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Zydus Wellness’ ‘Sugarfree’ Becomes ‘Sweetener Partner’ of 7th World Tea Coffee Expo Mumbai

Industry leader in sugar-substitutes category considers niche expos like WTCE as credible platforms to spread its wings.

Mumbai, India, October 29, 2019 — India’s market leader in sugar substitutes category ‘Sugarfree’ has associated itself with the 7th World Tea Coffee Expo 2019 as “Sweetener Partner”. To be held from 21 – 23 Nov 2019 at Bombay Exhibition Centre, Mumbai INDIA, WTCE is the perfect platform for showcasing the entire range of the company’s products to the visitors from across the country and abroad. In a first of its kind collaboration, visitors and exhibitors will be able to sample and experience the complete offerings of Zydus Wellness. SugarFree currently holds a 94% market share in the sugar substitutes segment in India and has launched a number of new age variants in the last 18 months. Sugarfree today is a lifestyle brand not only for diabetics but also for the calorie-conscious, busy, and healthy lifestyle-seeking urban dweller with a strong equity amongst consumers, retailers, and health experts (chemists + physicians). Sugar Free is growing at a rate of 7.5% per annum and is well distributed across the country, with a presence in approx 4 lakh outlets.

South Asia’s largest globally recognized trade show for Tea, Coffee and allied sectors, the 2019 edition of WTCE shall witness about 80+ exhibitors from 6 countries showcasing latest innovative products, machineries, equipment, packaging, technologies, vending solutions, flavours, retail chains, sugar/sweeteners, certifications, premixes, Government boards, consultants, accessories and other technologies.  The 2018 edition had hosted 70+ companies – including Pavilions from Tea Board of India, Sri Lanka Tea Board, Indonesia and Nepal –showcasing their best to over 3750+ visitors comprising of Retailers, Wholesalers, Distributors, HoReCa professionals, hypermarkets/multi-product retail chains, Tea/Coffee Estate owners, Importers/Exporters, potential franchisees, purchase managers of medium-to-large offices etc.

Additional activities planned at the Expo include: B2B match-making, Workshops & Championships, a High Level 2-day Conference by Industry leaders, academicians and policy makers etc. WTCE offers the only annual opportunity to have one-on-one interaction with serious market players & understand changing hot beverage market scenario. With mushrooming upscale retail chains in India making it a global hub for the tea, coffee and allied sectors, the 7th edition of World Tea Coffee Expo at Bombay Exhibition Centre from 21 – 23 Nov 2019 is set to offer an unparalleled networking opportunity for serious industry players to meet and undertake business as also to understand and determine future trends.

Niche expos like WTCE bring global industry players closer, enable mega deals and smoothen the networking process amongst trade professionals as also consumers. Zydus Wellness has been at the forefront of lending its support to initiatives which promote the industry.

Headquartered in Ahmedabad (Gujarat), Zydus Wellness Limited is the listed subsidiary of Cadila Healthcare Limited, a leading pharmaceutical company. Zydus Wellness combines the best of healthcare, nutrition and cosmaceuticals to offer an array of the best wellness products like Sugar Free, Nutralite, Everyuth and Actilife.

For further information please log onto https://zyduswellness.in or https://www.worldteacoffeeexpo.com or call on +912228625132 or email to info@worldteacoffeeexpo.com

Press & Media Contact:
Mitesh M Kapadia
SPR Pvt. Ltd.
B-603, Samajdeep, Adukia Road,
Near Seasons Restaurant, Off. S.V. Road,
Kandivali (W), Mumbai – 400 067, India
+91 22 2862 5132
info@publicrelationindia.com
http://www.publicrelationindia.com

Indonesia, Japan, Australia, Vietnam, Sri Lanka, Nepal to Participate Alongwith India at Asia’s Biggest Tea Coffee Trade Show at Mumbai, India

* Spread over 2 floors, 6th World Tea Coffee Expo 2018 to be held from 29th Nov – 1st Dec 2018 at Nehru Centre, Worli, Mumbai.

Mumbai, India, November 13, 2018 — With India growing leaps and bounds in the Tea & Coffee sector – both in terms of production, consumption and innovation – global companies are converging at the 6th Mumbai World Tea Coffee Expo 2018 from Thu 29 Nov to Sat 1 Dec 2018 @ Nehru Centre, Worli, Mumbai INDIA. WTCE marks South Asia’s largest dedicated annual business gathering of the Tea, Coffee and related segments. The Expo offers huge potential for appointing Distributors, Bulk deals, joint ventures, franchising, networking, meeting government officials, marketing alliances and overall branding.

With 70+ exhibitors from 7 countries including government pavilions and anticipated 4000+ trade visitors from across the world, companies participating at WTCE 2018 can expand their foothold in the market or enter newer markets. The show has become the ideal launch pad for new products especially for SMEs who don’t have large budgets.

The 2018 edition shall feature Tea & Coffee Brands/Products, Machineries, Innovative Technologies, Flavours, Ingredients, Sugar/Sweeteners, Vending Solutions, Packaging, Certifications, Boards etc from Indonesia, Japan, Sri Lanka, Vietnam, Australia, Nepal and India. Thanks to the proliferation of café culture phenomenon, market is growing rapidly with the entry of many local and regional players offering.

Says Priti M Kapadia, Director, Sentinel Exhibitions Asia P Ltd, organizers of this unique trade fair, “For new entrants, the expo becomes a single sourcing avenue for all their requirements. In India, a number of Tea / Coffee estate owners are in the process of launching their own brands for which they seek latest technology, machinery and packaging. For such players to survive – and thrive – they need to adapt innovative technology, quality services and diligence of international vendors.” WTCE also includes a 2 day HI-level conference by leading speakers from India and abroad and Workshops on last day imparting sommeliering, barista and other skills including Tea tasting sessions. Entry to Expo + Conference + Workshops is free.

Increased competitive pressure is pushing new product development which is fuelling industry demand. Most International companies which have entered India are doing brisk business and expanding their operations. WTCE is the catalyst for International companies to target this huge market.

For further information please log onto www.worldteacoffeeexpo.com or call on +912228625132 or email to info@worldteacoffeeexpo.com

Press & Media Contact:
SPR Pvt Ltd
+91 22 2862 5132
info@publicrelationindia.com
http://www.worldteacoffeeexpo.com

Sri Lanka Tea Board Scores a Hat Trick of Pavilions at the Mumbai World Tea Coffee Expo

Sri Lanka Tea Board books a large pavilion for the 3rd consecutive year at Mumbai World Tea Coffee Expo, India’s only globally recognized trade fair for Tea, Coffee & Allied sectors being held from 16th – 18th Nov 2017.

Mumbai, India, May 5th, 2017 — With Sri Lankan companies getting good business from India, Sri Lanka Tea Board has scored a hat trick of pavilions at the Mumbai World Tea Coffee Expo 2017 by confirming its participation at this unique annual expo for the 3rd time in a row. Wider acceptance for their teas has encouraged the tiny island nation to aggressively tap global markets including India and this move is significant as the country is celebrating 150 years of its tea industry. Being held in the global city of Mumbai, World Tea Coffee Expo or WTCE, attracts serious buyers from across the world as also from entire India. The 5th edition of this international expo shall be held at Bombay Exhibition Centre, Mumbai India from 16th – 18th Nov 2017.

The SL Pavilion at WTCE has been getting bigger each year and displays an array of teas, brands and flavours from some of the leading member companies. A number of Sri Lankan brands have already established presence in India through joint ventures and/or distribution agreements. At WTCE, companies not only get buyers but also potential partners and distributors across India.

“A professionally executed, dedicated platform like WTCE goes a long way in smoothening the trade process and also enables cost cutting for participants by minimizing high marketing or market penetration costs” states Mr Rohan Pethiyagoda, Chairman, Sri Lanka Tea Board. Latest technological innovations in the Tea, Coffee and allied sectors are accessible under a single roof making it much easier for players to embark upon Greenfield ventures, modernization, expansion or diversification.

The expo also has significant participation from allied industries such as Packaging, Vending Solutions, equipment, machineries, flavours, Retail chains, Premixes, Government boards, consultants/certifications, accessories and other technologies. Additional activities at the WTCE will include B2B match-making, Workshops & Championships and a High Level 2-day Conference by Industry leaders, academicians and policy makers.

The 2016 edition hosted 67 companies – including Pavilions from Tea Board of India and Sri Lanka Tea Board – which showcased their best to a business visitor base of 3400+ which included senior level decision makers comprising of Retailers, Wholesalers, Distributors, hypermarkets/multi-product retail chains, Tea/Coffee Estate owners, potential franchisees, purchase managers of medium-to-large offices, HoReCa sector professionals many of whom placed large orders with exhibitors. The 2-day hi level conference discussed issues facing the sector and workshops on last day imparted technical skills. Experts from across India were a part of the conference and workshops.

Says Ms. Priti M Kapadia, Director, Sentinel Exhibitions Asia P Ltd, “WTCE is the catalyst for companies to expand presence & get branded visibility in India as well as abroad. The show offers the only annual opportunity in India to have one-on-one interaction with serious market players & understand changing consumer patterns.” For further information please log onto www.worldteacoffeeexpo.com or call on +912228625131 or email to info@worldteacoffeeexpo.com / Sampath@pureceylontea.com

Press & Media Contact:
Ms. Dipika
SPR Pvt. Ltd.
Mumbai, India
Tel: +91 22 28625133
dipika@publicrelationindia.com
http://www.publicrelationindia.com
http://www.worldteacoffeeexpo.com

4th World Tea Coffee Expo Mumbai Concludes Successfully; Attracts 3400+ Targeted Business Visitors From India & Abroad

International destination of Mumbai gets the thumbs up as the right venue for this niche expo.

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Mumbai, India, November 21st, 2016 — Giving a major impetus to the Tea, Coffee & Allied sectors, the 4th World Tea & Coffee Expo concluded successfully on 22nd Oct 2016 witnessing striking of bulk deals, joint ventures/alliances, franchise enquiries, appointment of marketing agents and generation of large number of business leads. India’s only globally recognized tea and coffee show – www.worldteacoffeeexpo.com – was held at Mumbai from 20th – 22nd October 2016 and showcased innovative products, machineries, equipment, technologies, vending solutions etc from 67 companies to over 3400 decision makers visiting from countries like Russia, Singapore, Iran, USA, China, Sri Lanka, Nepal and UAE in addition to buyers from across India. Apart from India, companies from Italy, USA, China, UK, Saudi Arabia and Sri Lanka also participated as exhibitors.

The 2016 edition had Pavilions from Tea Board of India and Sri Lanka Tea Board and also had a 2-day hi level conference discussing issues facing the sector and skill imparting workshops on last day. Visitors included senior level decision makers comprising of Retailers, Wholesalers, Distributors, hypermarkets/multi-product retail chains, Tea/Coffee Estate owners, potential franchisees, HoReCa sector professionals many of whom placed large orders with exhibitors.

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“Further to positive reviews from Exhibitors and visitors alike, the 5th Edition of the expo in 2017 is also planned to be held at Mumbai – the commercial capital of India and a centre which attracts serious buyers from all parts of the country and the globe.” said Ms Priti Kapadia, Director, Sentinel Exhibitions Asia Pvt. Ltd, the organizers of this unique trade show.

World Tea & Coffee Expo thus fulfilled the need for an organized event for Tea & Coffee Companies to come together under one roof to showcase their products, network, share learning and experiences and find suitable solutions to the industry’s problems. This niche trade fair was inaugurated by Her Excellency Ms Saroja Sirisena, Consul General of Sri Lanka in Mumbai who remarked that, “India and Sri Lanka can share their natural advantage to ensure leadership in global tea and coffee markets. Organized trade platforms like World Tea & Coffee Expo can go a long way in forging larger business partnerships”

Most of the exhibitors were upbeat about the expo and expressed satisfaction at having taken part. Mr Mansour Aldawood, Arab Dalla Trading Est., from Saudi Arabia said, “For unique & exclusive products like ours we could not have asked for a better platform than WTCE. We got statistics of customer needs and can implement a best-in-class demand planning strategy.” According to Mr. Grahame Hackney, Instantina Ltd. UK, “We have been participating since the last 2 editions displaying our unique coffee products and it can be said that there is no better expo that gives such focused & quality visitors. WTCE is heading in the right direction as far as Tea & Coffee industries are concerned.” In the words of Mr. Bhuman Dani, TGL Co., “For a start-up tea company like ours, WTCE turned out to be an excellent platform to launch our innovative products and in turn get national recognition among the stalwarts of the Indian Tea industry.”

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Echoing similar sentiments is Mr. Uday Udani, Pacific Plastics Industries P. L., who stated “We never expected such tremendous footfalls & have generated a good number enquiries for our packaging machineries which we hope to convert into actual business.” Anil Chandhok, Chenab Impex P Ltd, expressed “We had a good experience in the Exhibition and displayed imported Teas. We had many visitors from different buyer sectors, which we would not have met otherwise.”

Mr. Piyush Monga, Synergy, Infrastructure Solution P Ltd.,, said, “WTCE is a perfect place for our all our products, we not only got good branding but also a lot of genuine business visitors who were interested in our Tea & Coffee premixes. Ms. Rekha Agarwal, Sira Impex P Ltd, “For our slimming tea – which we had also exhibited in the 2015 edition – we can say that the 2016 expo has matured in terms of size, exhibitors and visitors.” Mr. Rajesh Surana, Tetrahedron Beverages P Ltd., “We have been a part of WTCE for 3 Editions and we can give our verdict that this has been one of the best in terms of visitor quality, publicity & branding.”

Sanjay Gupta, Budwhite Teas P Ltd., “Being a 3rd time exhibitor, WTCE this year has surpassed all our expectations in terms of visitors & leads generated. The quality of the visitors this year was business oriented.” Mr. Aditya Agarwal, Lajwab Tulsi Tea, “It was a right decision to exhibit for the first times at WTCE & we are sure with such great management & perfection, this show is bound to grow larger year after year.”

The organizers are planning to make the 5th Edition of WTCE in 2017 much larger in terms of content and size and are likely to announce the dates very soon.

Press & Media Contact:
Mitesh M Kapadia
Sentinel Public Relations Pvt Ltd / Sentinel Advertising Services
B-603, Samajdeep
Near Bhanu Park/Seasons Restaurant
Adukia Road, Off S V Road
Kandivli (W), Mumbai 400 067. India
Tel: (91 22) 28625131/32
Cel: +91 98205 03876
Fax: (91 22) 28625133
mitesh@publicrelationindia.com / info@publicrelationindia.com / dipika@publicrelationindia.com
http://www.publicrelationindia.com
http://www.worldteacoffeeexpo.com

Global Expo On Tea & Coffee Comes Back To Mumbai For 4th Time In A Row

Pavilions from Sri Lanka Tea Board and Tea Board of India to be an integral part of this niche event being held from 20th – 22nd Oct 2016 at Bombay exhibition centre, Goregaon East, Mumbai. 2-day Hi Level Conference plus Workshops on last day to determine trends, address issues related to the sector and impart skills.

Mumbai, India, October 10th, 2016 — The “World Tea & Coffee Expo” is to be held for the 4th time at Bombay Exhibition Centre, Goregaon East, Mumbai from Thu 20th Oct to Sat 22nd Oct 2016. WTCE is a dedicated global trade event for the Tea, Coffee and allied sectors and consists of an Expo, a 2-day hi level conference and workshops. WTCE gives an opportunity to showcase products, services & technologies, network with focused buyers, upgrade knowledge and find practical solutions to issues faced by this vital sector. In addition to catering to a huge and growing domestic market, the Hot beverage segment is a major forex earner providing large scale employment opportunities especially to women. The Expo showcases the best that India has to offer as also makes accessible world class products and technologies to Indian businessmen.

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The 2016 edition has about 70 Exhibitors from 7 countries including Pavilions from Tea Board of India and Sri Lanka Tea Board. On display are New-age Tea & Coffee Products and Brands, Specialty Tea & Coffee, Vending Solutions, Premixes, packaging solutions, Machineries, Retail Chains, Technologies, accessories, ingredients, Certifications etc. The Expo offers huge potential for appointing Distributors, Bulk orders, joint ventures, franchising, networking, knowledge-sharing, meeting government officials, marketing alliances and overall branding. International buying delegations visit the expo to look for credible business partners in India.

Since its inception in 2013, the expo has brought the global industry players closer, enabled mega deals in addition to being the definite launch pad for new products and technologies especially for SMEs who aspire for national / international expansion but have low budgets. This trade fair is supported by the Ministry of Commerce (Tea Board of India) and is also supported by leading national and international bodies.

WTCE is thus a must-visit show for Tea Garden & Coffee Estate owners, Tea & Coffee Distributors/ Retailers/Wholesalers, Hoteliers/ Institutional Caterers, Restaurateurs & Café Owners, Importers & Exporters, Hotel Supplies Dealers, Purchase Managers of Large Offices & Retail Chains/ Mass Grocers/Supermarkets/Malls, Packaging professionals, F & B/Catering Managers, Dieticians / Nutritionists / Food Professionals, Chefs & Cooking Experts and Tea & Coffee Aficionados.

Says Priti Kapadia, Director, Sentinel Exhibitions Asia P Ltd, organizers of this unique Expo, “An integral part of the Expo is a High level, 2-day conference by Industry leaders, academicians and policy makers and also workshops by Tea & Coffee experts.” The conference covers diverse topics like Sustainability, GST impact, Design and Innovation especially in packaging and branding, changing prospects due to increasing cafe culture etc whereas the workshops shall impart skills on Tea Tasting, Coffee brewing, Coffee roasting, Tea/Coffee pairing etc.

Hot Beverages are getting more popular across the world and are witnessing positive growth since the last few years thanks to intensive marketing campaigns by players, launch of innovative products, the emergence of upscale cafes offering convenience, affordability and quality. The global market for RTD (Ready-to-Drink) Tea and Coffee is expected to reach $150 billion by 2021 with an annual growth rate of 9%. The Asia-Pacific region is the largest market and also showing maximum growth.

For further information please log onto http://www.worldteacoffeeexpo.com or call on +912228625133 or email to info@worldteacoffeeexpo.com

Press & Media Contact:
Mitesh M Kapadia
Sentinel Public Relations Pvt Ltd / Sentinel Advertising Services
B-603, Samajdeep
Near Bhanu Park/Seasons Restaurant
Adukia Road, Off S V Road
Kandivli (W), Mumbai 400 067. India
Tel: (91 22) 28625131/32
Cel: +91 98205 03876
Fax: (91 22) 28625133
mitesh@publicrelationindia.com / info@publicrelationindia.com
http://www.publicrelationindia.com
http://www.worldteacoffeeexpo.com

For 2nd Consecutive Year, Sri Lanka Tea Board to Set Up Exclusive Pavilion at 4th World Tea & Coffee Expo 2016, Mumbai, India

* Buoyed by the success in previous edition, SL Tea Board reposes faith in this annual expo at Mumbai and considers WTCE as the definite platform for doing business with India’s tea & coffee sectors. * Being held from 20th Oct – 22nd Oct 2016 at Mumbai, World Tea & Coffee Expo is India’s only trade show focused on Tea, Coffee and allied sectors.

Mumbai, India, June 27th, 2016 — In view of the encouraging demand for its tea in India, the Sri Lanka Tea Board (SLTB) will be participating in India’s only tea and coffee trade fair, World Tea & Coffee Expo (WTCE), Mumbai through an exclusive Pavilion for the second consecutive year. The 4th edition of this annual event at Mumbai, India will be held from October 20th to October 22nd 2016. Representing the Board at the exclusive pavilion will be several leading Sri Lankan tea companies with varieties of tea produce, brands and flavours. The companies shall not only be seeking buyers but also joint venture partners and distributors across India. The companies shall also be looking at accessing the latest technological advances in the Hot Beverage sector which will be on display at this niche one-of-its-kind expo.

Says Mr Rohan Pethiyagoda, Chairman, Sri Lanka Tea Board, “The Indian markets now offer enormous scope for product innovation as demonstrated by rising consumption of Sri Lankan tea. WTCE is very professionally executed and offers SL tea companies a single door opportunity to transact business with India.” The country has a limited domestic consumption which leaves over 90 % of produce for exports. This is where India as a market for Sri Lankan tea companies fits in. Rising consumption due to changing lifestyles and increasing urbanization in India has encouraged neighbouring country’s tea producers to explore Indian markets. The spread of tea and coffee retail chains has raised the level of tea consumption across all types of tea. Many domestic branded tea companies are fulfilling the demand gap through imports from abroad.

The WTCE 2016 is an ideal platform therefore to showcase famous specialty SL teas such as Black Tea, CTC Tea, Ceylon Super Pekoe black tea, Ceylon green tea, White tea, Ceylon Silver tip tea, Instant tea etc. Additionally, India has a barter trade agreement with a few countries for which India regularly imports SL tea and further exports to these countries. According to Commerce Ministry data, Sri Lanka exported INR 382 crore worth of tea to India in the year 2014-15 reflecting a 33% annual growth over the previous year’s INR 285 crore.

WTCE annually brings domestic and international buyers and suppliers of tea and coffee together in a manner that benefits the industry by enabling forging of new business relationships. The expo also affords an opportunity for the allied industries such as Packaging, Vending Solutions, machineries, accessories and other technologies. Significant activities at the WTCE will include B2B match-making, Workshops & Championships and a High Level 2-day Conference by Industry leaders, academicians and policy makers.

Says Ms. Priti M Kapadia, Director, Sentinel Exhibitions Asia P Ltd, “WTCE is supported by many eminent trade bodies including Tea Board of India (Govt. of India) and fulfils the need for an organized event for Tea & Coffee Companies in India to come together for exchange of ideas and business transactions”. For further information please log onto www.worldteacoffeeexpo.com or call on +91 22 28625131 or email to info@worldteacoffeeexpo.com / Sampath@pureceylontea.com

Press & Media Contact:
Mitesh M Kapadia
Sentinel Public Relations Pvt Ltd / Sentinel Advertising Services
B-603, Samajdeep, Adukia Road
Off S V Road, Near Seasons Restaurant
Kandivli (W), Mumbai – 400 067, India
Mob: +91 98205 03876
Tel: (91 22) 28625131/32
Fax: (91 22) 28625133
mitesh@worldteacoffeeexpo.com
http://www.publicrelationindia.com
http://www.worldteacoffeeexpo.com