Daily Archives: July 24, 2012

Education

Veritas Prep Celebrates Ten-Year Anniversary

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July Marks Significant Milestone For the Largest Global Provider of Test Prep and Admissions Consulting Services

Malibu, California, July 23, 2012 – Veritas Prep, the largest global provider of test prep and admissions consulting services, celebrates a significant milestone this month: its ten year anniversary, the company announced today. Co-founders Chad Troutwine and Markus Moberg officially launched Veritas Prep on July 1, 2002. Troutwine and Moberg met at the Yale School of Management while earning their MBAs and started Veritas Prep after winning several business plan competitions, including Yale’s. Over the last decade, the company has grown from a two-person shop to the largest test prep and admissions consulting services provider in the world.

“We created Veritas Prep because prospective MBA applicants were not satisfied with the substandard GMAT courses offered by other providers. Upon its launch, our program offered twice as many classroom hours, three times the number of practice tests and far more rigorous instructor standards, and business surged,” said Troutwine, co-founder and CEO of Veritas Prep. “It was clear from the beginning that our GMAT students also wanted our advice on the business school admissions process. Since then, Veritas Prep has become a leader in that space, too.”

At its launch, Veritas Prep’s flagship classroom GMAT prep course was more comprehensive than others on the market. It was also first of its kind to focus on higher order thinking and be taught exclusively by instructors who scored in the 99th percentile on the GMAT – many of whom are still Veritas Prep instructors to this day. In response to the unmatched success of Veritas Prep students, other companies have adopted similar features.

“It has been ten years since we first challenged the long-standing duopoly of Kaplan and Princeton Review by creating a higher standard of test preparation for the GMAT,” said Moberg, co-founder of Veritas Prep. “The last decade has seen us go from a start-up to a standout with our philosophy to ‘think like the test maker’ and focus on reasoning and higher order thinking. We stay a step ahead of others in the industry by continuously updating and perfecting our curriculum, products and service offerings.”
 
Veritas Prep was the first company to create online “on demand” (self-paced) GMAT courses and GMAT mobile apps and it is the only company to assemble a team of admissions consultants representing all of the top 20 MBA programs. Veritas Prep offers classroom courses in more than 90 cities worldwide, live online courses, GMAT On Demand programs, mobile modules for the iPad and iPhone and a full suite of admissions consulting services.

Reflecting on the success of the last ten years, Veritas Prep recently noted several lessons learned. For example, the qualities that made Veritas Prep unique at its launch have proven to be a formula that leads to the biggest score increases: (1) the highest instructor standards, (2) more classroom hours and (3) a focus on higher order thinking skills rather than the “content-based” learning promoted by its competitors. And as an organization, an unwavering focus on course improvement and innovation – even if it means sacrificing short-term profit – is a winning recipe for long-term health and vitality.

“At Veritas Prep, we’re proud to have created a company that is ‘built to last,’ and we owe much of our success to our ability to attract and motivate people who desire to master their craft,” said Troutwine. “Everyone at Veritas Prep is focused on contributing to the most effective and successful test prep company ever created. We look forward to celebrating many more milestones to come.”

For more information about Veritas Prep and its services, visit veritasprep.com.

About Veritas Prep:
Veritas Prep is the largest global provider of test prep and admissions consulting services, offering industry-leading programs to help applicants improve their test scores and gain admission to the world’s best colleges and universities and graduate schools. Founded in 2002 by graduates of the Yale School of Management, Veritas Prep offers its flagship, live GMAT prep course in more than 90 cities worldwide and as an interactive online course available to students everywhere. The company’s SAT 2400 course is delivered live online and on demand and features the only zero risk, money back guarantee in the industry. Additionally, Veritas Prep offers admissions consulting services for applicants seeking admission to the most competitive undergraduate institutions and business schools, law schools and medical schools in the world. For more information, visit veritasprep.com.

Contact:
Lindsey (Mikal) Read
CSG PR
3225 East 2nd Avenue
Denver, CO 80206
937 408 9321
lread@csg-pr.com
http://www.csg-pr.com

Automotive

RemoteKEY Convenience Controller by Mods4cars Reduced to 99 Euros

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Automotive aftermarket electronics specialist Mods4cars permanently reduced the retail price for it’s Audi A2 RemoteKEY convenience add-on module. This module allows owners to open and close all windows from the factory remote. Additionally the sunroof can be closed remotely as well. All operations are “one-touch“ enabled and don’t require any buttons to be held down. The new MSRP is 99 Euros + tax.

Las Vegas, NV (USA), July 23, 2012 — Effective immediately, the RemoteKEY ( http://www.mods4cars.com ) convenience add-on module for Audi A2 has been reduced in price and is now available for 99 Euros + tax instead of 169 Euros + tax. The easy-to-install kit adds a handful of features to the car that make every day use more enjoyable.

All windows can be opened or closed from the original factory remote fob with convenient one-touch operation. The original key fob does not need to be altered or replaced. Another feature is the ability to close the sunroof from the remote. This allows owners to quickly close the sunroof from afar without having to run to and sit inside the car, should they get caught with the car parked outside in a summer storm.

“We are entering the summer season with a decent price reduction, to enable more A2 owners than ever to enjoy our intelligent convenience module, which makes daily use of their cars even more fun.“ says PR-Manager Sven Tornow. Another really neat feature is remote activated unlocking of the fuel cap. No more need to walk around to the driver’s side to press that hidden switch.

Other options include fully-automatic closing of all windows and sunroof upon locking the car, so neither can ever be “forgotten“ again. Also it is now possible to control all four windows at once with a switch combination on the driver’s door and the module can be programmed to automatically lock the doors while the car is in motion.

The module can be temporarily disabled if needed while retaining all other user configurable settings. It comes equipped with a standard USB port for quick and easy firmware upgrades and PC or laptop based module configuration. Support software and updates are available free of charge on the outfit’s website http://www.mods4cars.com.

Installation is quick and easy, thanks to a custom designed plug-in-between wiring adapter which uses OEM plugs and connectors. The connection between the RemoteKEY kit and the vehicle electronics is easily made by just plugging the connectors in between. No wires need to be cut or spliced. Complete removal is always possible.

Mods4cars has been developing specialized convenience and convertible top controller modules since 2002. Kits are being offered for: Alfa, Audi, Bentley, BMW, Ferrari, Ford, Infiniti, Mazda, Mercedes-Benz, Mini, Nissan, Opel, Peugeot, Porsche, Renault, Volkswagen and Volvo.

A demonstration of this product for Audi A2 can be found here: http://www.youtube.com/watch?v=wmYQGmDB7GE

Further details and purchasing information can be found online at: http://www.mods4cars.com

About Mods4cars:
Mods4cars was founded in 2002 with the idea to add a highly demanded feature to the otherwise almost perfect Porsche Boxster: Comfort One-Touch roof operation while driving at slow speeds. The resulting product offered not only that, but also allowed quick and easy installation by just swapping out a relay box, thus leaving no traces and no permanent changes on the vehicle. The first SmartTOP roof controller was born.

The success of their first products in Germany and Europe prompted them in late 2004 to move operations to the USA, to be able to serve the American market as well as all other English speaking countries such as Australia, UK and South Africa from one central location. Their business has grown to a full-fledged international corporation with an office in Las Vegas and a full line of innovative products as well as distributors and installation partners all over the globe.

Being highly specialized in the development and distribution of aftermarket roof- and comfort controllers since 2002 allows them to offer an unsurpassed level of competence and product quality. Their main goal is optimization of each individual product to a maximum in compatibility, usability and intuitive operation. They put greatest effort into development and quality checks of all their products to achieve this goal and meet all expectations of their customers.

The extraordinary success of their products is also based on the great communication with their customers, which usually already starts for each new product during the development and prototyping phase.

Press & Media Contact:
Anja Lehmann
Mods4cars LLC
1350 E. Flamingo Rd #3100
Las Vegas, NV 89119 – USA
+1-310-9109055
lehmann@mods4cars.com
http://www.mods4cars.com

Advertising

MediaPR.net Partners with ShoutEx to offer Lead Generation & Search Marketing Services

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MediaPR.net is teaming up with ShoutEx to provide add-on search marketing and lead generation services.

Boston, MA (USA), July 23, 2012 — MediaPR.net ( http://www.MediaPR.net ), providing public relations and content marketing services to technology startups on a budget since 1990, is teaming up with ShoutEx to provide add-on search marketing and lead generation services. ShoutEx is an online marketing firm based in Ottawa, Canada and promotes software vendors, SaaS and mobile apps.

“Ongoing PR and fresh marketing content is an effective way to keep qualified traffic coming to your site,” says Victor Cruz, principal of MediaPR.net. “Our strategy combines PR activities with marketing messages, which helps increase the shelf-life of our joint efforts, give SEO a boost, and pull in qualified leads.”

“We first start by evaluating your marketing footprint to identify quick wins in search optimization and online advertising,” says Zaki Usman, founder of ShoutEx. “We compare your competitors’ marketing efforts to fine tune your messages for best lead conversions. Then we work with web marketing and PR to execute campaigns that focus on results.”

These new content marketing services include:

Search Engine Optimization
• Analyze best performing organic keywords
• Tweak online content to make it more search engine friendly
• Help optimize your site code for faster performance
• Integrate keywords and anchor texts into your PR program

Online Lead-Generation
• Research top converting keywords and ad copy types
• Create high performing online ad campaigns
• Supplement with A/B tested landing pages
• Tie in social media marketing to pull in cost-effective traffic

All marketing and PR efforts are followed up with scheduled analytics and reports to highlight top performing keywords, strategies and marketing hooks. These reports are useful in creating new campaigns and understanding what resonates best with the market.

For more information please visit: http://www.MediaPR.net and http://www.shoutex.com

Press Contacts:
Victor Cruz / vcruz@mediapr.net
Zaki Usman / pr@shoutex.com

Press & Media Contact:
Victor Cruz, Principal
MediaPR.net Inc
28 Forrester St
Salem, MA 01970 – USA
(978) 594-4134
vcruz@mediapr.net
http://www.MediaPR.net

Healthcare

Hawaiian Experience Spa Celebrates 5th Anniversary

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Hawaiian Experience Spa, with locations in Scottsdale and Chandler, Arizona is celebrating its fifth anniversary since it opened its first spa on July 17, 2007.

Scottsdale, AZ (USA), July 17, 2012 — Hawaiian Experience Spa ( http://hawaiianexperiencespa.com ) is celebrating its 5th anniversary since it first opened on July 17, 2007. The spa originally opened for business under the name “Healing Touch Spa, A Hawaiian Experience” in a 1,200 square foot facility at 116th and Shea, in Scottsdale, Arizona. The name was officially shortened to the current name, “Hawaiian Experience Spa” in 2009. In September of 2011 the day spa opened a second location in Chandler, Arizona that is nearly double the size of the original location. Then in December of 2011 the spa relocated its Scottsdale day spa to a new, larger, location a few blocks away from the original spa.

Hawaiian Experience Spa attributes its success, in tough economic times, in part to its hands on management. The primary owner, Steve Ibach, is a licensed massage therapist and Hawaiian lomi lomi instructor. He, along with his wife Cathy Ibach and son Mike Ibach (both of whom are co-owners) work full time at the spas ensuring each and every client has an exceptional experience during every visit. Additionally, the spa can adapt quickly to economic changes and clients’ needs in a way many competitors cannot.

Hawaiian Experience Spa is unique in several ways, offering client’s an experience unlike that of any other day spa in the area;

* Medical Level Massage Therapists: First, and perhaps most important, the spa only hires experienced medical level massage therapists. This differs from many local clinics who routinely hire newly graduated therapists.
* The spa has over 80 unique services. Many of the massages revolve around traditional Hawaiian lomi lomi which is very rare outside of Hawaii. The couples’ massages offered are one of a kind and couples come from as far away as Tucson, Arizona just to experience a Lomi for Lovers Massage and other couples experiences. Eminence organic facials, and organic body treatments round out the menu to provide clients with a full spa experience.
* Value pricing is also an important part of the business, especially during these economic times. The spa offers an optional membership for only $49 per month making its prices comparable to the large chain clinics while still offering superior services.
* Organic Products: Hawaiian Experience Spa uses the highest quality organic lotions, oils, scrubs, and other products for the health of our clients and our staff.

About Hawaiian Experience Spa:
Hawaiian Experience Spa ( http://hawaiianexperiencespa.com ), headquartered at 11300 E. Via Linda, Ste E, Scottsdale, AZ 85259 (phone: 480-661-2991) is a unique day spa for women, men, and couples. It is the largest genuine Hawaiian themed day spa in the continental United States and provides thousands of traditional Hawaiian lomi lomi massages annually along with other treatments inspired from Hawaiian culture. The spa also provides a full range of traditional massages, facials, couples massages, waxing, infrared sauna therapy, spa treatments, and more.

Behind their fun and relaxing Hawaiian theme clients will also find some of the best trained massage therapists and estheticians in Arizona – providing advanced medical level massage therapy and highly effective all natural skin care.

For more details visit: http://hawaiianexperiencespa.com

Press & Media Contact:
Steve Ibach, Owner, LMT
Hawaiian Experience Spa
10855 N. 116th St
Scottsdale, AZ 85259 – USA
480-661-2991
SIbach@HawaiianExperienceSpa.com
http://hawaiianexperiencespa.com