Bill Ringle, America’s Business Growth Strategist, talked with Adrian Ott, CEO of Exponential Edge Consulting, on My Quest for the Best about successful business strategy and knowing your customer.
Philadelphia, PA, December 10, 2012 – Business growth strategist Bill Ringle interviewed Adrian Ott, founder and CEO of Exponential Edge Consulting, for My Quest for the Best. In this interview series, Ringle speaks with successful industry experts and outstanding business leaders about their strategies for reaching and influencing significant target audiences, innovative business leadership, breakthrough moments in their career, and the important business and life lessons they’ve gained along the way.
Adrian Ott is the CEO and founder of Exponential Edge Consulting. She was named Silicon Valley Enterprising Woman of the Year 2011 by the National Association of Women Business Owners – Silicon Valley, and called “one of Silicon Valley’s most respected (if not the most respected) strategists” by Consulting Magazine. Ott works with some of the most innovative Fortune 500 and start-up companies in the world to help them gain a market edge in today’s exponential economy. In addition to assisting clients, she writes a popular column at FastCompany.com and Chairs the Strategy & Growth Roundtable for the Harvard Business School Association of Northern California, the largest HBS alumni club in the world. She is also the author of The 24-Hour Customer, a Library Journal “Best Business Book 2010”.
In Ott’s conversation with Bill Ringle on My Quest for the Best, she offered listeners sales and strategy advice from her varied corporate engagements. Their discussion centered around the five triggers that influence to what a customer will give his or her time and attention, information that’s invaluable in any business. Ott also shared tips on how companies of all sizes can capitalize on mistakes or disruptions of service made by their competition, and discussed what led her to write The 24-hour Customer.
“What you’ll learn from listening to this interview with Adrian Ott is a thinking style that allows you to capitalize on the unexpected,” says Ringle. “Adrian’s clear explanations and examples let every leader understand important ways to get deeper insights into what their customers want.”
Bill Ringle, America’s Business Growth Strategist, is founder of the Rapid Rise Business Growth SystemTM, the proven step-by-step system that shows you exactly how to connect and do business with your ideal customers in record time. He works with high performing entrepreneurs and CEOs who want to overcome the five big challenges to business growth so that they can run profitable and rewarding business rather than become stuck and overwhelmed in unfulfilling and draining roles. He has worked on four continents, is the author of four business books, and inspires and educates thousands of business leaders each year through his speaking, coaching, interactive programs, and products.
To listen to Bill Ringle’s interview with Adrian Ott, visit www.MyQuestForTheBest.com/MQ4B-interview-Adrian-Ott. To learn more about Adrian Ott, visit her website, www.ExponentialEdge.com.
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