labels specifically formulated and certified for use with this new Primera LX2000.”

According to Primera Technology’s announcement of the Primera LX2000, the label printer and its output (label material and printed images) have passed BS5609 Section 3 testing involving: abrasion resistance, the removal of print by adhesive tape, and the permanence of print evaluations under extreme conditions (long term exposure to seawater, salt spray, and UV light.

The Primera LX2000 includes four large individual CKMY color capacity ink cartridges, resulting in lower consumable costs. “This color label printer is economical to buy and operate,” Khalifa said.

Khalifa also explained that since the Primera LX2000 prints at 4800dpi, it performs double duty. “It can also be used to print ‘prime’ product labels,” he said. “Our LX2000 customers have been ordering BS5609 chemical labels for printing drum labels and high gloss paper-based labels for labeling their products.”

The Primera LX2000 is the first pigment ink-based GHS printer that can print both GHS BS5609 labels and “prime” product labels in a single printer. The LX2000 prints pre-die cut labels on rolls up to 8 inches wide at speeds of up to 6 inches per minute. A variety of substrates are available for the Primera LX2000 including chemical (GHS BS5609), polyester, polypropylene (BOPP), and paper labels in matte and high gloss finishes.

DuraFast Label Company lists the Primera LX2000 at a price of only $3695 USD to customers in USA and Canada.

About DuraFast Label Company
Serving the “do-it-yourself” product and chemical drum labeling markets, DuraFast Label Company is a Primera Technology partner. DuraFast offers the complete line of Primera Technology color label printing products including the Primera LX2000, Primera LX900, Primera LX400, Primera CX1000, Primera CX1200 digital color label press, the Primera FX1200 digital finishing system, and more.

DuraFast also sells supplies, accessories, and consumables for these printers including replacement ink cartridges and blank labels. Most Primera products can be shipped the same day. DuraFast offers a custom label service, allowing customers to order blank labels for any label printer in the exact size, shape, material, and configuration required.

Check out the new Primera LX2000 in the video below: https://youtu.be/AuWnlrqdy9I.

Media Contact:
Basat Khalifa
DuraFast Label Company
+1-866-299-0066
sales@sector9.ca
http://www.durafastlabel.com

LondonTown.com: London landscapes celebrated in new exhibition

South London parks are the subject of new photographic exhibition at the Horniman Museum.

LONDON, June 08, 2015 — /REAL TIME PRESS RELEASE/ — A new photographic exhibition celebrating London’s lesser-known landscapes open this month at one of London’s friendliest museums. South London Landscapes is now open at the Horniman Museum And Gallery this week and runs throughout the summer, featuring photographs of the Horniman itself as well as other picturesque public spaces in and around south London. The Horniman is one of London’s liveliest small museums, boasting excellent natural history and music galleries, a small aquarium and extensive landscaped grounds. For more information, and to see the latest deals on London hotels, see LondonTown.com.

South London Landscapes features photographs taken by London-based landscape photographer Max A Rush. The photographs, which include pictures of the Horniman Gardens, are taken in unusual and beautiful weather and capture how the passage of the seasons and the forces of the weather transform the appearance and character of the local landscape. Areas featured in South London Landscapes include Brockwell Park, Crystal Palace Park, Dulwich Park, Dulwich Wood, Ruskin Park and the Horniman Gardens.

Max Rush says: ‘These are a few of my favourite locations around south London. I’ve continually returned to them over the years, watching the seasons pass and the elements batter, freeze and occasionally warm their well-worn faces. I’ve witnessed moments of transcendental beauty in familiar places and endeavoured to capture them as truthfully as I can. So many people fight their way out of the city every week for the sake of nature, but perhaps what they’re looking for was here all along.’ For more information on this and other exhibitions and events taking place at the Horniman this summer, see LondonTown.com.

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About LondonTown.com
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LondonTown.com: Groundbreaking London exhibition looks at post-war Black British artists

Guildhall Art Gallery explores the work of little-known but pivotal Afro-Caribbean artists
LONDON, June 08, 2015 — /REAL TIME PRESS RELEASE/ — A groundbreaking new exhibition at the Guildhall Art Gallery in the City of London will look at the little-known and rarely exhibited history of 20th-century Black British art. No Colour Bar: Black British Art in Action 1960-1990 runs from 10 July 2015 to 24 January 2016, and will explore the history of art produced by Britain’s Afro-Caribbean citizens, reflecting their experiences in the country after the major emigrations that occurred following the end of the Empire at the conclusion of the Second World War. For more information on this and other exhibitions in London this summer, see LondonTown.com, where you can also find information on London events and cheap London hotels.

At the heart of the exhibition will be a recreation of the Bogle-L’Ouverture Walter Rodney bookshop, created by renowned artist and curator Dr Michael McMillan (West Indian Front Room) and sound and visual specialists, Dubmorphology. Visitors will be able to immerse themselves in a stunning multi-sensory, multi-visual experience including works of art, sculpture, photographs, paintings, letters and other artefacts from more than 25 prominent Black artists during this period including Eddie Chambers, Sonia Boyce, Denzil Forrester and Chila Kumari Burman.

Influenced by the emergence of newly independent African and Caribbean states, global liberation struggles, the fight against unfair discrimination and an insistence on dignified citizenship within Britain, these artists found expression by way of ‘creation for liberation’. The exhibition will explore these struggles and celebrate their contribution through four themes: ‘Elbow Room’, ‘Broad Shoulders’, ‘Clenched Fists’ and ‘Open Arms’.

Throughout its tenure, No Colour Bar: Black British Art in Action 1960-1990 will also play host to a series of scheduled events enriching the visitor experience through a diverse range of educational talks, workshops and gallery tours. For more information on this and other exhibitions in the City of London, see LondonTown.com.

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About LondonTown.com
LondonTown.com is the number one Internet site for London. With over 18 years of experience assisting visitors to the capital, they pride themselves on their customer service and editorial independence – no banner advertising or paid for content is allowed. The LondonTown.com team assist in finding cheap London hotels, sightseeing tours, ticket information and events. Trusted and with a loyal following, LondonTown.com is a very reliable source of recommendations and advice on what to do in London. http://www.LondonTown.com

LondonTown.com: Cutting-edge US artist receives first major European show in London this summer

Raven Row gallery in Spitalfields hosts a retrospective of ground-breaking US artist Larry Johnson.

LONDON, June 08, 2015 — /REAL TIME PRESS RELEASE/ — One of America’s most interesting contemporary artists is to receive his first major European exhibition at a new gallery that focuses on cutting-edge, avant-garde art. Raven Row is a non-profit contemporary art exhibition centre in Spitalfields that is housed within two eighteenth-century merchants’ houses integrated with new galleries and its next exhibition, Larry Johnson: On Location runs from 11 June to 9 August 2015. It is directed and funded by Alex Sainsbury of the Sainsbury family, whose family have funded many great art projects in London, such as the Sainsbury Wing of the National Gallery. Raven Row is a very different enterprise, offering thoughtful shows on lesser-known artists and allowing visitors to explore the fascinating quarter of Spitalfields. The area is filled with fashionable boutiques, great shops and cool bars and restaurants. To explore its attractions, see LondonTown.com, where you can also find the latest room rates for hotels in London.

On Location brings together a selection of works by Larry Johnson from the early 1990s to the present. The show’s uncontested star is Los Angeles, the city in which Johnson has lived and worked all his life. For over thirty years, LA’s physical and imaginary appearance has served as the set for the artist’s photo-based investigations of the glamour industry, replete with fading stars and premature deaths. Johnson’s work bears the marks of a generation of artists sampling readymade images and texts to create seductively laconic pictures. Yet the colourful sheen of Johnson’s photo-based works is also a foil for sexual, political and semantic tension. The artist’s pictures are encryptions of a Hollywood demi-monde, referring to the cultures from which his work emerges queer, political, filmic and theoretical.

The exhibition is curated by Los Angeles-based writer Bruce Hainley, and by Antony Hudek, Curator and Deputy Director of Raven Row. Commie Pinko Guy, a publication edited by Hainley with new essays by Morgan Fisher, Lisa Lapinski, Hainley, Hudek and Wayne Koestenbaum, as well as reprints of classic underground queer writing, will accompany the exhibition. For more information on this and other exhibitions in London’s cutting-edge contemporary art scene, see LondonTown.com.

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About LondonTown.com
LondonTown.com is the number one Internet site for London. With over 18 years of experience assisting visitors to the capital, they pride themselves on their customer service and editorial independence – no banner advertising or paid for content is allowed. The LondonTown.com team assist in finding cheap London hotels, sightseeing tours, ticket information and events. Trusted and with a loyal following, LondonTown.com is a very reliable source of recommendations and advice on what to do in London. http://www.LondonTown.com

LondonTown.com: Classic London cinema at the Southbank all summer

BFI Southbank unveils new season dedicated to films exploring the UK capital.

LONDON, June 08, 2015 — /REAL TIME PRESS RELEASE/ — London On Film is a new major season of films at the BFI Southbank that will explore and celebrate the capital for four months from 1st July to 9th October. This is the first time the BFI has ever celebrated the city in which it is based, and will feature 200 films, a number of which have been unseen since they were first filmed, offering an extraordinary perspective of the city from the past 120 years. The BFI Southbank is the national home of cinema, featuring three state-of-the-art screens in Waterloo on the Southbank.For more on this vital cultural quarter, as well as the latest rates forLondon hotels, seeLondonTown.com.

The London On Film season will include events such as a Soho Weekender (24-26 July) to celebrate the unique culture of Soho captured in films from 1896 – 1985 such as West End Jungle (1961), The Small World of Sammy Lee(1963) and Sunshine in Soho (1956). There will also be a discussion event Vanishing Soho on the state of Soho today in the light of current major changes for those who live and play there. It will include some of the earliest films ever made, such as RW Paul’s Blackfriars Bridge (1896(. Films from major filmmakers include Anthony Asquith’s evocative Underground (1928), the first feature to be shot on the underground and Nicolas Roeg’s Performance (1970), which takes us into the dangerous realms of psychedelic and sexual experimentation. There will also be films by Alfred Hitchcock, Michael Winterbottom and Otto Preminger.

Black experience is highlighted in a series of key films including Earl Cameron’s pioneering role as a black sailor in the crime drama Pool of London (1951) with fine use of locations around Tower Bridge, Poplar, Southwark and the City; Cameron also stars in the little seen The Heart Within (1957) another crime thriller set in London’s Docklands. Sapphire (Basil Dearden, 1959) is a film-maker’s response to the Notting Hill race riots wrapped up in a murder mystery while Babylon (Franco Rosso, 1981) shows the demoralisation of black youth, and offers an eerily prescient portrait of the situation in Deptford which would give rise to the Brixton Riots of the same year. For more information, see LondonTown.com.

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About LondonTown.com
LondonTown.com is the number one Internet site for London. With over 18 years of experience assisting visitors to the capital, they pride themselves on their customer service and editorial independence – no banner advertising or paid for content is allowed. The LondonTown.com team assist in finding cheap London hotels, sightseeing tours, ticket information and events. Trusted and with a loyal following, LondonTown.com is a very reliable source of recommendations and advice on what to do in London. http://www.LondonTown.com

LondonTown.com: British Museum gets its medals out for the great French Sun King

Free exhibition at the museum showcases remarkable 17th-century emblems of Louis XIV’s reign

LONDON, June 08, 2015 — /REAL TIME PRESS RELEASE/ — The British Museum is holding a new exhibition that looks at the medals drawn from the reign of the great French Sun King, Louis XIV. Triumph and disaster: medals of the Sun King runs from 4 June to 15 November and marks the tercentenary year of the death of Louis XIV. It is one of several free exhibitions that are held at the British Museum every year to draw attention to the many easily overlooked marvels within its collection and to present them in new ways to mark anniversaries or to reinterpret the material. For more information on the full programme of exhibitions at the British Museum, see LondonTown.com, where you can also find the latest information on cheap hotels in London.

The Louis XIV medals are preserved as they were in Louis XIV’s own day and includes contributions from the British Library which has a unique manuscript scrapbook of drawings and notes on the creation of the history, and the V&A. The medals were a way for the king to portray his reign and the greatest writers (including Jean Racine), historians, artists and medalists of the day were brought together by the king to ensure that posterity would see his rule as Louis wished it to be seen: the reign of an ideal and ever victorious monarch.

The early medals portray a dazzling image of a ‘Sun King,’ who is represented as hard-working, accessible, generous and just; a king that worked for the benefit of the people, glorifying as much in their happiness as in victory over his enemies. The picture changed as war succeeded war and defeat succeeded victory. The later medals, though careful to represent only French successes, are so numerous that they give the impression not of victory but of endless and draining warfare.

Elsewhere in Europe, particularly in the Netherlands, medals were produced that mocked and satirized the official French medals. These rival medals showed the French sun eclipsed by the zodiacal signs of his enemies, and Louis as an old man being roundly beaten by Queen Anne. Collectively, these medals and attendant literature present a fascinating and unique self-portrait of a regime which dominated Europe for nearly sixty years, and which established the primacy of French taste and French culture for over a century.

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About LondonTown.com
LondonTown.com is the number one Internet site for London. With over 18 years of experience assisting visitors to the capital, they pride themselves on their customer service and editorial independence – no banner advertising or paid for content is allowed. The LondonTown.com team assist in finding cheap London hotels, sightseeing tours, ticket information and events. Trusted and with a loyal following, LondonTown.com is a very reliable source of recommendations and advice on what to do in London. http://www.LondonTown.com

LondonTown.com: Art film screenings at London’s best gallery this summer

Tate Modern screens new and classic avant-garde and artists’ films this summer.

LONDON, June 08, 2015 — /REAL TIME PRESS RELEASE/ — The Tate Modern has announced its summer season of cinema screening and film premieres, which will take place in the gallery between May and July 2015. The Tate Modern is one of the world’s leading contemporary art galleries, and its extensive programme of events includes a summer film season that introduces new art film as well as rarely-seen work by inspiring and maverick filmmakers. The screenings cost £5. The gallery is located on the South Bank close to Blackfriars, London Bridge and Waterloo rail stations. For more information on things to do in the area, and to see the latest rates for cheap hotels in London, see LondonTown.com.

Films programmed this summer at the Tate include Agnes Martin’s Gabriel on 5 June, which takes place in conjunction with Tate Modern’s retrospective of Agnes Martin. This evening presents the artist’s only completed and rarely screened film. It follows the wanderings of a ten year old boy in rural New Mexico, where Martin lived and worked, in a contemplative study of landscape and nature. On 12 June, Sharon Lockhart will present her newest body of films and photographs in a unique opportunity to see this ambitious work in progress, followed by a conversation with Tate’s senior curators Catherine Wood and Andrea Lissoni. Created in collaboration with a group of 15 young women in Poland, the project empowers the authority of the girls’ voices and their perspectives on the world. Over the weekend from 19-21 June, Parviz Kimiavi will feature. Spanning four screenings over three days, this will be the UK’s first major survey of maverick filmmaker Parviz Kimiavi, a pioneer of alternative cinema in 1970’s Iran. Kimiavi created surreal and hallucinatory films, using non-professional actors and harsh desert landscapes.

On 26 June, A Night at the Pictures: An evening for Larry Johnson will honour the legacy of artist Larry Johnson. Curator Bruce Hainley and writer Wayne Koestenbaum will discuss his work, followed by a specially selected cult film. On 8 July, Mathieu Kleyebe Abonnenc’s new film will be screened. This addresses political issues alongside scientific and anthropological histories. Drawing on a personal photographic archive, the film presents a young fictional researcher who leads a group between the IFAN Museum in Dakar and the Musée de l’Homme in Paris. The screening will be introduced by a live concert by the electronic music act PAL. Finally, over three days from 10-12 June, The Film Will Always Be You: South African Artists on Screen will explore the film work of key artists in South Africa. It begins with a rare showing of William Kentridge and Angus Gibson’s Freedom Square and Back of the Moon 1986 (part of the Johannesburg Free Filmmakers’ Co-Operative) and ends with the UK premiere of Robin Rhode’s Recycled Matter 2015. For more information on this summer of screenings, see LondonTown.com.

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About LondonTown.com
LondonTown.com is the number one Internet site for London. With over 18 years of experience assisting visitors to the capital, they pride themselves on their customer service and editorial independence – no banner advertising or paid for content is allowed. The LondonTown.com team assist in finding cheap London hotels, sightseeing tours, ticket information and events. Trusted and with a loyal following, LondonTown.com is a very reliable source of recommendations and advice on what to do in London. http://www.LondonTown.com

Canbank Venture Capital Fund (CVCFL) picks up Stake in Shiva Industrial Security Agency Pvt Ltd (SISA), Surat

* SISA is a leading  ISO Certified Pan India Security Services Company having more than 4000 Guards and 150 plus cash Vans, with a turnover exceeding Rs 55 Cr. * SISA to deploy funds for expansion of operations across India.

Mumbai, India, June 08, 2015 —
Canbank Venture Capital Fund through its Fifth Fund viz., Emerging India Growth Fund has invested Rs.11 Cr by way equity shares and convertibles for a minority stake in Surat based M/s Shiva Industrial Security Agency (Guj) Pvt Ltd (SISA).

SISA is a leading ISO Certified Pan India Security Services Company having more than 4000 Guards and 150 plus cash Vans, with a turnover exceeding Rs 55 cr. Among the security solutions offered by SISA are Manned Guarding, Cash Handling, Electronic Security Equipment, Event Security and Emergency Response Services.  With a nationwide presence, SISA is providing security services to leading corporates, Industrial Units, Airports, Metro Stations, Public & Private Sector Banks, Malls/shopping complexes, Apartments, Hospitals etc.

Said  Mr S Thiruvadi, Managing Director, Canbank Venture Capital Fund Ltd. (CVCFL) , “The Private Security services sector in India is expected to grow at 20% annually up to 2019 with 90% of security comprising of manned guarding and secure cash movement.  SISA has a progressive professional management which envisages taking the company on fast track growth. CVCFL anticipates that the company through profitable business mix and quality management shall be able to offer significant returns through dividends and capital appreciation on exit.  CVCFL aims to assist unlisted mid stage/late stage companies in the manufacturing and services sector with good growth potential and require funding”

Indian private security services industry has an estimated business of Rs.30,000 Cr and has been repeatedly growing at 15-20% annually and FICCI expects it to cross Rs.60,000 Cr by 2020.  But only 60% of this is in the organized sector and ‘physical guarding’ accounts for bulk of the revenue.  The private security services industry is one of the largest employers in India.  There are around 6.5 million private security personnel employed across India and it is expected to continue to grow in the future.

States Sameer Sharma, MD, SISA, “We have been looking for funds to expand and upgrade our operations especially in the field of Physical guarding and Cash Management Services. The funds from CVFCL shall be deployed towards adding Branches to boost the existing guarding strength and also to increase our Cash Van fleet strength by adding another 100 Cash Vans this Financial Year 2015-16. The company also proposes to give added thrust to high margin business segment like Emergency Response Services & Event Management Security services. The aim is to become one amongst India’s top ten Security Services Providers and reach a turnover of Rs 150 Crore by FY 2017-18.

Press & Media Contact:
Mitesh M Kapadia
Sentinel Public Relations Pvt Ltd / Sentinel Advertising Services
B-603, Samajdeep, Near Bhanu Park/Seasons Restaurant
Adukia Road, Off S V Road
Kandivli (W), Mumbai 400 067 India
Mob: +91 98205 03876
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Fax: (022) 28625133
mitesh@publicrelationindia.com
http://www.publicrelationindia.com

Cirrus Data Launches Data Migration Server for Legacy, Cloud and Data Storage Center Moves

Version 3.0 can natively run virtual appliances allowing the streamlining of P-to-V conversion as part of the migration process.

New York, NY (USA), June 05th, 2015 –– Expanding the reach of live data storage migrations with zero downtown and no interruption of services is the motive behind Cirrus Data Solutions release of its Data Migration Server version 3.0. DMS is built on proprietary and patented technology called “Transparent Datapath Intercept.” Cirrus is a provider of applications that manage and optimize storage area networks (SANs).

“Data Migration continues to be a point of pain for companies outgrowing their storage infrastructure,” said Sridhar Vasudevan, Principal Architect, Datalink Corporation. “We have a strong relationship with Cirrus Data, and have extensively used the DMS product to support our clients in their data migration requirements. The new features in version 3.0 further expands the scope of services we can provide to our customers.”

Data Migration Server by Cirrus is the industry’s first block-level data migration appliance designed from the ground up to eliminate production downtime during migration. DMS supports all types of data migration schemes including: local storage refresh and local to remote (data center move), legacy to cloud (physical to virtual), cloud to cloud, cloud to datacenter, and other common storage management practices.

Throughout the migration process, DMS requires zero downtime until the scheduled cut-over time.

Data Migration Server is based upon proprietary technology called “Transparent Datapath Intercept” which was built on the notion that data appliances should look like a wire when installed into a live SAN. Because of this intercept, the Cirrus Server can be installed in-line between the switch and the storage unit with as much ease as changing a Fiber Channel cable.  The install takes five seconds per path.

“With worldwide Cloud initiatives going mainstream and with the amount of data growing at a dizzying rate, the need to migrate data from one place to another is also growing exponentially,” says Wayne Lam, Cirrus CEO. “The IT manager has no way to migrate data fast enough, and can face negative consequences. This is why we developed Data Migration Server so that data center operations can take full advantage of cloud storage options that offer more flexibility to end users and can run more cost effectively, faster, and with less power consumption.”

Data Migration Server 3.0 includes the following functionality for enterprise data centers:

* Remote Data Migration — enables DMS appliances at different geographic locations to transfer data to one another, with encryption, compression and verification.
* Swing Box Support — the ability to transport compressed data on low-cost drives.
* Cloud datacenter and Virtual Machine Environment Support — DMS installs as a Linux VM and facilitates data movement from physical to virtual servers.
* 16-Path per DMS Cluster — increasing the pipeline for data movement, with cluster support of up to 16 paths.
* No need to make switch zoning changes, to modify LUN masking or to change/add host drivers, which substantially reduces risks, and saves both time and money.

All Cirrus Data appliances are designed to be 100% transparent, requiring no modifications to the existing environment. Cirrus appliances are built on the patented Transparent Datapath Intercept technology, which allows for true plug-and-play installation of the appliances within a heterogeneous environment.

Register for our upcoming June 4th webinar “Migrate your legacy SAN to the cloud” http://www.cdsi.us.com/webcasts/

About Cirrus Data Solutions Inc.:
Headquartered in Long Island, New York, Cirrus Data Solutions is a developer of software for data migrations and caching within data centers and storage area networks (SANs). Its software appliances are sold/licensed through a network of systems integrators and channel partners including Cognizant, Dell, Fujitsu, IBM and Datalink. The team holds 18 patents, with the most recent one being granted by the US PTO on August 2012 (# 8,255,538) for Transparent Datapath Intercept. For more information visit http://www.cdsi.us.com/ or email info@cdsi.us.com.

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Cirrus Data Solutions, Data Caching Server and Transparent Data Interception are trademarks of Cirrus Data Solutions, Inc. in the US and other countries.  All other company and product names contained herein may be trademarks of their respective holders.

Press Contacts:
Paul Bjorndahl, Cirrus Data Solutions, pr@cdsi.us.com, +1-603-887-3100

Victor Cruz, Principal, MediaPR, vcruz@mediapr.net, +1-781-990-3463

Press & Media Contact:
Victor Cruz, Principal
MediaPR.net Inc
Marblehead, MA – USA
+1-781-990-3463
vcruz@mediapr.net
http://www.cdsi.us.com

Holiday Retirement launches bedtime “story drive” to re-ignite cross-generational storytelling

Selected stories to be published in illustrated children’s book available this winter

Lake Oswego, OR, June 06, 2015 — Remember those tales your grandparent would tell you before bed that captured your imagination, taught you valuable life lessons, and built warm, everlasting memories? Holiday Retirement remembers and has launched a national “story drive” to collect those original tales, anecdotes, and fables that have been handed down from generation to generation.

The leading senior living provider invites every generation, from seniors to children, to share their stories at sharebedtimestories.com. A selection of the stories submitted will be published in an illustrated children’s book available this winter.

“We have the good fortune of hearing marvelous and imaginative stories from our residents each and every day as they share them with children, grandchildren, and members of our Holiday family,” said Kai Hsiao, president and CEO at Holiday Retirement. “We want to ensure these stories don’t get lost. That’s why we’re thrilled to host the sharebedtimestories.com initiative.”

Because digital media have become the predominant communications platform for Americans, less time is spent telling and reading stories. According to recent data from the Bureau of Labor Statistics, the average American reads only 19 minutes a day, and teenagers spend a meager 4.2 minutes a day reading. At the same time, a report from Nielsen shows that the average American adult spends 11 hours per day with digital media.

Recording stories and sharing them with younger generations is vital to preserving family legacy. Without capturing family stories, oral history can be lost in three generations, according to an expert from the National Archives.

Holiday Retirement is accepting story submissions until Friday, July 17, 2015. Individuals interested in submitting a story can find tips for gathering an original story from an older adult and turning it into a publishable tale at sharebedtimestories.com. Once on sale, all book proceeds will benefit the National Center for Families Learning, a charity dedicated to helping improve family literacy.

The children’s book produced from the submissions will include a selection of the stories and also serve as a tool to help children gather their own tales from different generations. A resource found at the close of the book will offer a how-to guide to help children encourage older friends and relatives to share their stories.

“We want to create opportunities for people of different generations to sit down and connect in a meaningful way,” said Jamison Gosselin, vice president of marketing, communications, and resident enrichment at Holiday Retirement. “This initiative not only captures stories, it creates an outcome – a book – that adults and seniors can share with the children in their lives for years to come.”

How to submit
Visit sharebedtimestories.com to submit a story. All story submissions must be no longer than 600 words. All stories must be original; no copyrighted material will be accepted. Adults may submit stories on behalf of children under age 13. Read the rules and regulations for the terms of the campaign. Individuals whose stories are selected will be notified at the close of the campaign in July 2015. For questions about the submission process, contact sharebedtimestories@gmail.com.

Media Contact:
Brian K. Fawkes
Holiday Retirement
(971) 245-8837
brian.fawkes@holidaytouch.com
http://www.holidaytouch.com

About Holiday Retirement
Since 1971, Holiday Retirement has endeavored to provide its signature “Holiday Touch” to residents and their families. Today, Holiday is a trusted name in senior living and provides security, comfort, and value to independent seniors seeking a fulfilling lifestyle. Holiday operates more than 300 retirement communities, making it the second largest senior housing operator in the United States. For more information about Holiday Retirement, please call 800-322-0999 or visit www.holidaytouch.com.

Contact:
Molly Koch
Communications Strategy Group
3225 East 2nd Avenue
Denver, Colo., 80206
720-726-5435
http://www.csg-pr.com