Campaigner Bob Geldof took the opportunity of the annual Superreturn International conference in Berlin to spend an hour extolling the virtues of investing in Africa, in a move that has been welcomes by impact investing advocacy group, AAA.

Boston, MA, USA, March 31, 2012 — Campaigner Bob Geldof took the opportunity of the annual Superreturn International conference in Berlin to spend an hour extolling the virtues of investing in Africa, in a move that has been welcomes by impact investing advocacy group, Alternative Asset Analysis (AAA).

AAA claims that Geldof’s speech roused interest in the opportunities that investing in Africa offers. He effectively massaged the egos of the private equity investor crowd with statements like: “You must go and kick the tyres. You are the guys who go where capital needs to go. Capital will only go where it is sent.”

He also spoke about the vast resources that Africa holds and how the investors should not be left behind, leaving the opportunity to others: “Do we leave this vast continent, with all the resources we will ever need, do we leave it to China? Eight miles from Europe, do we just leave it to them?”

Geldof is involved in his own Africa-focused investment vehicles, called 8 Mile, which has already attracted $200 million of investment.

AAA’s analysis partner Anthony Johnson said, “The timing of Geldof’ speech was perfect as impact investing and investing in environmentally and socially responsible schemes in the developing world is increasingly popular right now.”

He added, “The equity markets are still on very shaky ground and traditional investments are not looking as attractive as they once were.”

AAA supports investment in a number of ethical projects, Including the sustainable plantation schemes run by Greenwood Management and a number of other similar firms in Brazil, the US, Canada, Costa Rica and other high-forested regions.

Mr Johnson said, “Investing in timber is a popular option at the moment as demand is set to continue to grow off the back of economic growth in China and India. Demand for raw materials like Timber is set to exceed supply soon enough, which will drive prices skyward.”

About Alternative Asset Analysis:
The remit of Alternative Asset Analysis is to analyse and provide news on the global performance of a wide range of alternative asset classes including, but not restricted to, commodities, real estate, forestry, foreign exchange, hedge funds, private equity and venture capital.

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