Tag Archives: smoothie

Kid Authors Celebrate National Nutrition Month With New Kid Smoothie Recipe Book

Smoothie recipes created by kids for kids are accompanied with fun poetry in a new book called “My First Smoothie Recipe Book” by Ponn Sabra and her three kid authors, The Sabra Sisters. The book launched on March 23, 2013 through Amazon.com.

Los Angeles, CA, March 25, 2013 – Best-selling author and blogger Ponn Sabra and her three kid authors and bloggers, JuJu (12), GiGi (11) and JoJo (9) released ‘My First Smoothie Recipe Book’ [http://eathealthyplayhard.com/smoothiebook], Book #1 of the Children Can Cook Cookbook series. Released on March 23, 2013 the cookbook aims to prevent childhood obesity during National Nutrition Month.

Smoothies Made By Kids For Kids

‘My First Smoothie Recipe’ is a 35-page cookbook with 26 smoothie recipes, each created by the Sabra Sisters. Fun educational poems introduce kids to the benefits of the six different chapters: Citrus, Berry, Vegetable, Dairy and Yogurt.

Research shows that children who cook [http://eathealthyplayhard.com/children-who-cook-eat-healthier-have-higher-self-esteem] eat healthier and have higher self-esteem. In the attempt to prevent childhood obesity and build critical life skills, the Sabra Sisters are sharing their love of cooking through this new kids illustrated cookbook series.

Best-Selling Children’s Health and Nutrition Book

In its opening day, ‘My First Smoothie Recipe Book’ already ranked #1 in multiple targeted categories on Amazon, such as:

* Children’s Health

* Children’s Diet and Nutrition

* Children’s Cooking

* Children’s Sports and Activities

Five-star reviews share benefits the Sabra’s did not anticipate, such as:

* “Not just for kids” from a best-selling recipe book author who used to teach kids cooking classes,

* “Awesome Smoothie Recipes!” from a health-conscious male, and

* “Great book for many non-dairy smoothies” from a mom of young daughters who shares that this book is great for families with allergies.

Free Bonus Gifts For Kids

To further interest kids to start cooking, the Sabra’s offer free bonus gifts with the purchase of this book, such as:

* An audio recording of the Sabra’s narrating each smoothie poem,

* Coloring pages for each of the food cartoons in the book, and

* The opportunity for other kids to have their unique recipes or stories featured in upcoming titles in the Children Can Cook Cookbook series.

‘My First Smoothie Recipe Book’ is now available through Amazon.com in the kindle format. During the official launch from March 23 -27, 2013, the book will be available for free in digital format for kindle readers. Kindle copies are available at http://eathealthyplayhard.com/smoothiebook

Contact:
Ponn Sabra
Ponn International
5655 East La Palma Avenue, Suite 140
Los Angeles, CA
203-599-0305
howdy@eathealthyplayhard.com
http://eathealthyplayhard.com

Juice It Up! Announces Brand Ambassador To Be New Face Of Company

Brand Ambassador Aligns with the Company’s Brand Transition and Genuine Passion for Health and Wellbeing.

Irvine, CA (USA), Tuesday – July 31st, 2012 — Juice It Up! ( http://www.juiceitup.com ) has recently announced the addition of a brand ambassador to bring a face to the company for the first time in the juice and smoothie chains history. After a careful selection process, Orange resident Katie Gladding was chosen to represent the brand. The decision to adopt a brand spokesperson aligns with the companys efforts to revamp their look and messaging as they continue to position themselves as advocates of healthy choices and healthy lifestyles for their consumers.

As we work to remain a leader in the juice marketplace, we wanted to find someone who was genuine, healthy and passionate about a juicing lifestyle and had a story that resonates with others in the community, said Frank Easterbrook, president and CEO at Juice It Up! Katie met and exceeded these criteria and her commitment to health and wellbeing and inspiring others to do the same meshes perfectly with the core vision of our company.

On the hunt for the perfect candidate, Easterbrook knew the brand ambassador should relate to Juice It Up!s products, believe and validate the brand through various threads of communication, provide a genuine face to connect emotionally with target consumers to drive brand engagement, have long-term potential to speak to the campaign, and truly be an ambassador to the companys history and unique story.

Gladding will be supporting the brand in several important ways. She will be the face in various NBC television advertisements, featured in Juice It Up!s in-store advertisements, on the companys website, Facebook fan page and Pinterest boards. Gladding will be creating and sharing healthy posts, photos and videos online. She will also be participating in several Juice It Up! events throughout the year. Her Facebook page can be found at http://www.facebook.com/juiceitupkatiegladding and you can follow her on Pinterest at http://www.pinterest.com/juiceitup.

Being the brand ambassador for Juice It Up! is an amazing opportunity for me to encourage others to adopt a healthy lifestyle, said Gladding. Living a healthy and active lifestyle is so incredibly rewarding and its not as difficult as it might seem! Im looking forward to sharing my passion with others and helping them look and feel better than they ever have and empower them to make proactive choices they believe in.

For more than 17 years Irvine, Calif.-based Juice It Up! has been bringing fresh squeezed juices and handcrafted smoothies to communities everywhere. From the companys early beginnings in 1995 and throughout their continued expansion into the marketplace, they continually strive to deliver healthy and meaningful products for every customer. Juice It Up!s mission is to provide the freshest and most delicious juice offerings available and serve as advocates of healthy choices and a healthy lifestyle. Dedicated to helping create a healthier world, Juice It Up! will remain a leader in the juice marketplace by staying true to their roots and never losing sight of what customers expect from the organization. Through healthy choices and healthy living, they encourage and promote all individuals to Live. Life. Juiced. Juice It Up! is on track to increase same store sales 15 to 18 percent in 2012, despite the recent economic downturn. For more information, visit http://www.juiceitup.com

BALBOA BRANDS, INC.:
17915 Sky Park Circle, Suite J
Irvine, CA 92614
Contact: Carol Skinner
Phone: 949.475.0146
Website: http://www.juiceitup.com

Press & Media Contact:
Nicole Benzer
Sanderson Associates, Ltd
17915 Sky Park Circle, Suite J
Irvine, CA 92614 – USA
312-829-4350
nicole@sandersonpr.com

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