Magazine Subscriptions Demystify Online Shopping

Forrester research indicates that, by the end of 2011, Americans will spend around $200 billion in online purchases. They also predict that by the year 2015, U.S. retail sales will well surpass the $275 billion mark. This growth in ecommerce is being attributed to existing shoppers pushing their online shopping boundaries by purchasing more items off the World Wide Web like home appliances and furniture in addition to increasing spending in traditionally popular online shopping categories such as books and media. Also driving the numbers are consumers who are turning to the internet as a shopping resource for the very first time.

Print magazine publishers are looking to be a part of this dynamic and rapidly expanding online retail marketplace. By partnering with various online retail sites, popular discount magazines which are available as low cost, promotional subscriptions and have over the years cultivated a loyal readership base, will be able to avail their readers of opportunities to buy items featured within their publications via online sales portals.

Magazine aficionados who hold their magazine subscriptions dear will find the explorations being made by publishers to harmonize print magazine content with online retail sites advantageous. Magazine lovers need not renounce their love for the printed periodical but can use it instead as a trusted guide to chaperone them through their online shopping experience. Magazines and cheap magazine subscriptions will become especially invaluable tools for all consumers who feel intimidated when purchasing items from the internet or who have heretofore felt reluctant to shop online.

In recent years, many publications have shifted their focus from print to digital magazines, in some cases completely revamping their online presence. While some have found great success in the switch, making the entire magazine available online, while others have struggled to get footholds in the online arena opting to only post specific content from the current issue. In either case, the content is usually free, which leads to the other problem: whether or not online magazines are profitable from a business standpoint. The primary reason for this trepidation is that the internet is still considered an unstable marketing tool.

Magazine lovers however can enjoy a choice of online or print magazines and save on annual subscriptions, sometimes getting a whole year’s worth of magazines for the cost of just two or three at stand prices.

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Infantellina Contemporary present, in Venice (Italy) the art exhibition “Dreaming of Lucidity”

Whole treatises have been written about the dream and its motivations, sources and consequences anayizing the topic from the most different points of view.

Berlin, Germany, Monday – November 21, 2011 — The human being, since the dawn of time, was fascinated by the magic and strangeness that resides in dreams. Whole treatises have been written about the dream and its motivations, sources and consequences analyzing the topic from the most different points of view. Special studies have been conducted since the 60s by looking at specific dreams of examinated groups including some subjects with special peculiarities: in addition to dreams in color and sharpness they unexpectedly remembered their dreams, claimed to drive the characters of their personages and deciding the screenplay and the choreography, practically they were the directors of their own dreams. It was observed that this capability had multiple purposes and effects, the characters of lucid dreams had the temperaments, the forms and the voices that oneironauts decided to award to them, as well as they determined what the scenarios and the scripts are supposed to be. They were the pilots who decided, at their own will and by lucid dreaming, whether the characteristics had to match with reality or if new parameters had to be given by applying transformations that finally produced a sort of “fantasy” (film), thus they could had achieved their wishes and at the same time been fully aware of the own creative act.

The lucid dream is particularly strong thanks to the fact that, compared to the few canonical minutes of standard dreams, they can be prolonged and that the scan time is more or less equivalent to the real time. In the western hemisphere many have dissertated about “lucid dreams” including Aristotle, Thomas Aquinas and Friedrich Nietzsche, compared to the eastern approach where lucid dreaming is deeply rooted in ancient times. So it can be interesting for the audience to check out for more, as lucid dreaming can be induced through training in order to develop a capacity that for some is innate.

Of course Art is the supreme instrument that allows to shape the reality or to talk about it, always based on the interpretation and technique of each single artist. The artists are the creators and makers of visions more or less conventional, more or less suited to the objective reality. They develop a whole idea or a concept deciding the roles and the positions and the times through the use of colors, materials, techniques. The aims of the artists are the most different ones. Some may be: to communicate emotionally and so avoiding accidently unintended sophisms stemming from the use of words; to outsource their intimate peculiarities and hidden desires; to bring up a memory defining new paths and by that altering the experiences of reality. Basically, artists want to share their beliefs, their point of view and thoughts that were lived, to share the passions and perplexities, report their own or induced experiences, to be and imagine that others can be not only pawns but leading actors.

What is the artist if not the oneironaut that not only looks, lives, develops, produces but exists in order to communicate with the public by metabolizing too what comes back from the interaction with the spectator itself, gently dwelling in front of or being attracted by the artwork, expressing own thoughts and subjective emotions.

The title “Dreaming of Lucidity” wants to be a stimulation to the audience, led by the qualities of those individual artworks. The selection of the artists followed a specific thread by extrapolating from the single individual personality the various references and still-image-experiences. The origin, extraction, life of each participant is very different from each other and provides an emotional spectrum of arguments and aesthetic interpretations.

“Dreaming of Lucidity” (“Sognando la Lucidità”)

Solo exhibitions (Mostre personali)
– Domino
– Concetta de Pasquale
– Reinhard Gaede
– Peter Hide
– Valeria Perversi Rabbordi
– Daniela Rosignoli
– Willi Bambach

Special guest: Enrico Manera

Group exhibition (Mostra collettiva):

(Paintings)
Giancarlo Amurri,Alfredo Di Bacco, Vincenzo Baldini, Daniele Cazzato, Gladys Colmenares, Claudia Hengevoss, Rosi Longhi de Bouard, Hedy Maimann, Jorge Selfa

(Photo)
Elena Buscemi, Daniele Manfredini

(Sculpture)
Tomoko Kato, Giancarlo Marcali, Francesca Romano, Dominik Stahlberg

“Dreaming of Lucidity”
03th 12.2011 – 14th 01.2012
Vernissage december the 3th 2011 at 6 p.m.
Open daily from 10 a.m. until 6 p.m. , closed on Monday, free admission.
Infantellina Contemporary by Palazzo Zenobio ,Dorsoduro 2596 – 30123 Venice (Italy)
Curated by P. Charlotte Stein Infantellina
http://www.infantellina-contemporary.com

Press & Media Contact:
P. Charlotte Stein Infantellina (Curator)
Infantellina Contemporary
Berlin, Germany
+49-172-860-2082
pr@infantellina-contemporary.com
http://www.infantellina-contemporary.com

Children’s Book Series Inspires Lifelong Learning

Experienced educator Molly Nero has created a series of stories to get children excited about learning.

Houston, TX (USA), Monday – November 21, 2011 — Experienced educator Molly Nero has created a series of stories to get children excited about learning.

“Learning is not just for school, it’s for life,” says Nero, author of Smarty Pig, soon to be released through Halo Publishing International. She hopes teachers will utilize Smarty Pig in their classrooms to inspire their students. “It is important to help children understand that learning to count and read is not just something we make them do at school, but lessons they will be applying throughout their lives.”

Smarty Pig is a story about a family of pigs who give up on school. One of the pigs, though, loves to learn. She creates games to help others practice skills eventually getting the family members to realize that learning can be fun and how important school really is to their future. Reaching out to young students, the pro-learning book is geared toward children in grades K-3.

“This book series will be valuable to teachers working to inspire learning in children,” said Halo International Publisher Lisa Umina. “Molly knows from her own experience as a teacher how important it is to get children excited about school.”

First-grade teacher Barbara Walsh said Smarty Pig ( http://www.smartypigbooks.com ) appeals to readers of all ages. “Parents and teachers love the positive message about learning,” Walsh said. “And kids love it because it’s fun.”

Nero said she wants children to understand that school is a good place, and it isn’t just about tests. Creative and experiential learning are essential to development, said the author. She said reading to her own children inspired her to write stories that will build self-esteem and help young students deal with issues at school.

A native of Arlington, Texas and the youngest in a family of seven children, Nero taught academics and music at the elementary school level after achieving her degree at the University of Texas. She also has experience as a musical theater performer. Nero recently relocated to Pennsylvania with her husband and two children, ages 9 and 15. She leads Shining Stars Musical Theater Camp, and also developed My Kids Art Forever.com, a business that creates unique gifts from children’s artwork.

Smarty Pig will be released in early 2012. To order the book, visit halopublishing.com. For additional information, visit http://www.smartypigbooks.com. To reach Molly Nero, call 412-722-4373 or e-mail mollynero@smartypigbooks.com.

Press & Media Contact:
Lisa M. Umina, Publisher
Halo Publishing International
AP #726 / P.O. Box 60326
Houston, TX 77205-0326
877-705-9647
lisa@halopublishing.com

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Proud Business Educator Offers Tried and True Tips to Help Others Succeed

Professional business manager Douglas Bartley continues to educate another generation of leaders with his new book A How-To Manual on Human Resource Problems.

Houston, TX (USA), Monday – November 21, 2011 — Professional business manager Douglas Bartley continues to educate another generation of leaders with his new book A How-To Manual on Human Resource Problems. A retired University of Texas professor, Bartley’s previously published text book, Job Evaluation: Wage & Salary Administration, was used by about 250 universities and business schools. He hopes his new business resource, available through Halo Publishing International, will be used in classrooms throughout the world to teach students how to succeed as managers, and also at companies, small and large, to assist them with improving their management techniques.

“In his new book, Douglas Bartley shares his expertise and success in improving company human resource and business management efforts,” said Publisher Lisa Umina. “A How-To Manual on Human Resource Problems will help businesses managers do a better job that will lead to a more successful operation, and teaches a new generation of managers to run companies efficiently and effectively,” Umina said.

Born in Pinkneyville, Illinois, a small town about 60 miles east of St. Louis, Bartley said he learned at a young age that he needed an education to succeed. He also learned early in life how to cope with sadness after both his twin brother and mother died in separate years. Bartley was raised by his aunt, who he said provided a very loving home. He went to college for two years before serving in the World War II as a navy officer. After the war, Bartley earned degrees in education and business at the University of Illinois and University of Pittsburgh, and spent much of his career managing various operations throughout the world for the Heinz Company. He later worked as a consultant in Human Resource and Factory Management for 35 different companies in 17 countries. Bartley said he earned good marks in college, was an accomplished athlete and worked two jobs most of his life. He also married his wife, Ruth, and they have two daughters and a son.

“I hope to share my expertise to help others succeed in business,” Bartley said. The author has been a regular contributor to professional trade journals throughout the United States and has received numerous awards for his work and contributions in education. Bartley now resides in Elmhurst, Illinois.

To reach this author, call 630-617-4887. To order A How-To Manual on Human Resource Problems, visit http://www.halopublishing.com.

Press & Media Contact:
Lisa M. Umina, Publisher
Halo Publishing International
AP #726 / P.O. Box 60326
Houston, TX 77205-0326
877-705-9647
lisa@halopublishing.com

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AppAuthority Connects Business Users with Software Applications

New website turns complex software solutions into easy-to-understand product showcases.

Ottawa, ON (Canada), Monday – November 21, 2011 — AppAuthority was launched today to simplify how software business applications are presented and searched on the web. The online service lists complex technologies in a minimalist manner to quickly highlight product value in one central location. Through these listings, online visitors can easily find, research and evaluate business applications that fulfill their needs.

“Web users are drowned in hard-to-understand product literature when searching for business software. This is where AppAuthority helps by presenting complex applications in a simple manner,” said Zaki Usman, CEO and co-founder of AppAuthority. “Visitors are given clear product information which they can act on by requesting trials, downloads or follow up calls.”

This also benefits software vendors who experience difficulty developing leads online. “With very little marketing effort, software publishers have beautiful showcases to generate new business. It’s the equivalent of GroupOn for the software industry, where vendors get leads without having to worry about online campaigns,” said Tyler Copeland, Creative Director and co-founder of AppAuthority.

The simplistic style of product presentation has a very quick turn-around time, with listings going live within hours. “We were most impressed by how quickly and seamlessly AppAuthority ( http://www.appauthority.org ) created a powerful product showcase for our ERP solution,” said James Casserly of ManuOnline. “Our solution has multiple facets and AppAuthority appeals to business users who want a simple overview.”

Business application listings are classified by solution sets including Project Management, ERP, CRM and File Transfer. The product showcase service is also useful for PR firms who want additional visibility for software clients.

About AppAuthority:
AppAuthority is an online service that connects business users with software applications. The site uses predictive search technology to help visitors find software solutions that best match their needs. Product listings have a minimalist approach that highlight the core business value. This is followed up with call-to-actions that generate qualified demand for software vendors. Learn more at http://www.appauthority.org

Press & Media Contact:
Zaki Usman
AppAuthority
PO Box 91535
Otawa, ON K1W0A6 – Canada
+1.613.454.5686
zusman@appauthority.org
http://www.appauthority.org

Ice cream Truck Insurance – Truck Insurance For owner And operators

Company owners realize the importance of making sure that their business is well protected from all risks that can affect their businesses. A vehicle that is owned by the business enterprise may put the business in jeopardy of a lawsuit in the event of an accident if the accident is caused by that vehicle or its operators. The following are key points that business owners need to remember when shopping for commercial auto insurance.

Liability Limits: Insurance companies offer different liability limits, from the basic limits mandated by law (in Illinois it is 20,000/40,000/15,000) to as high as one million dollar for every accident. A business that insures its commercial vehicles at the basic liability limits of ($20,000 bodily injury per person, $40,000 bodily injury per accident, and $15,000 property damage per accident) is certainly running in a big risk of losing its business assets in case of at fault accident involving their business autos with death or serious injury to others. High insurance limits are required to avoid losing business assets in case of auto accidents.

First appearances are often deceitful and if you’re not careful then you could find yourself stuck with a lemon for the long haul! To help you to make certain you find the “right one”, follow these instructions carefully:

* Always do your homework and never buy an used ice cream truck without doing thorough research first.
* Once you have accomplished your research a great place to start looking for a truck is on Craigslist or eBay. Make sure to seek out the terms”used ice cream truck” as well as “used soft ice cream van” as some people make use of them interchangeably.
* Make a list detailing information on each one of the suitable vehicles and find them using Google Maps.
* Speak with each of the sellers and make sure that you ask him or her as many questions as possible. Obviously take everything that they tell you with a grain of salt and try to phrase your questions so that they have to provide you with specific answers – don’t allow them to have room to wriggle around the truth! Also, don’t pass up this golden opportunity to get some excellent information and tips from them on how they ran their soft ice cream business – find what worked for them and also what didn’t – since this data can be invaluable!

Certain types of low turnover businesses may be tempted to operate vehicles on a regular car policy, where ice cream van insurance is concerned you would have a hard time convincing anybody that the vehicle was used for anything other than business, and as such it’s impossible around disclosing this to an insurance provider.

BestCommercialTruckInsurance can compare of the different Ice cream Truck Insurance companies and find you cheap commercial truck Insurance within 10 minutes. Call 1-800-513-3135.