Category Archives: Marketing

Synowledge Announces 15 New Customer Wins Worldwide

LONDON — August 30, 2010 – Synowledge LLC, a market leader in drug safety and pharmacovigilance services and related IT solutions for life sciences organizations of all sized announced its largest customer win growth to-date. Synowledge signs 15 new customers in 2010 (including a fortune 100 company and a top 20 pharma company). These new accounts outline Synowledge’s accelerating growth in its customer base and revenues.

Synowledge’s proven ability to provide its customers with quality services is evident in this double digit customer account growth. Synowledge’s growth in customer wins was spurred by the expansion of its global customer base – as well as Synowledge’s excellent service to existing customers.

In the past one year, Synowledge has dramatically increased its customer base with a number of new customers, including a fortune 100 company and a top 20 pharma company across the globe. In addition, existing Synowledge customers continued to upgrade and expand their usage of Synowledge solutions. Synwoledge’s strategic direction and customer-focused approach continue to drive the company’s innovation and growth.

“Synowledge, backed by its strong expertise in drug safety, PV and IT solutions, continues to invest proactively in the strategic expansion of its solution suite. Our solutions continue to be chosen over those offered by some of the largest service providers in the industry,” said David Ingraham, Director, Marketing & Sales.

About Synowledge

Synowledge is a global provider of drug safety and pharmacovigilance services and related IT solutions to small, mid and large size pharmaceutical and biotechnology companies. Our comprehensive outsourcing solutions combine the unique strengths of both onshore and offshore services to meet all our clients’ needs. With more than 15 years of industry experience, our core team members have worked with leading pharmaceutical, biotech, medical device and health provider organizations. We have our headquarters located in Stamford CT, USA and additional offices in Bangalore, India and the United Kingdom. For more information, please visit www.synowledge.com.

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Synowledge Continues Global Expansion with New Offices in UK and USA

LONDON — August 30, 2010 – Synowledge LLC, the market leader in drug safety and pharmacovigilance services and related IT solutions for life sciences organizations announced its inauguration of two new offices in Brentford, UK and Columbus OH, USA as part of its ongoing global growth strategy. These two new offices will act as strategic development centers and will also provide support services to Synowledge’s expanding client-base in the US and UK markets. The office addresses are given below:

UK Office Address:

Synowledge UK Limited

1000 Great West Road

Brentford, TW8 9HH

United Kingdom

USA Office Address:

1900 Polaris Parkway, Suite 450

Columbus, Ohio

43240

The decision to establish these two new offices in the US and UK is a result of the significant customer wins Synowledge has experienced in 2010. The expertise of Synowledge’s professionals and their ability to work closely with its customers as a trusted partner have resulted in significant growth in customer base and enhanced level of interest in our solutions.

The USA and UK region is a key market for Synowledge, and we recognize how important these two new facilities are for both our existing business initiatives and future strategic campaigns in the region. In addition to meeting current challenges for Synwoledge’s strategic growth, these two facilities will allow Synowledge to deliver superior sales and support to our customers and to the growing prospect base in the regions.

“We have seen a growing need from our clients in these two regions. Strengthening our presence in key regions around the globe is among a number of current programs we have launched to improve our customer service and build stronger relationships with our customers around the world.” said David Ingraham, Director, Marketing & Sales, “Since embarking on its worldwide strategic expansion plan in 2006, Synowledge is committed to deliver on technology innovation by continually improving our ability to service our current and new clients’ needs.”

About Synowledge

Synowledge is a global provider of drug safety and pharmacovigilance services and related IT solutions to small, mid and large size pharmaceutical and biotechnology companies. Our comprehensive outsourcing solutions combine the unique strengths of both onshore and offshore services to meet all our clients’ needs. With more than 15 years of industry experience, our core team members have worked with leading pharmaceutical, biotech, medical device and health provider organizations. We have our headquarters located in Stamford CT, USA and additional offices in Bangalore, India and the United Kingdom. For more information, please visit www.synowledge.com.

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Yamgo Unveils Mobile Disco With The Worldwide Launch Of Clubbing TV

Clubbing TV, the world’s first 24/7 music channel dedicated to electronic music, DJ & club culture, has launched its live TV channel on Yamgo, the world’s leading mobile TV network.

Clubbing TV, based in Paris but recognised the world over, is the latest channel to launch on the mobile content delivery network and will provide an exclusive showcase for dance music content, from global artists and labels, across mobile phones worldwide.

The channel, available on mobile for the first time, will feature a combination of the hottest new music videos and some of dance music’s most popular classics featuring the biggest artists, DJs and producers.

Viewers will be able to enjoy regular club reports from the hottest clubs and dance floors worldwide, including dance hotspots like New York, Miami, London, Tokyo and Ibiza, and exclusive interviews with the best international DJs anytime, anyplace and anywhere.

The new channel will deliver the best of club culture to almost all mobile phones, including iPhone, iPad, Android, Nokia and Blackberry, and will feature a schedule comprising of exclusive video shows from some of dance music’s biggest events. Mobile users will have access to footage from world renowned electro festivals including Juicy Beach Miami, Amsterdam Dance Event, Barcelona Summer Week and Hikkaduwa Beach Festival.

“We are delighted to start this new adventure with Yamgo. Making Clubbing TV available free of charge on all mobiles to our fans has always been part of our strategy of spreading electronic music worldwide  and we are very happy to team up with Yamgo and provide the best viewer experience on mobiles” added Clubbing TV Content Manager Nikolay Nachev.

Yamgo Launches Clubbing TV Globally On Mobile Phones

The partnership between Yamgo and Clubbing TV, the dance music experts, will offer viewers great shows that are not available anywhere else on mobile; including “Star DJs” featuring Carl Cox, Roger Sanchez, Armin van Buuren, Benny Benassi and Paul Oakenfold, “Defected Clubland Adventures” featuring Axwell, Bob Sinclar and Groove Armada and the very best action from the Balearics in “Ibiza Fun Times”.

“The global dance music market is made up primarily of fans who like to travel, discover new music, new trends and new experiences. This passion for dance music, fashion and lifestyle combined with the popularity of new technology and social networking amongst dance enthusiasts makes mobile TV an ideal platform for the distribution of Clubbing TV” stated Mr Vignol Co-Founder and Partner of Clubbing TV. “Yamgo’s extensive reach across the world and expertise with mobile content delivery will play a key role in our goal to maximize the availability of electronic music programming and expand our audience demographic globally.”

Ian Mullins, CEO and Founder of Yamgo stated “As the  premier broadcaster dedicated to dance music, DJs and club culture Clubbing TV can take full advantage of the Yamgo mobile TV network to deliver audiences the most comprehensive catalogue of music entertainment available on mobile devices.  It’s great to have them on the network and allow consumers anywhere and at anytime to watch high quality dance music video.”

Clubbing TV, the home of electronic music, DJs and club culture, will be available on mobile devices worldwide with Yamgo at http://www.yamgo.mobi/clubbing-tv

CONTACTS:

Ian Mullins                              Gareth Mugford                                  Nikolay Nachev

CEO and Founder                    Head of Marketing                             Content Manager

+44 (0)1792 614691               +44 (0)1792 614691                           +33 1 80 84 54 84

ian@yamgo.com gareth.mugford@yamgo.com info@clubbingtv.com

content@clubbingtv.com

Notes to Editors

About Yamgo Ltd

Yamgo is a mobile TV network that delivers live TV and video clips to mobile phones worldwide. Consumers use Yamgo to watch free TV on almost any mobile device and share the experience with friends. Media companies, broadcasters and service providers worldwide use Yamgo’s unique and end-to-end mobile TV solution to ingest, host, manage, optimise, deliver and monetise live TV and video on mobile devices.

Yamgo’s technology platform has been designed to maximise the compatibility across networks and phones. It does this by dynamically adapting video streams to address the different needs of more than 1,000 mobile devices and networks from 2.5G to Wi-Fi. Yamgo delivers the experiences of live television, primetime programming and video-on-demand services on all major device platforms including Java, Android, iPhone, iPad, Symbian and more.

Yamgo was founded in 2005 by Ian Mullins, an expert in mobile TV technology and publishing.  Ian led the team from producing made-for-mobile video clips to the development of a carrier grade mobile TV platform specialising in the delivery of real-time linear TV and catch up TV programming. His vision is to deliver free live TV and video to mobile phones around the globe and empower consumers with access to their favourite TV shows anytime anywhere. Yamgo has offices in Swansea and Oxford and a team of experts from the Mobile, IT and TV industries.

For more information about Yamgo’s managed end-to-end services and hosted content delivery technology and solutions, please visit: www.yamgo.com

About Clubbing TV

Clubbing TV is the 1st international 24/7 TV channel exclusively dedicated to electronic music, DJs and Club culture.

Clubbing TV is available worldwide with free access on BIS TV on line network & www.clubbingtv.com and in various IPTV/Triple Play or DVB-T offers in France, Belgium, Africa, Portugal, Poland, Austria…etc

Our aim is to offer a complete and global vision on the international Clubbing scene right through our different programs, each one showing a different face of this attractive and entertaining world.  And of course, Clubbing TV is offering a great selection of original electro-dance music videos rocking the styles from Dance & House Music to deep Techno Minimal, Trance, Chill Out and more.

Watch, Participate, Get In Touch, Celebrate, Dance… This is Clubbing TV

For more information about Clubbing TV, please visit: www.clubbingtv.com

Clubbing TV S.A.S 34, Avenue Des Champs Elysées, 75008 PARIS – France

A new single, “Lights Out”, will be released September 28, 2010 by recording artists Fallon and Felisha

A new single, “Lights Out”, will be released September 28, 2010 by recording artists Fallon and Felisha. “Lights Out” is a club-banging, fist-pumping tribute to being young and alive. It sets the party mood for anyone who wants to dance and embrace the moment. As Fallon describes it, “It’s one of my favorite songs to perform. I think our fans will appreciate the energy!”

Fallon and Felisha have had an impact on the music industry for many years. They started their careers alongside their sisters, Farrah and Neosha, in the popular R&B group, Cherish. Their debut album “Unappreciated”, received much critical acclaim. It was certified gold and debuted at number four on the Billboard 200, making them one of only a few R&B girl groups to hit the charts top five in almost a year. Their hit single, “Do It To It,” landed the number twelve spot on Billboard’s Hot 100 and was listed on many other Billboard charts including the Hot R&B/Hip-Hop Songs.

The twins are currently building on the success and experience they had with the group Cherish and are now expanding their artistic genius toward a broader audience. In Felisha’s words,” I’ve always had a love and passion for pop music. Music, to me, is supposed to reflect who you really are, reaching across genres, and relating to individuals from all walks of life”.

Through their lyrics, they share insight into being young and dealing with relationships. They are inspired by an eclectic mix of artists, and drawing upon that inspiration they are ready to relate to a diverse group of people. In this new decade of a continuously changing music industry, Fallon and Felisha are ready to begin a new era.

The new single “Lights Out” will be available for downloads on iTunes, Amazon Mp3, Rhapsody, Napster, MySpace, eMusic and www.fallonandfelisha.com online store. The official website is also set to launch September 28, 2010.

Contact:
Artist Manager
Aris Golemi
Ph: 404-808-6546
P. O Box 191731
Atlanta, GA 31119

For press inquiries and further information, please contact:
Margaret Moseley
Acting Director, Communications
Ph: 404-514-4258
Fax: 404-634-6909
Margaret@xceltalent.com

MyTekLife Magazine and SweepstakesHub.com to Partner on Sweeps, Product Reviews and Social Marketing for Leading Brands

Unique package offers one stop for brands of all sizes.

Tempe, AZ, September 03, 2010 — MyTekLife magazine and SweepstakesHub.com today announced a strategic alliance that will offer high-exposure sweepstakes, product reviews and social marketing to major brands and companies introducing new products and services.

Under the arrangement, companies can have a product/service reviewed in MyTekLife while offering that same product/service as a sweepstakes/promotion at SweepstakesHub.com ( http://www.sweepstakeshub.com ). MyTekLife will chronicle the user experience with the product of the sweepstakes winner in the magazine’s next issue – bringing the brands’ promotions in the digital world and the consumer experience full circle.

Both companies have also retained Black Dog Promotions ( http://www.blackdogpromotions.com ) to handle the public relations and social marketing for each brand featured through this alliance. Black Dog has a social network with access to millions of Facebook friends and Twitter followers. It will strategically place the products and services featured through this program via its vast network.

Ed Martinez, founder and editor-in-chief of MyTekLife, commented that, “Many brands use contests, product reviews and word of mouth to get the word out on their products and services. We have now have a means for these brands to have an all in one solution.”

Rod Benadon, CEO and co-founder of SweepstakesHub.com, said, “At a time when consumers increasingly resent being marketed to, interactive promotions like sweepstakes, promotions and giveaways are a form of marketing that consumers actually like.”

About MyTekLife Magazine:
MyTekLife features compelling stories about people who have been impacted by technology in unique ways. Behind each innovation, there is a personal story to be told. The magazine highlights experiences and achievements in film, music, aviation, automotive, science, history and discovery, as well as the latest in green innovation. MyTekLife’s mission is to educate, entertain and inspire by sharing the humanity behind technology. Visit MyTekLife online at http://www.myteklife.com

About SweepstakesHub.com:
A California-based private company focused on the rapidly growing niche of promotions, giveaways and sweepstakes within the more than $148 billion annual advertising market. Brands use the Internet for lead generation. Consumers use it to find cool, free stuff. SweepstakesHub.com delivers to consumers a free trusted source for premium-branded promotions, sweepstakes and giveaways. Comprehensive, reliable and easy to navigate. SweepstakesHub.com delivers to brands a space that connects their promos with their constituents. Visit SweepstakesHub.com online at http://www.sweepstakeshub.com.

Source: MyTekLife Magazine, L.L.C

Press Contact:
Scott Kelly
MyTekLife Magazine, L.L.C
60 E. Rio Salado Pkwy. Suite 9090
Tempe, AZ 85281
+1-480-206-3435
scott.kelly@myteklife.com
http://www.myteklife.com

British Airways Launches The Great Big Sale

British Airways launches its great big sale with thousands of flights in all cabins and hundreds of holidays on offer.

The twenty day sale offers discounted flights to over 100 destinations worldwide as well as 100’s of holidays for various travel departures from August 26, 2010 right through to June 30, 2011.

To launch the sale, model Nell McAndrew posed on a big deck chair (the size of a double-decker bus) outside Tower Hill in London wearing her favourite beach wear – a Melissa Odabash bikini.

Nell said: “I’m excited to be launching BA’s great big sale. Bag a bargain and jet off in style and comfort to one of many destinations.”

For a late summer getaway, hot spots include flights to Dubai, Antigua and Grenada. Those looking for ski breaks head to North America and experience the Rockies with deals on flights to Denver and Vancouver. For short city breaks, British Airways have a wide selection of destinations such as Zurich or Geneva.

Travellers wishing to jet-off in style and experience British Airway’s award-winning Club World beds can check out flights to Cairo, Delhi, New York,
Bermuda and Calgary. BA also offers flights to Barbados and Houston that allow customers to take advantage of the luxurious first class cabin.

Destinations closer to the UK include Jersey, Dubrovnik and Salzburg as well as Gothenburg in Sweden, which a new BA route takes-off to at the end of November.

As well as special offers on flights, British Airways is offering value for money holiday packages in a variety of destinations such as a two night stay at the 3-star Merton Hotel in Jersey that includes return BA flights from Gatwick and accommodation only. Package deals at Sharm El Sheikh’s 3-star Oriental Rivoli also include return BA flights from Gatwick and accommodation only.

A new BA non-stop twice weekly service to Cancun commences November 3, 2010 and customers can stay for seven nights at the 5-star Dreams Puerto Aventuras Resort and Spa in Riviera Maya including return BA flights from Gatwick and accommodation on an all-inclusive basis. Those looking for complete escapism can check out holidays in the Maldives and relax for seven nights at the 4-star Adaaran Select Hudhuranfushi including return BA flights from Gatwick, in-resort transfers and accommodation on an all-inclusive basis.

British Airways offer fly-drive holidays in exciting destinations such as Orlando including return BA flights from Gatwick and inclusive Avis car rental.

Richard Tams, British Airways head of UK & Ireland Sales, said: “This sale is a great opportunity for anyone looking for last minute getaways, winter sun, ski or city breaks to take advantage of savings in all our cabins. We also have a great range of holiday packages available on ba.com where you can save even more time and effort by using our new ‘lowest price holiday finder’ with the added reassurance of ATOL protection.”

– ENDS-

Notes to editors:
The sale runs from August, 26 2010 until midnight on September, 14 2010 All packaged holiday offers are based on two sharing and are ATOL protected

About British Airways:
British Airways plc offers a wide range of worldwide destinations – including holidays, hotels, flights, car hire and experiences. Customers can save time and money with ba.com when booking ATOL protected holiday packages, ATOL number is 5985. Passengers are offered added peace of mind to their holiday plans and the security of travelling with British Airways. British Airways plc constantly seeks to exceed customers’ expectations, both in terms of the value for money and quality of the service provided.

For further British Airways / British Airways Holidays Ltd media information please contact:
Katja Cooper
Astral Towers
Betts Way
London Road
Crawley
RH10 9XA
01293 722513
www.ba.com

Real Time Press Release Distribution

In today’s Internet the real time information is already playing a significant role in how businesses and people access and consume the information online. Technologies online have emerged up to the point where 2 minutes may sometimes be the difference between having tens of thousands of people not only seen your PR announcement, but creating a long tail of reactions across the vast real time online space adding up to your overall online presence/reputation and your message being buried down among millions of other identical pieces of information.

Considering how crucial the real time information for the average business and web user appears to be, one can only imagine how great the impact of the real time information flow over the public relations business online can be.

That’s why we think it is about time for RealTimePressRelease.com — real time press release distribution online.

In a nutshell RealTimePressRelease.com is a do-it-yourself publishing platform for real time press release distribution. It’s free and you can instantly have your press release published on RealTimePressRelease.com as well as released via the Web, the Blogosphere and the Twitter. Having spent almost 2 decades within the PR industry, and currently engaged with EPR Network, one of the largest press release distribution networks online, it’s been just a matter of time for us to realize how vital a real time press release distribution service online is.