Tag Archives: fishing products

Business

KastKing Breaks Out New Braided Fishing Line Packaging

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Eposeidon’s KastKing fishing line division introduces new packaging for their SuperPower braid fishing line and upgraded 8- strand line.

Hempstead, Long Island, NY (August 4, 2014) — Eposeidon, Inc. the makers of KastKing SuperPower braided fishing line has introduced new packaging for their entire line of braid line and has added 8-strand braided line to their 65, 80, 100, 120, and 150 lb./ test KastKing braided line products.

“The new KastKing outer packing featuring brilliant colors and a cleaner look that is more “shelf friendly” for retailers looking to sell KastKing braided line says, Eposeidon CEO, Tate Qui. “The graphics have more eye appeal and the package is suitable for racked or shelf display.”

Eposeidon is also moving to a biodegradable box to stay in line with the company’s philosophy of promoting environmentally friendly products and sustainable fishing.

Epopseidon’s KastKing Superpower braided line, which was a foundation product for the company, continues to exceed their expectations in global sales forecasts.

“We are far ahead of schedule on all of our KastKing line products,” says Tom Gahan, Marketing Director at Eposeidon. “Our monofilament and copolymer lines, and even our just introduced fluorocarbon fishing line, have all far exceeded our sales expectations. It’s become apparent that we lead in pricing with these products, and the quality is outstanding, so anglers are quite happy.”

KastKing braided fishing line, which is made from 100% ultra-high molecular weight polyethylene fiber, is now being produced in 8-strand lines for the higher lbs./ test models 65 lb. – 150 lb.). It is wound tighter than other makes, offering a thinner diameter for a smaller profile. In tests it showed better casting, more flexibility, better abrasion resistance, and knot tying ability than other brands.

“Bigger fish make bigger demands on fishing tackle and we want complete customer satisfaction and for them to have 100% confidence in our braided line products. KastKing Superpower braid has served us, and our customers well, and we are always looking to be a step ahead,” added Cui. “We took a good product and made it better.”

KastKing braided fishing line comes in 300 meter/ 328 yard spools from 10 lbs. (4.6 kg.) / test to 80 lbs. (36.4 kg.) / test in 4 colors. 500 meter / 547 yards spools are available in the same test strengths and 7 colors. 1000 meter/ yards spools feature availability of 10 lbs. (4.6 kg.) to 150 (68.2 kg.) lb. test in 6 colors. 8-strand SuperPower + Braided Line is available in 65, 80, 100, 120, and 150 lb./ test.

For complete details, please visit http://www.eposeidon.com.

ABOUT EPOSEIDON:
Eposeidon (http://www.eposeidon.com) is an e-commerce company (Eposeidon Outdoor Adventure, Inc.) that brings a fresh, innovative approach to anglers by offering quality products at the best prices and no cost, or low cost shipping. Eposeidon’s goal is to exceed expectations through outstanding customer service and superior product value to their customers. Eposeidon is continually expanding its product lines to meet individual fishing equipment needs. Eposeidon is headquartered in Hempstead, Long Island, NY, USA and sells fishing tackle products globally.

Media Contact:
Tom Gahan
Director of Marketing
Eposeidon Outdoor Adventure, Inc.
Direct Line: 631-369-0063
US Headquarters: 1-855-830-7430
tgahan@eposeidon.com
http://www.eposeidon.com

Business

Eposeidon Named Exclusive Ecooda® Distributor for North America

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Ecooda® inks contract with Eposeidon Outdoor Adventure, Inc. as the sole distributor for Ecooda fishing products in the United States and Canada.

Hempstead, NY, USA (May 30, 2014) — Executives at Eposeidon Outdoor Adventure, Inc. (Eposeidon, Inc., http://www.eposeidon.com) based on Long Island, New York, and Ecooda®, which manufactures a variety of spinning and baitcasting reels and other fishing products, have entered into an agreement recognizing Eposeidon as the sole agency representing the Ecooda® brand in the North American region of the US and Canada.

Ecooda® reels are already on Eposeidon’s warehouse shelves. Spinning reel models include the high performance surf model Hornet, the high-tech Black Hawk built with carbon fiber components, ERS Max Drag Power which comes with features usually only found in reels selling for hundreds of dollars more, and the CZS series that offers a quality reel at the economy level. Presently Eposeidon also markets Ecooda® baitcasting reels, the Sniper High Speed, and the Shadow. Other models are under consideration to be added.

“We’ve put Ecooda® reels in the consumer’s hands since the second half of last year and the products have been met with outstanding positive reviews,” says Eposeidon’s CEO Tate Cui. “Given the top quality of the reel, and the price we can market it at, it was an easy decision to enter into the arrangement.”

Eposeidon marketing manager Tom Gahan added, “The Ecooda® reels are selling themselves. Each Ecooda® model has outstanding features at its respective price point. At best, the percentage of returns for warranty replacement has been microscopic; far below other comparably priced brands.”

“It is an exciting time for Ecooda®. Our growth rate has exceeded our expectations,” says Cui. “Ecooda® is yet another product that continues to bolster our sales. We look forward to a great relationship with Ecooda® and will be adding other products and lines in the third quarter of 2014.”

Ecooda® reels have enjoyed a solid reputation and wide acceptance among Australian and European anglers for the last several years.

Gahan commented on the marketability of the Ecooda® brand, “We respect that anglers are brand loyal. But we see a trend toward recreational fishing tackle consumers purchasing reels that do the job equally as well at less than half the price. Ecooda® plays a role in that shift. Brand loyalty is falling to spending sensibility.”

Eposeidon also markets a line of spinning and baitcasting reels under their own KastKing™ brand.

For more information about Ecooda® and Eposeidon visit http://www.eposeidon.com.

ABOUT EPOSEIDON:

Eposeidon (http://www.eposeidon.com) is an e-commerce company (Eposeidon Outdoor Adventure, Inc.) that brings a fresh, innovative approach to anglers by offering quality products at the best prices and no cost, or low cost shipping. Eposeidon’s goal is to exceed expectations through outstanding customer service and superior product value to their customers. Eposeidon is continually expanding its product lines to meet individual fishing equipment needs. Eposeidon is headquartered in Hempstead, NY, USA and sells fishing tackle products globally.

Media Contact:
Tom Gahan
Director of Marketing
Eposeidon Outdoor Adventure, Inc.
Direct Line: 631-369-0063
US Headquarters: 1-855-830-7430
tgahan@eposeidon.com
http://www.eposeidon.com